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Lenovo Overtakes Micromax to Become No.2 Smartphone Manufacturer in the Country

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Lenovo Overtakes Micromax to Become No.2 Smartphone Manufacturer in the Country

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Lenovo has overthrown homegrown Micromax and become the number two smartphone manufacturer in the country just behind Samsung, who don’t seem to be having a good time either. Xiaomi has also climbed up to the fourth spot behind Micromax thanks to their new offline sales models.

While the Smartphone market in India has grown 25%  many hown-grown brands have suffered market share losses due to lack of innovation and high yield costs. Both Lenovo and Xiaomi have focused on offline this year and the results have shown. Micromax’s market share reduced to 9.8% in September from 14.1% last quarter. Intex market share also came down from 8.4% to 6.4%.. While Xiaomi, Lenovo, Oppo, and Vivo have gained market share with focus on the mid-ranged smartphone segment.

Samsung has also suffered huge losses not only in market share but also market goodwill dropping for a 26% to a 21% in one quarter. Although all companies have focused strongly on the festive season returns seem to be poor, with a lot of interest going towards launches from Apple, Google, Moto, Lenovo and Xiaomi. Lenovo also recently launched the Z2 plus which offers great specs for Price ratio.

 

 

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About The Author
Deviana
Deviana
Mobile phone lover, Deviana, is iGyaan's Mobile news correspondent
  • Mohit Chourasia

    Duniya me chutiyon ki kami ni hai

  • Gopalkrishna M Gowda

    Lenovo of China purchased Motorola (which was Google company before)
    So now Motorola is a Chinese company

  • Gopalkrishna M Gowda

    Lenovo of China purchased Motorola (which was Google company before)
    So now Motorola is a Chinese company

  • Nikhil Verma

    So much for boycotting chinese products

  • Nikhil Verma

    tu chutiya……google kb kharidi lenovo ko? Google kar google

  • Rahul Choubey

    Because micromax don’t know what is update. They didn’t update their flagship level phone.

  • Subin Saigal

    ??? ??????? ??????? ???? ??????? ??????????????? Degrowth ? ????? ?????,,,, ????? ??? ?????????? ???? ??????? ?????????????? Micromax ????? ????????? ?????????…. ????

  • Prince Mehare

    You all don’t have any knowledge about anything…. You just have mouth to speak…
    Lenovo is just purchased by google…. Not more Chinese brand now

  • Jayanta Ghosh

    saale chini ki to…

  • Hem Shah

    We should feel shame on us that a Chinese company beats our own Indian Company #BOYCOTTCHINA

  • Madhav Sharma

    Please stop purchasing Lenovo products as it is a Chinese Company

  • Raja Pani

    Lenevo third class cheap chinese product…

  • Ayush Kothari

    Bloody chinese….
    Micromax should launch mid range phones with powerful specs