Category: Sony

Sony Launches the A99 Full Frame Camera (PR)
Sony alongside the new NEX VG30 and VG900 has announced a full frame image camera, dubbed The Alpha A99, a flagship priced at $2,800 or about Rs 1.5 lac. The company is targeting both professional photographers and leading filmmakers, with plenty of features that will appeal to both.

The glory all comes from a all-new 24.3-megapixel Exmor sensor, with an increased photodiode area for overly impressive low light quality images(up to ISO 102,400). The camera also features what Sony’s calling the “world’s first dual-AF system,” which includes two different phase-detect AF systems, including the same 19-point system on the A77, plus an additional 102 points on the imager itself.

Video capabilities include 1080/60p and 24p options with AVCHD 2.0, uncompressed output through HDMI and phase-detect focus support in video mode.Other features include

Sony a99
- 6 frames-per-second burst mode
- 14-bit RAW output for stills
- 1.229-million dot, 3-inch Xtra Fine twilt-and-swivel LCD
- OLED viewfinder
- 34-degree viewing angle and color tone adjustment control
- 25.9 ounces
- Price: $2800 body only
We are expecting it to Hit India for similar pricing by the end of the year.

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SAN DIEGO, Sept 12, 2012 – Sony’s long awaited ?99 digital camera sets a new performance standard for professional-class DSLRs, combining all of the benefits of full-frame imaging with the responsiveness and speed of Translucent Mirror Technology.

The successor to Sony’s flagship ?900 DSLR, the ?99 camera features a brand new 24.3 MP full-frame image sensor, a unique dual phase-detect AF system and a host of other innovative technologies that work together to deliver the best image and full HD video quality in the history of Sony’s acclaimed line of ?  cameras.

“The new ?99 camera is the ultimate combination of Sony’s expertise and rich history of image sensor production coupled with our truly innovative approach to camera design” said Mike Kahn, director of the alpha interchangeable lens camera division at Sony.  “It redefines what can be accomplished with a full frame DSLR camera.”

New Levels of Imaging Performance and Response

The flagship ?99 model combines its new 24.3 effective megapixel Exmor® CMOS sensor with a highly advanced BIONZ image processing engine, delivering unprecedented levels of performance in both still and video shooting.

The full frame sensor is enhanced by a newly-developed separate multi-segment optional low-pass filter, increasing its resolving power.  Assisted by an all-new front-end LSI, the BIONZ engine can process massive amounts of image signal data from the sensor at very high speeds. Together with a powerful new area-specific noise reduction (NR) algorithm, it allows to the camera to achieve 14-bit RAW output, rich gradation and low noise.

The evolved BIONZ processor also gives the ?99 model a maximum sensitivity range (in expanded sensitivity mode) as wide as ISO50 – 25600 – a range of nine stops.  Its unprecedented processing power enables the camera to shoot a burst of images at up to six frames per second at full resolution or up to 10 fps in Tele-zoom high speed shooting mode.

The new ?99 digital camera features a unique dual AF system, a world’s first for digital cameras.  This camera’s main focusing system – a 19-point AF system with 11 cross sensors – is complemented by a 102-point focal plane phase-detection AF sensor overlaying the main image sensor. Harnessing the power of Translucent Mirror Technology, light is passed to both phase-detection AF sensors simultaneously and continually, measuring subject distance and position more completely than other cameras.  This unique Dual AF System permits ultra-fast, accurate autofocusing that maintains tracking focus even if a subject temporarily leaves the frame.

The AF-D (depth) continuous autofocus mode* utilizes the Dual AF system for wider and more dense coverage of the frame, significantly improving AF performance with fast or erratically moving subjects against complex backgrounds. Additionally, during movie shooting, AF Duration control provides reliable depth focusing information and ensures that the camera maintains proper focus on its subject when objects or people cross the focal plane.

A new AF range control allows photographers to manually select foreground and background distance to which the AF system will not respond, especially useful for shooting fast moving sports or animals through a nearby wire mesh or in front of a complex background that commonly distracts camera AF systems.

Crafted for Videographers and Movie-makers

The new ?99 camera’s video capabilities build on Sony’s expertise in developing professional motion picture cameras, combining the unmatched resolving power and sensitivity of the full-frame sensor with several advanced features optimized for professional video production.

The flagship ?99 model is the first full-frame DSLR to offer Full HD 60p/24p progressive video recording to meet AVCHD™ Version 2.0 specifications and Full-time Continuous AF Movie mode, allowing smooth, non-stop tracking of moving subjects. Other enhancements include real-time Full HD video output via HDMI®, and uninterrupted ‘dual-card’ recording using both of the camera’s media slots.

For added convenience while shooting video, a new silent, programmable multi-control dial on the front of the camera body allows silent adjustment of common settings during shooting including exposure compensation, ISO sensitivity, shutter speed, aperture and much more.

The camera’s audio features are designed to meet the demanding needs of serious videographers. An audio level display and adjustable audio record levels are joined by a headphone jack for accurate in-the-field monitoring.  Additionally, the multi-interface shoe provides balance audio input for the optional XLR-K1M adaptor kit, which adds a high-quality mono shotgun microphone and pro-standard XLR connections for dependable audio acquisition.

Uncompromised Handing for Advanced Photographers

The camera’s XGA OLED Tru-Finder™ viewfinder offers 100% frame coverage on the viewfinder screen with exceptional brightness, contrast, clarity and resolution, ensuring a detail-packed view of the desired scene and subject.  The unique electronic viewfinder will also maintain a 100% field of view with DT lenses that are optimized for APS-C sensor cameras, converting the angle of view automatically for image recording and display.

