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Samsung’s New Gear VR Is Sized To Accommodate The Note 8
The Galaxy Note 8 wasn’t the only device announced at the launch yesterday. Samsung confirmed that the company is releasing another iteration of the Gear VR headset as the previous variant wasn’t big enough to fit the newly launched Note 8. The new Gear VR headset is designed to support the Galaxy Note 8’s 6.3-inch display and can be paired with Samsung’s new wireless controller. Apart from the size difference, no such significant difference could be spotted between the new and the previous Gear VR.

Both the devices are powered by Oculus and come with a physical controller which offers quicker selection and interaction, Samsung claims. The Gear VR headsets feature a wide interface and an ergonomic design for an interactive and immersive gaming session.

The Gear VR launched a few months back had a 101-degree field of view and the latest edition is no different. The previous iteration was compatible with the Galaxy Note5, S6, S6 Edge, S6 Edge+, S7 and S7 edge and the S8 phones. It appears to be that Samsung didn’t put in much thought whether the device would be capable of supporting the next Note or not. Hence, the new and bigger Gear VR headset.

The Gear VR (Galaxy Note8 Edition) will support Android Lollipop 5.0 or later devices. The headset weighs 345 grams and will be compatible with Galaxy S8+, S8, S7, S7 edge, S6, S6 edge, S6 edge+ and of course the Galaxy Note8. The Gear VR headset can be connected via Bluetooth, USB Type-C & micro USB and has an additional USB Port, Type-C for power connection, OTG USB Memory, 3rd-party controller.

What you get inside the Samsung VR Headset Box
- Gear VR (USB Type-C device Holder, Controller Holder included)
- Gear VR Controller (2xAAA batteries, Wrist strap included)
- Manual
- Micro USB device Holder
Samsung promises that the new Gear VR will let you explore the multi-dimensional worlds in virtual reality, offer enhanced gaming experience with organic, intuitive responses, etc. Well, you won’t have to wait too long to find out as the Gear VR – Note8 Edition, which costs $129.99 (approximately Rs. 8,325) is already available on the company’s website for ordering.
August 24, 2017
Samsung Also Launches a New Gear VR

Thanks to the new USB Type-C port on the Samsung Galaxy Note 7, the old Gear VR ends up being incompatible. The company has hence, launched a brand new Gear VR especially designed for the all new Samsung Galaxy Note 7.

It has interchangeable ports, so you can change the USB Type-C for a Micro-USB to use the older gen Samsung Devices. The Padding and controls get the much needed update so the Gear VR is apparently more comfortable and easier to use.

Samsung is also launching the Gear 360 in other countries including the US and India. Samsung is expected to include the Gear VR for free with the Samsung Galaxy Note 7 for those who pre-order when the phone launches in India.

Independently the new Gear VR is expected to sell for Rs. 9,999 with interchangeable adapters.

August 2, 2016
Samsung Gear VR: Know it Better

Virtual Reality is the next big thing to happen to technology and every big name out there is getting into the game. Samsung, Apple, Google and many more are all working on VR technology as we speak. When it comes to virtual reality, Oculus is the name that first comes to mind. While the Oculus Rift is one of the more premium VR headsets out there, there is also the Oculus-powered Samsung Gear VR for the general masses that stands as a stepping stone into the realm of virtual reality. Here’s everything you need to know about the Samsung Gear VR.

Design, Features, and Compatibility

Samsung launched the Gear VR headset in India last month at a price of Rs 8,200. The headset is currently being offered for free on pre-orders for the Galaxy S7 and S7 Edge. The headset features a large touchpad for control. It weighs about 318 grams and measures 201.9×116.4×92.6mm. The Gear VR comes with an impressive field of view of 96 degrees and houses back, volume, and focus adjustment wheel button for controls.

The Gear VR also packs sensors such as gyro, accelerometer, and proximity, and the device will support Micro-USB charging. The Gear VR comes with soft, flexible cushioning material, and also features adjustable straps for ease use of use.The Gear VR Headset will also support 360-degree videos.

