CompareComparing...

Lenovo Overtakes Micromax to Become No.2 Smartphone Manufacturer in the Country

Now Reading
Lenovo Overtakes Micromax to Become No.2 Smartphone Manufacturer in the Country

Browse This Page

Lenovo has overthrown homegrown Micromax and become the number two smartphone manufacturer in the country just behind Samsung, who don’t seem to be having a good time either. Xiaomi has also climbed up to the fourth spot behind Micromax thanks to their new offline sales models.

While the Smartphone market in India has grown 25%  many hown-grown brands have suffered market share losses due to lack of innovation and high yield costs. Both Lenovo and Xiaomi have focused on offline this year and the results have shown. Micromax’s market share reduced to 9.8% in September from 14.1% last quarter. Intex market share also came down from 8.4% to 6.4%.. While Xiaomi, Lenovo, Oppo, and Vivo have gained market share with focus on the mid-ranged smartphone segment.

Samsung has also suffered huge losses not only in market share but also market goodwill dropping for a 26% to a 21% in one quarter. Although all companies have focused strongly on the festive season returns seem to be poor, with a lot of interest going towards launches from Apple, Google, Moto, Lenovo and Xiaomi. Lenovo also recently launched the Z2 plus which offers great specs for Price ratio.

 

 

What's your reaction?
Awesome
53%
Epic
13%
Like
I Want This
0%
Meh
20%
About The Author
Deviana
Deviana
Mobile phone lover, Deviana, is iGyaan's Mobile news correspondent
13 comments
Gopalkrishna M Gowda
Gopalkrishna M Gowda

Lenovo of China purchased Motorola (which was Google company before) So now Motorola is a Chinese company

Rahul Choubey
Rahul Choubey

Because micromax don't know what is update. They didn't update their flagship level phone.

Subin Saigal
Subin Saigal

ഒരു ഇന്ത്യൻ ബ്രാൻഡ് എന്ന നിലക്ക് മൈക്രോമാകസിന്റെ Degrowth ൽ വിഷമം ഉണ്ട്,,,, പക്ഷെ ഒരു ഉപഭോക്താവ് എന്ന നിലക്ക് പറയുകയാണെങ്കിൽ Micromax പത്തു പൈസയ്ക്കു കൊള്ളില്ല.... 😂😂😂😂

Prince Mehare
Prince Mehare

You all don't have any knowledge about anything.... You just have mouth to speak... Lenovo is just purchased by google.... Not more Chinese brand now

Gopalkrishna M Gowda
Gopalkrishna M Gowda

Lenovo of China purchased Motorola (which was Google company before) So now Motorola is a Chinese company

Nikhil Verma
Nikhil Verma

tu chutiya......google kb kharidi lenovo ko? Google kar google

Hem Shah
Hem Shah

We should feel shame on us that a Chinese company beats our own Indian Company #BOYCOTTCHINA

Madhav Sharma
Madhav Sharma

Please stop purchasing Lenovo products as it is a Chinese Company

Raja Pani
Raja Pani

Lenevo third class cheap chinese product...

Ayush Kothari
Ayush Kothari

Bloody chinese.... Micromax should launch mid range phones with powerful specs