Amazon Funded Start-Up Unveils Smart Glasses With Alexa Support

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Amazon Funded Start-Up Unveils Smart Glasses With Alexa Support

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Thalmic labs, a Canadian based start-up, famous for it’s Myo armband controller has revealed a new product. The company is now going by the name North. The company has launched a pair of smart glasses called “Focals” that use holographic display technology. Focals will connect to a smartphone to display notifications on the lens itself. The glasses will be available for $ 999.


They will be available in an angular classic style and a rounded style. The Focals look very similar to a regular pair of glasses. They have thick end pieces at the side of the frames which house a tiny projector. This projector’s light reflects off an element inside the lens and focuses it back into your eye. This forms a holographic image that no one else can see. Focals are custom-built using a unique sizing process to ensure a better fit. The glasses will also ship with sun clips to provide protection from UV rays. North claims that these sun clips are able to block 100% of the UVA and UVB rays.


These glasses display basic information like date, time, messages, directions and calendar appointments. Focals provide a heads-up display of notifications well. Focals also feature built-in Alexa which can play music, read the news, display the weather and more. The glasses ship with an accessory called “Loop”. It is a ring that is worn on the index finger. It has a 4-directional joystick which allows it’s user to interact with the device. Focals allow discreet and glanceable access to information. The Focals ship in a case that has a built-in battery. With the case, you can charge the glass multiple times and also keep them safe. The lens in each pair of Focals is custom made by North. Each lens features an anti-reflective and scratch resistant coating. Prescription lenses ranging from -4.00 to +2.00 SPH and 0 to -2.00 CYL will also be available soon.

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