The Gear VR Headset features a wide interface, ergonomic design, and a large touchpad. Gear VR promises convenient and accurate control to enjoy games and videos. At the launch, the company stressed that Gear VR Headset works seamlessly with high-end Galaxy smartphones including the Galaxy Note 5, Galaxy S6 Edge+, Galaxy S6, Galaxy S6 Edge and the new Galaxy S7 series.

Applications

The Gear VR got a major media boost few months ago with Netflix, Hulu and Twitch among the few new services made available for the headset. The Netflix app, for example, creates a virtual living room for the viewer to watch in. The virtual television in front of you will have the Netflix UI on the screen. You simply look to move the cursor and tap the touchpad on the side of the Gear VR to make your selection. And since Netflix is now in India, streaming movies never sounded this good!

The Netflix Experience

As the Gear VR is still a work in progress, applications and uses are still limited. As of February 2016, here are 185 Apps available for the Gear VR on the Oculus Store. Apart from media entertainment, the Gear VR also offers an entirely new gaming experience. After all, virtual reality is all about immersing the user completely in a virtual world for a 360-degree experience.

Notable games include Herobound: First Steps, Ikarus, Dreadhalls, Esper and Proton Pulse. “The new games include “Social Trivia” and “Herobound: Gladiators,” Oculus says. Social Trivia pits you against friends or strangers in a battle of knowledge while Herobound: Gladiators lets you band together in groups of four to battle goblins and demons.

https://www.youtube.com/watch?v=-4vhtpa8JRA

Furthermore, Oculus is ready to get Gear VR owners a lot more social. Starting today, Gear VR owners will get to set up their own social profiles and connect with other Gear VR friends by searching their Oculus username or real name. You will then be able to kick back and watch movies together and engage with each other in social games.

You also may be aware that Facebook started 360-degree videos a while ago that lets users navigate the video for a complete 360-degree view. With the Samsung Gear VR, you’ll now be able to connect your Facebook account to “Like” and share 360-degree videos from inside it. From next week, Oculus will let users sign into Facebook and get a personalised news feed based on people and pages they follow.

With this, Facebook-owned Oculus is taking the first big step in bringing virtual reality and social media together.

Is There a Downside?

Perhaps the few main problems about a VR headset is that it can make you look silly, which is why users usually prefer to wear it in the confines of their homes, away from the eyes of passersby. VR headsets tend to cause headaches or nausea if worn for too long. But the Gear VR, being on the lighter side, hasn’t caused these symptoms as much as the heavier Oculus Rift has.

Nevertheless, the Gear VR is a great new product from Samsung that promises a good virtual reality experience at an affordable cost.

Samsung is looking to expand its consumer base and is looking to make the Gear VR not just a device for niche audience. It may take a while before people take to the virtual reality experience, but the future of media and gaming technology looks pretty clear. So, for those who want to experience the next season of Daredevil (which begins March 18) in virtual reality can get their hands on the Gear VR today.

March 10, 2016

Samsung Gear VR Headset Launches in India

The Samsung Gear VR Headset, alongside the Gear S2, and Gear S2 Classic Smartwatch launches for a price of Rs 8,200 today to eager Indian customers. The product will be available through the company’s retail stores, as well as through Flipkart.

The focus on virtual reality is growing with every passing day. As more and more important names from the tech industry are coming forward with their products, Samsung too has decided to jump into the fray with its new VR offering for its millions of fans around the globe.

The Gear VR Headset features a wide interface, ergonomic design and a large touchpad. Gear VR promises convenient and accurate control to enjoy games and videos. At the launch the company stressed that Gear VR Headset works seamlessly with Galaxy smartphones. As of now, the Gear VR supports the latest high-end Galaxy smartphones including the Galaxy Note 5, Galaxy S6 Edge+, Galaxy S6, and Galaxy S6 Edge. Samsung also added the recently unveiled Galaxy Note 5 Dual SIM to the compatible devices list.

