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Adobe to Expand its Cloud Offering with the New Aviary Acquisition

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Adobe to Expand its Cloud Offering with the New Aviary Acquisition

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Adobe offers wide range of cloud-based features for designers and developers which continues to flourish everyday. Now, Aviary just announced that it has been acquired by Adobe. Aviary provides developers (and companies like Yahoo) with a set of photo-editing tools they can build into their own apps.

Adobe plans to integrate Aviary into the Creative Cloud and possibly provide a new “Creative SDK” intended to be more friendly with third-party apps. The two firms will work together on bringing Adobe’s editing tools and Creative Cloud services to more mobile apps.

Adobe said it’s developing a new software library—called Creative SDK—that will allow app developers to tap into the company’s offerings and aim to expand connections between mobile devices and its products. Adobe’s Creative SDK will also give third-party developers access to company application programming interfaces which were previously only available to the company’s internal engineering team.

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According to the reports, Aviary has seen 10 billion photos processed through the service last year alone. In addition to a toolkit for developers, Aviary also offers a popular iOS and Android app for editing photos, also called Aviary. Aviary will continue operations as usual for now.

The company hinted at a collaboration with another Adobe unit, Behance, an online social media platform for creative professionals acquired by Adobe in 2012. The Aviary team will work closely with both Adobe-owned creative communities, Behance and Adobe’s creative cloud platform.

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About The Author
Parul Ritvik Sood
Parul Ritvik Sood
iGyaan Network's newbie, Parul is a Writer, Poet, Reader and Mass Communication Graduate with great interest in startups and entrepreneurship.
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