New Facebook ‘Save’ Feature Helps Bookmark Content For Later Viewing
Well Facebook updates usually take time to get accustomed to but this new feature seems to solve a huge problem for the people who use Facebook on the go regularly. The new ‘Save’ feature, as it is called, lets you save links, pictures, places, music etc. to go through later when you have time.
“Every day, people find all sorts of interesting items on Facebook that they don’t have time to explore right away,” said Daniel Giambalvo, software engineer at Facebook, in a blog post. “Now you can save items you find on Facebook to check out later when you have more time.”
Facebook’s Save feature rolls out to all iOS, Android, and web users over the next few days. You’ll notice the option in your newsfeed either as a button on the bottom of some posts or in the drop-down menu beside each post. Users can then re-visit their saved items using the “More” tab on mobile, or by hitting the “Saved” link on lefthand rail of the desktop version. The save option can only be seen by you on your your phone or web browser.
The new feature, like almost all components of the social network is to keep you inside Facebook. Instead of saving items to Pinterest, Instapaper, Pocket, or other read-it-later services, you can use Facebook as a bookmarking service. It’s also a good way to keep track of restaurants and stores you may want to visit.
There’s a very good reason Facebook may not be caching content: it would rob its publisher partners of ad views. If Facebook simply scraped the destinations of links for their text, images, and videos, and let you view them on a stripped down page in Save, why would you go to the actual Page? It seems Facebook likely doesn’t want to offend these publishers since they contribute content to its service through Pages, and buy Facebook ads to grow their audience.