Samsung stresses that the new Samsung Gear VR Headset is 19 percent lighter compared to the previous model. The new VR Headset features a large touchpad for control. It will weigh 318 grams and measures 201.9×116.4×92.6mm. The Gear VR comes with an impressive field of view of 96 degrees. It also houses back, volume, and focus adjustment wheel button for controls.

Samsung’s new offering packs sensors such as gyro, accelerometer, and proximity, and the device will support Micro-USB charging. The Gear VR comes with soft, flexible cushioning material, and also features adjustable straps for ease use of use.The Gear VR Headset will also support 360-degree videos.

Announcing the product Manu Sharma, Director, Marketing said, “Gear VR presents the unique opportunity for consumers to get an immersive virtual reality experience. Samsung will be at the forefront of this exciting revolution to create further ‘wow’ moments in our consumer lives.”

Specs	Samsung Gear VR Headset
Dimension/ Weight	201.9×116.4×92.6mm/ 318 grams
Sensor	Accelerometor, Gyrometer, Proximity ( Mount/Unmount detection)
Field of View	96 degrees
IPD Coverage	54-70mm (Fixed Lenses)
Color	Frost White
Compatibility	Micro-USB Connection to Galaxy Note 5, Note 5 Dual Sim, S6,S6 edge+, S6 edge

January 21, 2016

Virtual Reality is Now Affordable Thanks to Samsung’s $99 Gear VR

The Netflix experience is about to get a whole lot better. Samsung announced the newest edition to Gear VR in collaboration with Oculus , along with a slew of new features and apps. The headset will have a redesigned trackpad, a new Xbox-style Gamepad with dual analogue design, and a new, lower price that’ll be available this November in the United States.

The Gear VR is also getting a major media boost with Netflix, Hulu and Twitch among the few new services that will be available for the headset. The Netflix app, for example, creates a virtual living room for the viewer to watch in. The virtual television in front of you will have the Netflix UI on the screen. You simply look to move the cursor and tap the touchpad on the side of the Gear VR to make your selection. Currently the app allows almost no choice for the user in terms of the environmental changes or the distance of the screen.

The Oculus -made Samsung Gear VR will work with the whole 2015 line of Samsung Smartphones including the Note 5, S6, S6 Edge, and S6 Edge+, and will be priced at $99, a $100 less than the previous Gear VR.

“Virtual reality that’s accessible to consumers is still very young and so it was all about developing the ecosystem,” said Jim Willson, director of immersive products and VR at Samsung. “We had to make sure there was enough content, both in terms of video content … and on the gaming side.”

Wilson hinted at a captive audience that an app like Netflix can provide with more number of hours being spent with these media apps. Apart from Netflix, Oculus also announced 20th Century Fox and Lionsgate, as well as Hulu, Twitch, TiVo and Vimeo for VR apps.

Samsung is looking to expand its consumer base and is looking to make the Gear VR not just a device for niche audience. It may take a while before people take to the virtual reality experience, but with PlayStation also working on its VR gaming technology, the future of media technology looks pretty clear. So, for those who want to experience the next season of Daredevil in virtual reality can get their hands on the Gear VR from November.

September 25, 2015
Samsung Galaxy S6, S6 Edge Now Boast Their Own VR Headset

Samsung unveiled the Galaxy Note 4 and Galaxy Note Edge back in September 2014. As an icing on the cake, the Korean company in collaboration with Oculus revealed the Gear VR, a virtual reality headgear developed to work along with the Note 4. A year after, Samsung released its latest flagship devices, the Samsung Galaxy S6 and Galaxy S6 Edge in April 2015. The company also announced that a similar VR set will accompany the handsets soon, but no such headset were up for purchase.