Complementing the Tru-Finder EVF is a three-way tiltable 1229k-dot (VGA equivalent) XtraFine LCD™ display with WhiteMagic™ technology to boost overall screen brightness.  It’s especially useful for framing and shooting with the LCD in outdoor, sunny conditions.

Despite its impressive pro-class credentials, the ?99 camera is the world’s lightest 35 mm full-frame interchangeable-lens digital camera. Constructed of high-rigidity magnesium alloy panels, it weighs in at just 733g (without lens and battery).  Translucent Mirror Technology, which eliminates the need for a full-frame moving mirror mechanism and heavy glass pentaprism, also contributes to the extremely light design.

Additionally, the camera is weather-sealed and all buttons and controls have been ruggedized.  A redesigned shutter block, tested to approximately 200,000 releases, further ensures the camera’s stamina and reliability.

The camera’s enhanced ergonomics include a re-designed grip and differentiated designs of several switches and buttons that allow for intuitive fingertip operation. A new exposure mode dial lock prevents accidental rotation, and a newly-developed Quick Navi Pro interface gives quick, intuitive one-handed access to common shooting parameters and controls.

The new model can also be operated via remote PC connection. Supported functions include switching between still and video shooting plus automatic transfer of still images from camera to PC for an improved studio workflow.

Designed for Professionals: New ? Lens and Accessories

The full-frame imaging capabilities of the ?99 camera make it an ideal partner for the new 300mm F2.8 G SSM II (SAL300F28G2) lens. Designed for demanding sports and wildlife applications, this bright super-telephoto offers a significantly improved optical design and handling compared with its predecessor. The Sony-developed Nano AR Coating assures flawless still images and HD video with reduced flare and ghosting, offering enhanced contrast.  Further, a new LSI drive circuit offers faster, more accurate autofocus with enhanced subject tracking.  The new lens is also dust- and moisture-resistant, making it an ideal candidate for the toughest outdoor shooting assignments.

Additionally, a new wide-aperture Carl Zeiss® A-mount prime lens is now under development. Optimized for superb results with the camera’s new 35mm full frame image sensor, the Planar T* 50mm F1.4 ZA SSM will be available next spring.

Offered exclusively for the ?99 camera, the brand-new VG-C99AM vertical grip can house and manage three batteries in total (including the camera’s own on-board battery). Resistant to dust and moisture, the grip is ideal for lengthy shooting sessions in the studio or outdoors.

The brand new, range-leading HVL-F60M is a powerful flash (GN60, in meters at ISO 100) with built-in LED light that’s ideal for creative applications with still image or movie shooting.  Smart functions include wireless multi-flash ratio control and Sony’s unique Quick Shift Bounce adjustment, while operation can be controlled quickly via the flash’s intuitive Quick Navi system. Also resistant to dust and moisture, the HVL-F60M flash comes supplied with a bounce adaptor for flash and a color conversion filter for use with LED lighting.

Compatible with 49mm and 55mm diameter lenses, the new HVL-RL1 Ring Light offers highly effective LED illumination of small subjects and is ideal for macro shooting**. Its high output level (approx. 700 lx/0.3m) is approximately four times brighter than the previous model, and operation can be switched between full-ring illumination and half-ring illumination.

The new XLR-K1M XLR Adaptor Kit is designed to meet the most demanding audio needs. It provides two pro-standard XLR terminals for connecting the ?99 camera with professional microphones and mixing consoles and offers MIC/LINE input selection and separate adjustment of two channel levels to maximize operating flexibility.  The adaptor kit comes supplied with Sony professional ECM-XM1 monaural shotgun microphone, but may also be used with a wide range of professional microphones. An optional bracket is required when using the XLR-K1M kit with the ?99 model.

The RMT-DSLR2 Remote Commander allows wireless shutter release for still images and start/stop control of video shooting. It’s compatible with the new ?99 models as well as other ? A-mount and E-mount cameras that include a remote control receiver.

Styled to reduce carrying fatigue, the new LCS-BP3 Backpack can hold the ?99 camera body, an attached telephoto zoom lens plus the VG-A99AM vertical grip as well as three to four spare lenses, accessories and a laptop up to 15.5”.

The ADP-MAA is a new shoe adaptor that allows Multi Interface Shoe cameras to be used with Auto-lock Accessory Shoe accessories. This adaptor will be supplied with the new HVL-60M flash and HVL-RL1 ring light mentioned above.  Conversely, the ADP-AMA shoe adaptor allows Auto-lock Accessory Shoe cameras to be used with Multi Interface Shoe accessories.

Lastly, the PCK-LM14 Screen Protector Semi Hard Sheet safeguards the camera’s LCD screen against dust, scratches and fingerprints, and is supplied with a separate protector sheet for the top display panel.

Sony’s new SDXC memory UHS-1 memory card, SF-64UX (64 GB) is ideal for burst shooting with the ?99.  It’s ultra-high speed interface (UHS-1) compatibility offers high transfer speeds up to 94 MB/s (read) and rapid data rates when transferring large RAW files of video files to  PC.  The new cards are water-resistant and designed to perform under a wide range of operating temperatures.  For additional data integrity, Sony’s File Rescue Software can help recover photos and videos that may have been accidentally deleted.

Pricing and Availability

The ?99 full-frame digital system camera will be available this October as body-only for about $2800.

