Recently launched Audi Q3 S continues the success story of the hugely popular Audi Q3 with the company recording 125 bookings on launch day through innovative online booking process while Audi Q3 had also received 500 bookings within 5 days of its launch in June 2012. The booking numbers on launch day set a new benchmark in the industry.
What makes the present feat even more striking is that it comes at a time when the industry is passing through the toughest time in recent history with car sales plummeting. Even the SUV market that had survived the scare in the first six months declined in July.
Audi has launched its most affordable offering for the Indian market, the Audi Q3-S at Rs 24.99 lakh (ex-showroom Delhi). The new 2 wheel drive (2WD) Audi Q3-S is a trimmed down version of the popular Q3 SUV. The Q3 currently operates in a segment which has the BMW X1, Mercedes’ A-Class, B-Class, Volvo V40, Mini Countryman and the upcoming GLA.
This will be the base variant of Audi Q3 with a 6-speed manual transmission. Its de-tuned 2.0 TDI motor produces 142PS power as opposed to the 180PS, which the standard Q3 makes with the Quattro system.
Audi has started the online booking for [...]
Audi is set to launch the Audi Q3-S in India on August 19. The Audi Q3-S is a trimmed version of the Audi Q3 and will come with a front wheel drive layout as opposed to the top end models. This will be the base variant of Audi Q3 and its de-tuned 2.0 TDI motor produces 142PS power as opposed to the 180PS, which the standard Q3 makes with the Quattro system.
Audi Q3-S is expected to be around Rs 25 lakh, but we think that Audi might want to price it a bit over Rs 24 lakhs to compete with the likes of Mercedes A-Class, B-Class and BMW 1 Series. Audi Q3-S is being assembled at the outfits Aurangabad plant from CKD kits in [...]
Audi has started development on the next-generation Audi Q7 SUV using the same platform that will underpin the upcoming new Bentley SUV.
The next-generation Audi Q7 SUV will use the SUV-spec version of the Volkswagen Group’s new MLB (Modularer Längsbaukasten) modular platform, which is designed to underpin a whole range of medium to full-size cars, in a similar way to the adaptability of VW’s MQB (Modularer Querbaukasten) platform for small to medium-size cars.
The MLB platform will also underpin the next-generation VW Touareg and Porsche Cayenne models, and a production [...]
Its been a long wait, but Audi has finally realised that a demand for sports sedans does exist in the growing Indian market. After launching the S4, the German automaker has now launched the S6, which is of course the ‘hot’ variant of the A6 executive sedan.
The S6 is propelled by a big 4.0-litre twin-turbo V8 putting out some serious power, 415 bhp to be precise. An impressive 56kgm of torque is produced and A 7-speed S-Tronic DSG transfers power to all four wheels thanks to the Audi’s iconic ‘Quattro’ all-wheel drive system. Audi claims the S6 can go form a standstill to a 100 kmph in 4.6 [...]
Audi has launched the 2013 RS5 coupe in India at a price of Rs. 96.81 lakh (ex-showroom, Delhi). The high performance version of the A5 sedan, was unveiled at the 2012 Geneva Motor Show and will replace the current RS5, which has been on sale in the Indian market since 2011. The 2013 model was unveiled by Aditya Patel, Audi racecar driver in the presence of Michael Perschke, head of Audi India in Mumbai.
The 2013 RS5 gets its power from the same 4.2-litre V8 motor mated to a 7-speed S-Tronic gearbox, which puts out 444bhp at 8250rpm and 43.82kgm of torque at 4000-6000rpm. It goes from a standstill to 100 kmph in 4.5 [...]
While BMW and Mercedes Benz are busy attracting customers with high-end hot hatchbacks, Audi has devised a clever plan of its own to take its share of the market. Instead of rivalling the BMW 1-series and Mercedes Benz A-Class with its A3 Sportback or its A1 supermini, Audi is taking on the BMW X1 and Mercedes Benz B-Class with a cheaper, lower-spec variant of the Q3 called the Q3 Sport.
The Q3 Sport will be assembled in India as a CKD (Completely Knocked Down) unit at Audi’s assembly facility in Aurangabad, Maharashtra. The Q3 Sport loses a lot of features in order to keep the price relatively low. It comes with [...]
Audi’s highly regarded head of R&D, Wolfgang Dürheimer, has been fired by the German manufacturer, ahead of the revered 24 hour of Le Mans race this weekend. The story was broken by German magazine Der Spiegel and has been corroborated by several high-ranking Volkswagen Group sources.
Dürheimer had been appointed Audi’s R&D boss in September 2012 following a management shakeup within the Volkswagen Group in mid-2012. Prior to then, he had served as the head for Bentley, restructuring the brand and spearheading their effort to bring an SUV to the market. He has also held the same position at Bugatti, and was formerly the development chief at Porsche (where [...]
Rumors that Audi is working on the A9 have been around for quite some time, but it looks like the German Auto giant is readying production to make available the car for 2016 launch. German auto-motor-und-sport reports that the car will be based on the next generation Q7 platform and will take its styling cues from A7 and form a complete new segment.
This will result in better handling, suspension and Stainless Steel undercarriage, making the vehicle excellent for countries like India, where Audi is selling extremely well. It is likely that the car will be offered with a selection of engines including a V8 powerplant pumping out at least 500hp. The 2016 Audi A9 could debut [...]
The Audi Sportscar Experience 2013 was held at the Buddh International Circuit (BIC) this past weekend, and the newly launched Audi R8 V10 Plus was easily the main attraction for everyone present on hand.
The session on Sunday consisted of 3 stages namely, the slalom, the ABS test and hot laps with assisted driving meant to provide a first hand experience of track driving. The drivers got a chance to sample the TT and the S4 apart from the absurdly fast R8 V10 Plus.
Jatin Dahiya, an engineering student from [...]
German luxury car maker Audi has launched the R8 V10 Plus model in India at a price of Rs. 2.05 Crore (ex-showroom). It’s powered by the same 5.2-litre V10 Lamborghini engine as the Audi R8 V10, but manages to churn out 542 BHP and 540Nm of torque. Featuring a 7-speed S tronic dual clutch gearbox, the R8 V10 Plus goes from 0-100 kmph in 3.5 seconds and onto a claimed top speed of 317 kmph.These performance figures are helped to no end by extensive use of carbon fibre, helping the supercar achieve a very impressive power to weight ratio of 345 BHP per ton. The new front splitter, mirror housings, lateral air inlets, side blades, rear diffusor and [...]