Today, Samsung made this device available for purchase. The device, named as Gear VR Innovator Edition for Galaxy S6 and Galaxy S6 Edge, is a smaller and lighter version of the Note 4 Gear VR. It comes with a redesigned strap and a built-in fan to help in air-flow. According to Samsung, the Octa-Core Exynos 7420 chipset, which is the powerhouse of S6 and S6 Edge handsets, and the high PPI display will provide its users with better and smoother virtual reality experience. The other side of the coin would be the smaller screen of the S6 and S6 Edge devices, which may result in a narrow field of view.

This device is available at Samsung’s official website and BestBuy. This device can be purchased for $199.99 (Rs 12,741) and is available only for its US customers right now. No other details about its price and availability in India has been disclosed.

May 9, 2015
Samsung Gear VR Innovator Edition Goes on Sale Tomorrow at Best Buy Retail Stores

Samsung is all set to bring out its Virtual Reality headsets, the Gear VR in the hands of the consumers. The Korean electronics firm along with Oculus is rolling out the Innovator Edition of VR headset to the developers who will be able to purchase it from the 100 Best Buy retail locations. The sale of the VR Headset Innovator Edition will start from tomorrow i.e. March 27, 2015.

For now, the virtual reality headset will be available in the retail stores of the US. One can stroll into a Best Buy store and grab one for $199. The Innovator Edition of VR Gear is compatible with Galaxy Note 4 smartphone. Drop the Note 4 or the Note Edge into the VR headset and the phones display will do all the work. It lets the user indulge into the immersive virtual experience and gives you a tour of an alternate world. The Best Buy has exciting offer in store for those who don’t own a Galaxy Note 4. Willing buyers can buy a combo of the Note 4 and VR Headset at discounted rates.

We got a chance to try out the Gear VR at Samsung’s event in Bangkok and we were quite impressed by the graphics. The device lets you watch movies while sitting in a giant empty theatre. If you don’t like the empty theatre then you can easily shift to the Moon, yes with the Gear VR you can watch your favourite movies on the moon with the Eagle lunar module next too. We loved the brief experience and hope Samsung gets it to our shores soon.

With the launch of its new flagships, Samsung has also unveiled a new version of the VR headset. The new iteration is compatible with the two latest handsets, the Galaxy S6 and S6 Edge. The latest edition is built to fit the smaller screen of the smartphones and is not on sale till yet. It is likely to arrive post the arrival of Galaxy S6 and its edgier counterpart on April 10.

March 26, 2015
Samsung Expected to Extend Gear VR Support to Galaxy S Edge and Galaxy S6

Samsung’s recent innovation Gear VR, apart from latest smartphones and TVs, is far from reaching of masses. The reason was the fact that its compatibility with only one device, Samsung Galaxy Note 4. The company is putting effort to make the virtual reality headset a regular feature with smartphones, and is pushing support to more devices. According to SamMobile, the South Korean producer is adding two more devices to the compatibility list of Gear VR – Galaxy S Edge and Galaxy S6.

This doesn’t sound something really bizarre as the latest devices are likely to support the new invention. But it isn’t as simple as it seems.

The Gear VR, powered by Oculus, is a wearable put on the head that encloses Samsung Note 4. The gadget has been designed to fit a display of Note size, more that 5.3-inch, so that a viewer can get 96-degree viewing angle. According to the rumours, the Galaxy S Edge and Galaxy S6 will sport a 5.1-inch Quad HD display that cannot fit in to the big screen of the virtual reality headset. If the sources of SamMobile are to be believed, then the upcoming flagships may feature a display larger than 5.3 inches.

However, the company hasn’t confirmed its adaptability with both the devices and users have to wait for an official announcement.

January 29, 2015
Samsung Revolutionises the Digital World with ‘Project Beyond’, a 3D Camera for Gear VR Headsets

South Korean giant Samsung has announced ‘Project Beyond’ – a 360-degree camera module that captures everything around it in 3D for use with Samsung’s Gear VR headset. The announcement was done at its 2014 Developer Conference. The device has 16 individual high-def cameras which can together capture a gigapixel or 25 gigabits of data every second.