The SAL300GF28G2 lens will be available this November for about $7500.

The VCG-C99AM vertical grip, HVL-F60M flash and HVL-RL1 ring light will be available this October for about $380, $550 and $350, respectively.  The XLR -K1M XLR adaptor kit and RMT-DSLR2 remote commander will also be available in October for about $800 and $30, respectively.

The LCS-BP3 backpack and PCK-LM14 screen protector will be available in October as well for about $160 and $17, respectively.

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September 12, 2012
Sony Launches New NEX-VG30 and Full Frame NEX-VG900 Camcorders

Sony has upped the camcorder game by announcing an upgrade to the NEX VG20 and a new lineup model the NEX VG900. The VG900 has a 24.3-megapixel full-frame sensor to a camcorder form factor with shallow depth-of-field and improved low-light sensitivity. The body of the camcorder is compatible with E-mount lenses, can shoot 14bit RAW images. The camcorder suited for high-end video production, where it offers 1080p recording at 24 or 60 frames-per-second through a sensor that features 45 times the area of a conventional camcorder.

Also announced the NEX-VG30 is a successor to the VG20 has a 16.1-megapixel APS-C CMOS sensor. Both the NEX VG30 and VG900 include 270-degree swivel 921k-dot touch-enabled TruBlack LCDs and XGA OLED eye-level electronic viewfinders, along with Sony’s new Multi Interface Shoe and a standard shoe mount, which enables XLR microphone inputs through an optional accessory.

The new Zoom adjustment on the cameras will allow for the powered zoom lens to work flawlessly with both of the models and will also alow fror cropping digital zoom on the VG900 since it has a full frame sensor. Priced at $3,299 without a lens, just a LA-EA3 mount adapter is included, The NEX VG900 seems like an expensive proposition.

The VG30, will retail for $1,800 body only, or $2,700 when paired with Sony’s new 18-200mm f/3.5-5.6 OSS power zoom lens.

The VG900 is slated to ship beginning in late October, while the VG30 will hit stores in November.

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SAN DIEGO, Sept. 11, 2012 – Today Sony Electronics unveiled the world’s first consumer 35mm full-frame interchangeable lens camcorder – the new NEX-VG900 Handycam® camcorder – for expressive, powerful imaging. Sony’s flagship model is joined by the NEX-VG30H which builds on the success of the NEX-VG20H model, sharing the same APS-C image sensor while adding several enhancements.

“Our new interchangeable lens camcorder offerings allow demanding videomakers the control and flexibility they need to bring their creative vision to life,” said Hidenori Toyoda, director of the camcorder business at Sony Electronics. “We’re excited to deliver revolutionary products like our full-frame model to the consumer market for unparalleled quality and value.”

NEX-VG900 Handycam® Camcorder

Realizing supreme imaging quality and generous creative options, Sony’s NEX-VG900 is the first Handycam camcorder with a 35mm sensor to fully exploit the artistic potential of interchangeable lenses. With a resolution of 24.3 effective megapixels, the camcorder’s Exmor^® CMOS sensor is around 40 times larger than its equivalent in standard consumer camcorders and more than twice the size of the APS-C sensor found in other interchangeable lens Handycam models. It captures full-frame, 24 megapixel still photos, with RAW format support for all the post-processing flexibility and quality expected from a pro-class DSLR camera. The sensor also allows the creation of distinctive ‘bokeh’ (defocus) effects; high sensitivity for extremely clear, low-noise images; and effortless reproduction of smooth, true tonal gradation.

Beautiful, film-like results can be achieved by shooting video in 24p progressive mode with CinemaTone Gamma™ and CinemaTone Color™ presets to precisely control cinematic grading effects. Additionally, AVCHD™ version 2.0 standard 60p recording maximizes the range of creative options for movie-makers to explore. Even greater flexibility is provided by a choice of new Picture Effect modes, enabling easy creation of artistic ‘in-camera’ treatments. Whether you’re shooting HD video or stills, Picture Effects add a new level of expression to content. Modes like Posterization, which creates a high contrast abstract look by heavily emphasizing primary colors or black and white; Retro Photo, which creates the look of an aged photo with sepia color tones and faded contrast; Pop Color, which produces a vivid look by emphasizing color tones; and Partial Color, whichproduces stunning monochrome photos containing a single designated color (red, green, blue or yellow) are just a few of the effects that make ordinary images and scenes come to life.

A convenient seesaw lever allows slow, smooth zoom capability that is almost impossible to achieve when zooming manually, for added creative control and pro-quality imagery. Yielding impressive results, the lever adjusts optical zoom when using compatible E-mount lenses that feature a built-in zoom drive and controls electronic zoom when using the camcorder with fixed focal lenses. As an extra refinement, the NEX-VG900 camcorder switches automatically from full-frame operation to APS-C mode when an E-mount or A-mount DT lens is attached. This allows users to get the most out of their collection of lenses that are optimized for cameras with a smaller APS-C image sensor. The camcorder also comes supplied with the LA-EA3 adaptor that lets photographers use full-frame A-mount lenses at their designated focal length.

Extensive manual settings and options combined with ergonomic refinements give videographers greater control and comfort. Aperture priority, shutter speed priority and manual exposure are all customizable while white balance can be adjusted to suit any scene. Similarly, iris, shutter speed, and gain adjustments can easily be made via direct access keys. And the camcorder’s pro-style display peaking function is complemented by a one-touch focus magnification button on top of the grip.

