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Google Maps Will Include Real-Time Traffic Info With ‘Waze’

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Google Maps Will Include Real-Time Traffic Info With ‘Waze’

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Google announced today that it would include real-time traffic reports on Google Maps. The company also will update Waze to include Google Search, and will now include “Street View” satellite imagery on the Waze Maps Editor, an online tool to create and edit traffic routes.

Google acquired the Israel-based startup in June for $966 million, but did not submit the deal to the FTC at the time because Waze’s revenue was too low to prompt an automatic review. Lawyers familiar with antitrust investigationstold the Wall Street Journal at the time that the FTC might prevent Google from integrating with Waze. However, Google is releasing an update to its Waze and Google Maps apps on iPhone and Android mobile devices that will integrate features between the two.

“No one likes getting stuck in traffic. That’s why the Waze and Google Maps teams are working together to harness the power of Google technology and the passion of the Waze community to make it easier to navigate your daily life,” said the tech giant’s Brian McClendon in a blog post.

google maps wazemobileSatellite tracking technology commonly built into smart phones lets Waze automatically measure traffic flow while simultaneously verifying or modifying public street information in its database. 

You can find information about a number of possible traffic problems including accidents, road closures, and construction in Google’s mobile version of Maps for both Android and iOS, as noted by All Things D. This information is all supplied by Waze users and can be found in the traffic section of Google Maps.

Google’s upgrade of its maps comes as it ramps up efforts against Apple and other rivals to be at the heart of mobile internet lifestyles, particularly when it comes to providing advertising or services relevant to where people are at any moment. 

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Hitesh Arora
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