The footage captured can be streamed back to someone wearing Samsung’s Gear VR headset, transporting them into the world of virtual reality. Basically, Project Beyond can create virtual 3D world continuously wherever it is placed. Samsung also mentioned that users would be able to stream live footage from cameras located anywhere with a decent wireless connection. Moreover, the Project Beyond camera allows multiple users to look around a scene captured by the camera at the same time.

Project Beyond (Image Credits: The Next Web)

Our sources reveal that Samsung has already taken the camera at numerous locations in California to record footage that can be viewed within the Gear VR. Though Samsung hasn’t yet given a tentative release date, but they did mention that there will be new improved Gear VR headsets for future Galaxy smartphones. So, we can expect some flagships from Samsung will be launched with the headset sometime next year.

We are really excited to get hands-on this new technology. Hopefully, Samsung previews Project Beyond in India as well.

November 13, 2014
Samsung’s Galaxy Gear VR, It’s An Oculus For Note 4

Samsung had quite an eventful, launches filled day today. After facing immense amount of criticism for lack of innovation, Samsung flexed out its innovation muscle for its critics. The company released varied products that were impressive in their own strengths. One major release is the Gear VR which is a virtual reality headset that uses the Note 4 for displaying content.

Few weeks back we had heard of oculus using the Note 3 screen for its display. Guess there were bigger plans at work and Samsung working in coordination with Oculus brought out this piece of gadgetry.

Apart from the focus control and the trackpad, there aren’t any manual controls/
Image Credit: The Verge

The device looks like Oculus but is untethered and only works with the Note 4. The only control it has is a trackpad on the right and focus adjusting wheel on the top.

The Gear VR does remind you of the Google Cardboard project but much more complete. It also has a safety support for the head so the device stays stable on the head.

The device comes with some preloaded content, and you can use it to play games, watch immersive videos. The coolest aspect of the device would be the Tony Stark labs which let you peer at the world with Tony Starks perspective, We are Sold!

The release date of the device is not mentioned yet, but it hopefully will arrive by this fall. We’ll be vigilantly looking forward to this one.

September 3, 2014
Leaked Images Reveal Samsung’s Virtual Reality Headset, The Gear VR

Facebook is working on it, Sony and Google too; so why should Samsung stay back and let them steal the thunder? Rumors are flying around high about Samsung’s plan to launch its own virtual reality headset. The device will take on Sony’s Project Morpheus headset and Oculus VR. And now, Sam Mobile leaked the first photo of the company’s forthcoming virtual reality headset the Gear VR yesterday.

Unlike the Oculus, the Gear VR won’t be a complete virtual reality headset on its own. The Gear VR headset introduces a modular design and structure providing users with dock for their Galaxy phones into the front. Gear VR will require a Galaxy phone in order to work because the design doesn’t include motion sensors or a screen independent of the docked smartphone.

Rumors started earlier this year, reporting that Samsung is working on an Oculus Rift-style virtual reality headset which was confirmed by Business Insider later. The leaked image is said to be first glimpse of the alleged Samsung virtual reality headset. Sam Mobile, in its post claims that the rumored virtual reality headset made by the South Korean giant will be announced alongside the alleged Galaxy Note 4 at IFA this year.

The leaked image of the alleged Samsung Gear VR headset purportedly shows its design and form factor. The report reveals that we can expect a ‘see-through button’ on the right side. It uses the smartphone’s rear-facing camera sensor to offer a video feed of the real outside world. It is also said to include a touchpad under the see-through button to navigate through the user interface on the Galaxy smartphone.

Also, same as with the company’s other Gear wearables, the alleged Gear VR is also said to get its dedicated section, including apps for the virtual reality headset. The report names some of the apps likely to be made available after the announcement, which include Theatre, 360 Player, and Gallery. In addition to this, Samsung Gear VR SDK will be also made available shortly after the launch, some reports reveals.