Serious videomakers will welcome the premium XGA OLED Tru-Finder™ EVF that offers high-contrast image monitoring with superb color rendition. Even in the most challenging lighting situations, being able to view your footage with the Tru-finder EVF ensures you’re getting the best shots.Complementing the Tru-Finder EVF, an adjustable three-inch Xtra Fine LCD™ touch-panel monitor with LED backlightingoffers Sony’s unique technology for high contrast images with rich, deep blacks.

Superior audio has always been a crucial part of the E-mount Handycam camcorder lineup. A unique Quad Capsule Spatial Array Microphone features four omnidirectional capsules that supports stereo or 5.1 channel surround. Recording levels are adjustable, with accurate visual confirmation provided by an audio level meter on the LCD display. There’s also a headphone jack for direct monitoring of sounds being recorded. The new Multi Interface Shoe provides compatibility with accessories including the optional XLR-K1M adaptor kit that adds a high-quality mono shotgun mic and two pro-standard XLR connections.

Handycam® NEX-VG30H/VG30

Sharing many of the pro-oriented enhancements of the NEX-VG900 camcorder, the Handycam® NEX-VG30H model succeeds the acclaimed NEX-VG20H camcorder. With a resolution of 16.1 effective megapixels, the new camcorder’s Exmor^® APS HD CMOS sensor assures outstanding image quality with the family of interchangeable E-mount lenses. Like the NEX-VG900 camcorder, it can capture smooth, cinematic Full HD video footage at 60p, or 24p (progressive) frame rates and high-resolution still photos, supported by a wide range of artistic Picture Effect modes. It also features the same XGA OLED Tru-Finder™ EVF, comprehensive manual controls and the same seesaw style zoom lever as the NEX-VG900 model.

The NEX-VG30H camcorder comes supplied as a kit with the new SELP-18200 E PZ 18-200mm F3.5-6.3 Power Zoom lens that provides a versatile range from wide angle to telephoto. Offering smooth, quiet Auto Focus operation and Optical SteadyShot™ image stabilization, the lens also features an additional switch on the barrel for further controlling zoom speeds.

The new camcorders are compatible with Sony’s Memory Stick PRO-HG™ Duo HX series as well as Sony’s full line of SD memory cards. Available in capacities up to 32 GB, both media enable necessary transfer speeds for stable and optimal performance of Sony hardware features such as full HD movie shooting.

Pricing and Availability

The Handycam NEX-VG900 35mm full-frame camcorder (body-only) with LA-EA3 adaptor will be available in November for about $3,300 and the NEX-VG30H Full HD E-mount system camcorder will also be available at that time for $2,700. A body-only version, the NEX-VG30 model, will be available for $1,800. These interchangeable lens camcorders and their accessories will be sold at Sony retail stores (www.store.sony.com) as well as other authorized retailers throughout the Sony dealer network. Follow #Handycam on Twitter for the latest Sony camcorder news.

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September 12, 2012
Sony Xperia S Tablet Torn Apart In New Sony Video

Sony has been pretty open about its support for the Android enthusiast community, and it seems that extends to teardowns of their own devices.

In its latest blog post, a Sony engineer takes apart and puts back together an upcoming Xperia Tablet S, the successor to the popular 9.4-inch Tablet S released last year. While the two devices bear a more-than-passing resemblance to one another, the new one is a wholly different beast inside, and is considerably thinner to boot. With a quad-core Tegra 3 processor to power the tablet, the only disappointing aspect is the lack of a screen resolution upgrade; the Xperia Tablet S sports an underwhelming 1280×800 TFT display.

The post goes into great detail about the improvements made to the overall design including a longer, thinner 6000mAh battery cell and a carbon fiber cooling system. It’s also splash-proof, which means that Sony uses a lot of adhesive to keep the front and back pieces together.

Watch the video below :

September 11, 2012
Sony HMZ-T2 head-mounted display priced and spec’d in japan (Video)

We went hands on with the HMZ T2 at IFA 2012, but not a lot of details were known of what the specs or pricing of the particular unit will be. Sony has released pricing and release date for the Japanese version of the particular head mount, 70,000 yen ($894 or IN Rs. 50,000 approx) and the unit is scheduled to hit the Japanese shelves on October 14th. The Head mounted display now has included earphones vs the one we saw at IFA that needed headphones. The HMD promises 24p cinema quality experience right at the comfort of your home.

[Sony Japan]

September 11, 2012
Sony Xperia Tipo coming on 16th September 2012 for Rs. 9850
Sony Mobile Communications India will launch their next Xperia phone the Tipo, targeted at the budget buyer, on the 16th of September 2012. The Xperia Tipo may not be the cream of the crop when it comes to specifications, but surely adds another to the list.

Specifications Include :
- 800MHz Qualcomm Scorpion processor
- 512MB of RAM
- 3.2-inch TFT display with a HVGA resolution
- 3.2-megapixel rear camera
- 2.5GB of internal storage
- microSD card slot with 32GB of storage expandability
- 50GB of free Box.net cloud storage account
- 1,500 mAh battery pack
- Android 4.0.4 Ice Cream Sandwich
The phone is expected to retail for a Price of IN Rs. 9850.
September 10, 2012
Sony NEX-6 Gets leaked images and an Electronic Viewfinder

Vincent Kang has posted a photo of the pre-release mirrorless camera on Weibo for everyone to see. This upcoming NEX 6 has been the star of the Micro four thirds rumours for quite some time now. The camera is a step up from the NEX 5r recently launched at IFA in Berlin and just below the NEX 7 slotted at the prime. Main things to notice, the camera has an electronic viewfinder, a pop-up flash and a dedicated function key near the shutter release among other features.

