CompareComparing...

Micromax Outsells Samsung to Become India’s No.1 Mobile Vendor

Now Reading
Micromax Outsells Samsung to Become India’s No.1 Mobile Vendor

Browse This Page

Micromax has overtaken Samsung to become the largest mobile phone supplier in India in Q2 2014, according to independent market research and consulting firm, CounterPoint Research.

As per the report, Micromax’s handset shipments share was 16.6% in the quarter while Samsung’s share was 14.4%.  This is the first time that Samsung has been usurped from the pole position. Nokia was at the third position with a 10.9% shipments share, followed by domestic brands Karbonn and Lava which had a 9.5% and 5.6% share, respectively.

Rank India Handset Shipment Share(%) Q2 2014(%age)
1 Micromax 16.6%
2 Samsung 14.4%
3 Nokia 10.9%
4 Karbonn 9.5%
5 Lava 5.6%
6 Others 43%
Total 100%

Micromax also became the leading feature phone supplier overtaking Nokia for the first time. Micromax became the 10th largest handset brand globally in terms of mobile phone shipment volumes in the quarter and has 2.3% market share. This is the first time Micromax enters into the top 10 rankings.

micromax win 14

After a highly disappointing launch of the Samsung S5, things continue to get from bad to worse for Samsung as  Micromax overtook Samsung to become leading mobile phone supplier brand in India in Q2 2014 . It will be interesting to observe how Samsung will retaliate and what stratergy they will employ  to regain the Number 1 position they have held so proudly in the past.

At the same time Micromax through its rigorous publicity and successful launch of the Canvas Series have taken this throne from Samsung. KUDOS to Micromax!

What's your reaction?
Awesome
0%
Epic
0%
Like
I Want This
0%
Meh
0%
About The Author
jayad uberoi
jayad uberoi
iGyaan newbie Jayad likes to describe himself as charming, witty, handsome...and modest. We beg to differ.
318 comments
Utkarsh Gulati
Utkarsh Gulati

Well said bro, they are all about, 'Lets sell all the devices by making good ads and the people are fool so they will buy it, and let us start making 1 device per month and then out date the customer service of the mobile that the customer bought 6 months ago!'

Utkarsh Gulati
Utkarsh Gulati

Well said bro, they are all about, 'Lets sell all the devices by making good ads and the people are fool so they will buy it, and let us start making 1 device per month and then out date the customer service of the mobile that the customer bought 6 months ago!'

Anagh Ceon
Anagh Ceon

its based on sales . mmx needs to improve customer service for becoming no1 in people's hearts.

Anagh Ceon
Anagh Ceon

its based on sales . mmx needs to improve customer service for becoming no1 in people's hearts.

pshaikh1kuoni
pshaikh1kuoni

If everyone say samsumg is overpriced then 


OS provide by Samsung is much better than anyone of the local company


NFC is not aval in any micromax phone / Samsung has


No multi window / Samsung has


no Proper Gesture / /Samsung has


NO Super Amloed / Samsung has


No Gorilla glass / Samsung has


No 4G / Samsung has


so compare hardware and software before buying the phone




pshaikh1kuoni
pshaikh1kuoni

If everyone say samsumg is overpriced then  OS provide by Samsung is much better than anyone of the local company NFC is not aval in any micromax phone / Samsung has No multi window / Samsung has no Proper Gesture / /Samsung has NO Super Amloed / Samsung has No Gorilla glass / Samsung has No 4G / Samsung has so compare hardware and software before buying the phone

pshaikh1kuoni
pshaikh1kuoni

Sorry say micromax will not this postion for long time


Lacking of Micromax


1. No Update(Kitkat for old Phone)

2. atfer sale service (it feel like Cheated)

3. Phone Like knight no additional Feature


pshaikh1kuoni
pshaikh1kuoni

Sorry say micromax will not this postion for long time Lacking of Micromax 1. No Update(Kitkat for old Phone) 2. atfer sale service (it feel like Cheated) 3. Phone Like knight no additional Feature

Vijay Sharma
Vijay Sharma

every Indian should buy Indian mobile handsets, promote swadeshi products, ban Chinese handset

Vijay Sharma
Vijay Sharma

every Indian should buy Indian mobile handsets, promote swadeshi products, ban Chinese handset

Vijay Sharma
Vijay Sharma

every indian should buy only swadeshi products, swadeshi mobile handset. micromax progress is good. indian mobile co should make union to compete with foreign co.

Vijay Sharma
Vijay Sharma

every indian should buy only swadeshi products, swadeshi mobile handset. micromax progress is good. indian mobile co should make union to compete with foreign co.

Shubhraj Kumar
Shubhraj Kumar

Still service center is the big issue for micromax..

Shubhraj Kumar
Shubhraj Kumar

Still service center is the big issue for micromax..

Sunny Dafadar
Sunny Dafadar

But micromax device's camera and internet not better than samsung

Sunny Dafadar
Sunny Dafadar

But micromax device's camera and internet not better than samsung

Manish Kumar
Manish Kumar

but they cannot provide the good services to the customer ,for fixing the little issue they have to take like 30 days and dont know how to talk with the customer

Manish Kumar
Manish Kumar

but they cannot provide the good services to the customer ,for fixing the little issue they have to take like 30 days and dont know how to talk with the customer

Johny Thakur
Johny Thakur

micromax is best mobile i am use for micromax mobile

Johny Thakur
Johny Thakur

micromax is best mobile i am use for micromax mobile

Sai Ramana Sharma
Sai Ramana Sharma

samsung lost 1st place in India by micromax....... and lost 1st place in China by xiaomi ....... both are local companies ......

Sai Ramana Sharma
Sai Ramana Sharma

samsung lost 1st place in India by micromax....... and lost 1st place in China by xiaomi ....... both are local companies ......

Debasish Majumder
Debasish Majumder

all Samsung phones are overpriced. Micromax can do much better if they increase the support centers across the country.

Debasish Majumder
Debasish Majumder

all Samsung phones are overpriced. Micromax can do much better if they increase the support centers across the country.

Prabjot Lamba
Prabjot Lamba

Supppppeerrrrrr phone but i am using iphone .............

Prabjot Lamba
Prabjot Lamba

Supppppeerrrrrr phone but i am using iphone .............

Ashik Ep
Ashik Ep

Micromax super phones good

Ashik Ep
Ashik Ep

Micromax super phones good

Sonu Chaurasia
Sonu Chaurasia

भारतीय बनो भारतीय मॉल खरीदो

Sai Kumar
Sai Kumar

if any one wants to waest there money they can buy micromax phones because they just done care about the after sale

Sai Kumar
Sai Kumar

if any one wants to waest there money they can buy micromax phones because they just done care about the after sale

Samir More
Samir More

India is a country more of middle class & poor people were all go for budget phones which been manufacture mainly by Micromax also over the years they have brought improvements in their products @ low cost so they have become a market leader So Congrauts Micromax ......

Samir More
Samir More

India is a country more of middle class & poor people were all go for budget phones which been manufacture mainly by Micromax also over the years they have brought improvements in their products @ low cost so they have become a market leader So Congrauts Micromax ......