The headset will enter the still infant market of Virtual Reality market, which is dominated currently by the Facebook-acquired Oculus Rift. With the Gear VR, Samsung can make use of its marketing ability and reach markets where Oculus will take some time to reach. Samsung has the ability to do that, provided their product stands out and is appreciated by the consumers.

July 9, 2014
Samsung Galaxy A10e Gets FCC Certification, Launch Imminent

Korean technology giant Samsung launched the current smartphones in the Galaxy A lineup back in the month of February. These devices include the Galaxy A10, Galaxy A30 and Galaxy A50. The aforementioned handsets represented a change in strategy by the company to counter the ever-expanding stronghold of Chinese OEMs like Xiaomi, Honor and Realme in the Indian smartphone market. Now, according to reports, Samsung is planning to launch a new device in the lineup. A handset, purported to be the Galaxy A10e has passed the Federal Communications Commission (FCC) which suggests its announcement is imminent.

Galaxy A10e

The Galaxy A10e will be the latest budget offering from Samsung. The model number of the device in the FCC filings has been revealed to be SM-102U. Since the Galaxy A10 has the model number SM-105F and SM-105G, the Galaxy A10e is expected to be watered down variant of the previously launched handset. Reports claim the upcoming device will be powered by a 3000 mAh battery which is considerably smaller than the 3400 mAh cell found in its sibling. It has been leaked to run on the MediaTek Helio P22 SoC. The chipset is comprised of an Octa-core CPU and the IMG PowerVR GE8320 GPU. For memory and storage, the Galaxy A10e might have 2GB of RAM on board.

Samsung Galaxy A20

Also read: Apple Sends Out Invites For WWDC 2019, iOS 13 To Be Unveiled On June 3

Since the Galaxy A10 launched featuring a single rear and front camera; it is convenient to believe the Galaxy A10e may also sport the same setup, albeit a different resolution for optics. The upcoming smartphone is expected to have a 6.2 inch IPS LCD display like its sibling with an Infinity V style notch on top. While the design of the handset is not known, it may be constructed entirely out of polycarbonate with a glossy finish on the rear panel. This design characteristic is reminiscent of what Samsung has implemented in the current Galaxy A lineup. Since the device has passed the mandatory FCC certification, its launch seems imminent. Unfortunately, no information about the pricing of the Galaxy A10e is available, but it is expected to be priced under Rs. 10,000 when launched in India.

May 23, 2019
Sachin Saga VR, A Multiplayer Virtual Reality Cricket Game Launched

India’s first multiplayer VR cricket game, Sachin Saga VR was launched at the IGS (India Gaming Show) held in Delhi from February 3-5. A large number of gamers and cricket fans stepped forward to try out the VR game for themselves. Moreover, some lucky gamers won signed VR headsets by Sachin Tendulkar himself, who was present during the game launch.

About The Developer

JetSynthesys is a gaming and digi-entertainment company, which is responsible for creating the game, along with the special edition Sachin Saga VR headset. Furthermore, the Master Blaster himself was there at the launch, accompanied by Rajan Navani, Vice Chairman and Managing Director, JetSynthesys. As mentioned before, the IGS saw a lot of tech and gaming enthusiasts gathered together to experience the best of gaming and technology, all at one place.

Game Information

The game is built directly from reality, and is likewise equipped with on-ground immersion. Insane physics ensure that your reflexes are tested at every moment. You’ll face balls at a speed 150 KPH which are tracked in a real-time environment. Also, The high-end VR ensures that you can enjoy realistic shadows and motion captures by Sachin Tendulkar, with over 28 cricketing shots. Furthermore, You can play multiplayer cricket matches with international opponents across real-world stadium replicas. Love the Wankhade Stadium? No problem! A fan of the Lord’s Cricket Ground? You have it all!