Its expected to be announced in the coming weeks, maybe even at Photokina 2012.

Sony Alpha Rumors

September 4, 2012
IFA : Sony HMZ-T2 Personal 3D Viewer Hands-on

We go hands-on with the new Sony HMZ-T2 Personal 3D Viewer which was showcased here at IFA.

Tthe HMZ-T2 uses stereo OLED panels (one for each eye) to deliver its 3D visuals, eliminating the crosstalk issues other 3D sets suffer from. There’s also virtual surround sound onboard for a personal cinema experience. With the 45° field of vision, you’ll feel completely immersed in a widescreen cinema experience.

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The all-new, totally enhanced cinema and gaming experience–the Personal 3D Viewer

29 August 2012
Sharper display, improved sound and superior comfort with the new HMZ-T2
· Play 2D & 3D movies and games in vivid High Definition
· Enjoy smooth, comfortable viewing with bright, clear OLED screens and a lighter, more adjustable headset
· Get the full atmosphere with virtual 5.1 surround sound

Totally immersive gaming and movies
Now even more light and comfortable, the all-new Personal 3D Viewer from Sony is a head-mounted, High Definition 2D and 3D personal display with virtual 5.1 surround sound. It’s perfect for movies and gaming, with twin OLED screens that display vivid, super-sharp images (with zero cross-talk interference) to absorb you in a truly personal experience.

Clear, smooth, cinematic 3D viewing
The Personal 3D Viewer features dedicated, high response Organic Light-Emitting Diode (OLED) screens for each eye, which reproduces deep, vivid colour tones with sharp contrast and no blurring. And with a 45° field of vision, you’ll feel completely immersed in a widescreen cinema experience.

The HMZ-T2 also has a set of detachable and adjustable light shields for greater privacy and total involvement in your viewing experience. These flexible light shields simply clip on or off the Personal 3D Viewer, and are completely unobtrusive to the headset comfort and design.

Viewing perfection for film fans or gamers
The Personal 3D Viewer is made for both film enthusiasts and solid gamers. 24p True Cinema mode shows films exactly as the director intended for the big screen, at 24 frames per second. Or, if you’re a keen gamer, select the Clear mode for smooth fast-action sequences. Whatever you select, Auto Colour Temperature adjustment gradually lowers image tone intensity from blue to red hues so that you can watch or play your favourite movies/games comfortably for longer hours.

Lose yourself in 5.1 surround sound
With a choice of sound modes, the Personal 3D Viewer features Virtualphones™ technology to create a 360º natural sound field, just as though you’re listening to true 5.1 channel surround sound. There’s also Harmonic Equalizer technology built in, which restores audio compression losses in the digital waveform for a fuller, more spacious sound.

Lighter and more adjustable for wearing comfort
Weighing just 330g, the Personal 3D Viewer is 20% lighter than previous models, with greater options for wearing comfort. It has a highly adjustable headband and forehead support for a secure, gentle fit with positional screen lenses for relaxed and clear 3D viewing. You can also use your own favourite wired or wireless headphones or inner-ear phones to enjoy immersive surround sound.

“Everything about the HMZ-T2 Personal 3D Viewer is designed for comfort and total immersion,” says Naoto Yoshioka, Home Audio Video Senior Product Manager at Sony Europe, “so once you’re watching a film or playing a game, you’re totally absorbed in the thrilling action and forget you’re even wearing the headset.”

Notes to editors

HMZ-T2Personal 3D Viewer

Your personal, cinematic home entertainment experience

· Immersive Full HD 2D and 3D – enjoy a 45° full cinematic widescreen picture
· Smooth 3D viewing – dedicated, high response OLED screens for each eye smoothly display 2D and 3D images without the blurring of image crosstalk
· Virtual 5.1 channel sound – crisp, clear 360º audio with ambient sound, also Harmonic Equalizer audio enhancement and a choice of listening modes
· Vivid clarity and high contrast picture – a TruBlack display creates a clear visual experience
· Watch comfortably for hours – Auto Colour Temperature adjustment lowers image tone intensity for longer play with less eye fatigue
· Adjustable supports for enhanced performance – for optimum comfort, headband and forehead supports are fully adaptable, with adjustable screen lenses for precise 3D viewing
· Use your favourite headphones– make it more personal by using your own wired or wireless headphones or inner-ear phones
· Detachable light shields etacable lwersg mode you select, you’dset[stipeirnce for different kinds of play. for greater privacy– fully detachable and adjustable light shields for total involvement in your viewing experience
· Wireless remote controls– adjust sound and vision, and access the menu wirelessly without breaking from the action
· Play while others watch TV – a dual output switcher means other people can watch TV or films while the wearer plays games (or the other way around)

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August 31, 2012
IFA : Hands-on with the Sony Xperia Tablet S

We go hands-on with the Sony Xperia Tablet S which was launched yesterday, here at IFA.

The tablet features a 9.4-inch IPS screen with a 1,280×800-pixel resolution and uses Sony’s TruBlack panel, which the company says provides more vibrant colors, deeper blacks, and minimal screen reflections. Measuring 241×8.8x174mm, the Sony Xperia Tablet S is thinner and lighter than the original Sony Tablet S, has a 1.3GHz Nvidia Tegra 3 quad-core processor and runs the Android 4.0 Ice Cream Sandwich operating system (OS). The tablet houses 1GB of RAM, comes in either 16GB/32GB/64GB storage sizes; and has 802.11 a/b/g/n Wi-Fi support, Bluetooth 3.0, a gyroscope, and an accelerometer.

August 31, 2012
Sony’s introduces Xperia Tablet S

Sony launched a waterproof tablet under its Xperia brand at the IFA electonics trade show in Berlin today.

The tablet features a 9.4-inch IPS screen with a 1,280×800-pixel resolution and uses Sony’s TruBlack panel, which the company says provides more vibrant colors, deeper blacks, and minimal screen reflections.

Measuring 241×8.8x174mm, the Sony Xperia Tablet S is thinner and lighter than the original Sony Tablet S, has a 1.3GHz Nvidia Tegra 3 quad-core processor and runs the Android 4.0 Ice Cream Sandwich operating system (OS).

The tablet houses 1GB of RAM, comes in either 16GB/32GB/64GB storage sizes; and has 802.11 a/b/g/n Wi-Fi support, Bluetooth 3.0, a gyroscope, and an accelerometer.

Sony said the splash-proof Xperia Tablet S is “designed for real-life use around the home and outdoors”, so it can withstand the ineviatable drink spillages, and its screen is purported to respond to touch gestures even with wet hands.

Buyers of the Xperia Tablet S can also command their entire entertainment set-up from one location via Sony’s built-in infrared universal remote control with enhanced macro function that stores a time-saving sequence of commands for instant recall.

August 29, 2012
Sony Xperia J, V and T Launched

Sony pulled the wraps off of three new Android smartphones. Called the Xperia T, Xperia V, and Xperia J, each device will range in capabilities with the T being top dog and the V and J following behind.

The Xperia T was launched earlier this month.

With a 4.6-inch screen offering an HD resolution and 13MP camera, the Xperia T is definitely meant as Sony’s new flagship handset. The phone is also powered by a 1.5GHz dual-core processor, will connect to LTE 4G and have NFC (Near Field Communication) technology on board. At launch the Xperia T will run Android 4.0 Ice Cream Sandwich.

Similar to the Xperia T, the Sony Xperia V shares the same 1.5GHz dual-core processor, 13MP camera, Ice Cream Sandwich OS and NFC technology, although it sports a slightly smaller, 4.3-inch screen (720p HD Reality Display) and fatter 10.7mm chassis.

The Sony Xperia J is being pitched as an affordable smartphone with a 4-inch, TFT 480 x 854 display at the heart of things. It also features a 5MP rear camera (with 4x digital zoom and LED flash) and a front-facing VGA snapper for video calls on the Sony Xperia J, along with a 1GHz processor, 4GB of internal storage and Android 4.0.4 Ice Cream Sandwich.

More from IFA Coming up!

August 29, 2012
Sony Launches DSC RX100 in India, first Cyber-shot™ with 1.0-type 20.2 MP Sensor , F1.8 lens, Rs 34999 (Hands On) (PR)
Sony today in India launched their new premium point and shoot camera the DSC RX100, it is being touted as the first Cyber-shot™ with 1.0-type 20.2 effective megapixel sensor and bright F1.8 lens.

Specifications include:
- 1.0-type (13.2 x 8.8mm) 20.2 megapixel Exmor™ CMOS sensor
- F1.8 Carl Zeiss 3.6x optical zoom lens
- Control Ring for creative photo shooting
- All aluminium body
- 1080p Full HD Video at 50i
Initial hands on with the camera reveals excellent low light performance with detailed background and foreground defocus. The camera features a 1.0 type sensor which is four times larger than a traditional point and shoot sensor hence increasing the overall light captured in each pixel. The F1.8 lens adds to the low noise performance allowing a wider field of light to pass through.

The front adjustment ring is buttery smooth and features multiple selections in different modes. The camera also does full HD video and has progressive modes. The camera also has in body six axis Images stabilisation which works really well at first test.

The camera is available today for a price of Rs. 34,999. which may seem a little pricier, but for the high end features this camera gives in a pocketable and premium form factor. Price may not be a factor for the people Sony is targeting with this particular model.

Hands on Video below, and expect a full Review iGyaan Style.

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New Delhi, 23^rdAugust, 2012: Sleekly crafted in aluminium for strength, lightness and luxurious looks, DSC-RX100 inherits many advanced imaging features from Sony’s ? range of A-mount and E-mount camera families. It’s an accomplished partner for travel, portraits or street photography, with impressive picture quality, comfortable control options that make DSC-RX100 ideal as a step-up from point-and-shoot cameras. It’s also ideal as a pocket-sized second camera for enthusiasts who want to capture pristine stills and Full HD video while they’re on the move.

DSC-RX100 is the world’s first¹ 1.0-type Exmor CMOS sensor with a resolution of 20.2 effective megapixels. Specially developed by Sony, the sensor has an area that’s around four times larger than the 1/2.3-type imager in regular point-and-shoot cameras. Capturing far more light than small-sensor cameras, it’s the key to beautiful, detail packed images and Full HD movie clips with very low noise.

The larger sensor is partnered with an ultra-bright Carl Zeiss Vario-Sonnar T* lens with 3.6x optical zoom range. In contrast with standard point-and-shoot cameras, the wide F1.8 maximum aperture lets in more light to complement the resolving power of the large 1.0-type Exmor CMOS sensor.