Pricing And Features

Also Read : Samsung Galaxy M10 & M20 Go Live On Sale Today, Pricing And Specs

If you’re thinking that the VR is limited to just the cricket game, you’re probably wrong. The VR also includes access to 3,000 apps, which you can use with Google Cardboard. The VR headset has a 100-degree view area and a coupled Bluetooth Controller for wireless gaming experience. As per sources, Sachin Tendulkar said, “With VR, for the first time, the lines between gaming and real blur to give gamers an accurately simulated experience of the stadium. That too with real time action right on their mobile screens. In fact, I thoroughly enjoyed reliving my matches with Sachin Saga VR. I am sure it will resonate with cricket fans and gamers all over the world.”

The complete bundle containing the Sachin Saga VR gaming headset, a Bluetooth Controller as well as the Sachin Saga VR game is now live for sale on the Sachin Saga official website for Rs. 1,499. You can check it out here

February 5, 2019
Samsung Granted Patent For 3D Hologram Display

Earlier this year, Samsung had filed a patent for a Hologram reproducing display which has now been granted. The patents were submitted to WIPO (World Intellectual Property Office) and USPTO (United States Patent and Trademark Office). The patent was published on 29th November and it explains how a 3D image can be projected on the screen.

How Does It Work?

The display has a relay lens which contains a series of microlenses. The relay lens has a spatial light modulator (SLM) with a filter which ensures the hologram pattern is correctly reproduced. By using the intervention of light, a high-quality holographic image can be projected. The patent is well comprehended and it explains in detail how various lenses are used to project the image.

Will We See It?

It is hard to predict when a Samsung smartphone with this display technology will be officially released. Although the patent shows concrete evidence that Samsung can make the technology work, packing this technology into a fully functional smartphone will take some time.

3D Displays From Other Companies

A lot of companies in the past have experimented with 3D Hologram displays but nobody has been successful to make it mainstream. Earlier this year, Red showcased their Hydrogen One smartphone which can produce a 3D image without having to use a pair of 3D glasses. The 3D images are just displayed on the screen and not projected in the air.

Also Read: iPhone Ban In China To Be Lifted Due To iOS Update

Additionally, Microsoft had showcased a pair of mixed reality glasses which is called HoloLens. The HoloLens is a fully untethered VR headset with which the users can experience 3D holographic images. The level of immersion enables new forms of computing in which the user’s desktop could be the living room.

December 17, 2018
Samsung Opens World’s Biggest Experience Centre In Bengaluru

Samsung has opened its biggest ever store in Bengaluru, India. The Experience centre, was opened on Tuesday and covers a massive area of 30,000 square feet.

Samsung is the global leader when it comes to smartphone sales. However, its position is threatened by a number of fast growing Chinese brands such as Huawei and Xiaomi. India, being the fastest growing and second largest smartphone market in the world, is bound to be the battle ground for companies to establish their lead over one another. Xiaomi holds 30% market share in India while Samsung comes second with 23%. At a time like this, it makes perfect sense for the South Korean giant to kick up its focus in India and ensure it stays in the race.

The Experience

The Royal Opera House Building Which Houses the Store

The Experience Centre is housed within the iconic Royal Opera House in Bengaluru. The Opera House was a theatre which as the name suggests, featured Opera during the British Era. Samsung claims it has spent two years restoring the structure to feature the Samsung Experience Centre.

The tech giant is not only showcasing its full lineup of smartphones and wearable devices but also consumer electronics. The centre has products like TV’s, electronic appliances and a VR experience segment too. Here, the Samsung Gear is showcased, which is bound to get a lot of attention.

Apart from this, it has a service centre for smartphones. The experience centre will also will organise workshops, activities and events in the future, according to the company.

Back in July, Samsung had opened one of the world’s largest phone factories in Noida, near Delhi. The factory is reported to be the world’s largest mobile phone production unit. Coupled with the opening of the new Experience Centre in Bangalore, its safe to say that Samsung is not backing down in this smartphone war. Its global rival Apple, however seems to be oblivious of the changes in the market as it is yet to open a flagship store in India.

September 13, 2018