In common with high-performance DSLR optics, the lens features seven- bladed circular aperture. This makes it easy to produce pro-style defocused effects, with subjects in sharp focus against a smoothly-blurred background. The lens also features an Advanced Aspherical (AA) glass element that contributes to the camera’s extremely compact dimensions without sacrificing optical performance or resolution.

Complementing the 1.0-type sensor and lens, the optimised BIONZ image processor maximises shooting responses while assuring exceptionally clean, natural images. Speedy burst shooting at up to 10 frames per second (full-resolution) lets you grab split-second photo opportunities, while high-speed autofocus locks onto your target in as little as 0.13 seconds[2].

Even if you’re shooting outdoors, it’s easy to see subtle details and tones on the bright, high contrast 7.5cm (3″) Xtra Fine LCD. With an extremely high 1229k dot resolution, the screen debuts new WhiteMagic™[3] technology that uses white pixels in addition to RGB to boost screen brightness. It’s easy to fine-tune your image with a wide range of manual adjustments, whether you’re shooting stills or Full HD video.

Experienced photography enthusiasts will appreciate the unique Control Ring that surrounds the lens body. Allowing smooth, fingertip adjustment of exposure, zoom, Picture Effect and other functions, it makes versatile DSLR-style creative control over your image easily accessible.

Frequently-used functions can be assigned to a handy Fn (function) button for instant access. Memory Recall stores up to three groups of settings for instant recall – a big time-saver when you don’t want to keep adjusting parameters for favourite scenes.

Just like a DSLR camera, there’s a choice of auto and manual focus modes for even greater control over your image. If you’re focusing manually, MF Assist magnifies your image to simplify fine adjustments. There’s also a convenient Peaking function that highlights sharply-focused areas of the image on screen.

There’s a generous choice of artistic options to expand shooting possibilities for enthusiasts and novice photographers alike. It’s easy to fine-tune the look of your image with a choice of six Creative Styles to suit the scene or your personal preference. Picture Effect offers an inspiring choice of ‘in camera’ effects that can be previewed on the LCD screen, including Toy Camera, Partial Colour, Pop Colour, HDR Painting, Miniature, Illustration, Watercolour and other (Note: real-time preview not available with all Picture Effect settings).

Shared with the latest ? range of A-mount and E-mount cameras, Auto Portrait Framing makes it simple to capture personality-packed photos of family and friends. Cyber-shot™ does all the hard work, automatically detecting faces and cropping the scene to create tighter, pro-style compositions without sacrificing pixel count.

The newly launched DSC-RX100 is priced at Rs. 34,990 and is available at selected Sony Center and selected key camera stores across India.

About Sony India Pvt. Ltd.

Sony India is one of the most recognized consumer electronics brand in the country, with a reputation for new-age technology, digital concepts and excellent after sales service. In India, Sony has its footprint across all major towns and cities in the country through a distribution network comprising of over 10,400 dealers and distributors, 270 exclusive Sony outlets and 23 direct branch locations. Sony India also has a strong service presence across the country with 255 service outlets. Manned by customer friendly and informed sales persons, Sony’s exclusive stores ‘Sony Center’ are fast becoming the most visible face of the company in India. A distinctive feature of Sony’s service is its highly motivated and well-trained staff that provides the kind of attentive and sensitive service that is rare today.

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August 23, 2012
Sony Xperia J previewed, official unveiling to come soon

The upcoming Sony Xperia J was given the hands-on treatment for an extensive preview ahead its supposed announcement later this month.

The Xperia J is one more model in Sony’s onslaught of new devices that it brought forth until now and will continue to until the end of this year. The Xperia J is a lower-midrange offering, with a 4-inch 480×854 touchscreen, 1 GHz single-core processor.

The battery is said to be a 1700mAh unit, which should provide a decent level of battery life given the reduced screen size and the same entry-level processor as the Xperia Tipo. RAM is set at 512MB. There is also a microSD card slot hiding away under the battery on the Xperia J.

The rear camera is a 5MP shooter with an LED flash, but apparently only shoots video at a pretty dreary 640×480. There is also a front facing camera, but nothing is said of it’s specs. Given the rear camera, we’re not expecting a lot from it.

The Xperia J is at least running Android 4.0 out of the box.

August 22, 2012
Sony Launches Xperia ion in India,Bundled with Airtel Data pack, Rs 36,999 (PR)
Sony has finally officially launched the Xperia ion in India, priced at Rs. 36999. It is bundled with Airtel for data packages. Airtel mobile customers who buy the new ion will enjoy 500MB of free 3G data per month for 3 months; and 200 minutes of Mobile TV for a period of 2 months.

[quote]With XperiaTM ion, we’re bringing together a seamless experience across the multiple screens that we use to play, watch, listen, and share. XperiaTM ion is the gateway to HD entertainment when and – most importantly – where you want it. We are glad to see overwhelming customer response for our XperiaTM range and we thank them for supporting us unconditionally on this successful journey in India. We strongly believe that the consumer will like the XperiaTM ion’s HD entertainment experience which has exclusive Airtel data offer to enhance the smartphone experience. – said Prasun Kumar, Marketing Head, Sony Mobile Communications [/quote]

Quick Specs of the Xperia ion:
- MRP: Rs. 36,999
- 4.6 inch HD Reality Display resolution of 1280 x 720px
- Sony’s MOBILE BRAVIA Engine
- 16GB internal storage
- 1GB RAM, MicroSD card support up to 32GB
- HSPA, EDGE/GPRS, Wi-Fi
- Bluetooth v3.0, microUSB v2.0
- 12 MP AF rear camera with 1080p video recording at 30fps
- VGA front facing camera
Details on the Airtel Offer :

Offer applicable on the first active airtel SIM inserted in the Sony Xperia Ion handset, for prepaid and non 3G pack postpaid retail customers. Post 500MB usage or offer period, charges at 3p/10KB (10p/10KB in 2G circles) will apply. Offer on 2G data in 2G circles. Offer valid till 30- Nov-12. Text 3G to 121 to start 3G. 200 min of mobile TV or 2 month subscription (accessed through appXtra application), whichever is earlier.

Head on to our Coverage here : Sony Xperia ion
August 21, 2012
Sony launches Xperia SL , 1.7 GHz Dual Core Snapdragon S3, with dedicated ICS buttons

Looks like sony finally changed the Xperia S to SL, the company has launched a similar device with dedicated ICS style buttons and a paster processor, overclocked perhaps. The Xperia SL is a slight refresh of the S, it has an additional duo of color choices (silver and pink), a faster dual-core 1.7 GHz Snapdragon S3 CPU and Android Ice Cream Sandwich (up from a 1.5Ghz processor and Gingerbread).

Apart from the above changes you have the same HD 720p display, 12.1 MP camera and 1080p video with anti shake. No details on pricing or availability in India. You can look at our Xperia S Review or the Xperia S ICS update for an idea.

[Sony]

August 21, 2012
Sony announces NEX-EA50EH pro camcorder in India
Sony has announced that the NEX-EA50EH will be coming to India, It has a APS-C Exmor CMOS sensor seen in the NEX lineup of cameras. The biggest difference in this camera has to be the powered zoom lens with a rocker style zoom, the SEL18-200PZ 11x is an E mount so should be easily compatible with most NEX cameras. The lens packs variable isis, auto focus and “Optical Steady Shot” active image stabilization. The camera has the ability to shoot 16mp RAW images, thanks to a mechanical shutter with its own release button and a flash hot-shoe which is all pre-equipped on the camcorder. Video capture up to 60fps at 1080P in AVCHD 2.0, 28 or 17 Mbps, to SD/SDHC/SDXCcards, Sony Memory Sticks or Sony’s dedicated external SSD unit, which attaches to the camera.

Although no price has been announced for the Indian counterpart, the US version ships in October for US $ 4500 (IN Rs. 2,50,000 approx) , and should reach India by November boasting a similar price.
- Includes 18-200mm Servo Zoom Lens
- Records Full HD 1080p up to 60 fps
- Exmor APS-C CMOS Sensor
- Lossless Digital Zoom Effect
- Accepts E-mount Lenses
- Two XLR Audio Inputs
- SD/MS Memory Card Slot
- FMU Slot for Flash Memory Unit
- Still Photographs at 16 Megapixels
- Hot Shoe for Traditional Flash Units
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Sony expands NXCAM range with an affordable and versatile interchangeable lens camcorder

The new NEX-EA50EH offers creative, high quality images for a range of applications, featuring a large format sensor, E-mount lens system and a new form factor

Basingstoke, UK, August 17th, 2012: Sony is pleased to unveil the latest addition to the professional NXCAM range of camcorders, the NEX-EA50EH. This versatile new camcorder offers the ultimate flexibility in lens selection thanks to its interchangeable E-mount lens system.

The large format Exmor APS HD CMOS sensor gives the user creative freedom when shooting Full HD movies and high-quality still photos. The new form factor enables users to shoot in a way that suits them best, allowing them to switch quickly between handheld and shoulder configuration without the need for additional accessories.

“This all-in-one camcorder brings a new level of creativity to a wider range of professional users than ever before,” said Bill Drummond, Sony Europe. “It combines affordability and high performance with a range of versatile, professional features for many applications, including event production, budget movie making and corporate production.”
The Exmor APS HD CMOS sensor produces high quality, creative movie images with low noise and high sensitivity in low light conditions. It also enables 1080 progressive and interlace recording with 60/50Hz selection (50p/25p/50i or 60p/30p/24p/60i)*.

By capturing 16.1 megapixel still pictures with higher picture quality and rich post-processing capabilities. In addition, the NEX-EA50EH has a built-in mechanical shutter to realize high-speed shutter while capturing still pictures.

The NEX-EA50EH incorporates the Sony E-mount interchangeable lens system, which enables auto focus, auto exposure and stabilisation during shooting. With its short flange back distance, it is possible to attach both established A-mount lenses via the LA-EA2 lens mount adapter, and an unrivalled choice of other brands lenses using third-party adapters.
The unique design of the NEX-EA50EH further adds to the camcorders versatility. When the shoulder pad is extended, the camcorder can be balanced on the shoulder giving added stability for longer shooting times. Alternatively, when the shoulder pad is returned to the original position, the camcorder becomes compact enough to use in various handheld styles allowing users to capture a wide variety of shots.

The NEX-EA50EH camcorder comes with the newly developed Power Zoom E-mount lens E PZ 18-200mm F3.5-6.3 OSS SELP18200. It features auto focus, continuous variable iris and Optical Steady Shot image stabilisation with Active Mode, making it ideal for shooting moving images. It is electronically controlled by both the zoom rocker lever on the camcorder grip and top handle. Film-makers can achieve a constant zoom speed and smooth, slow zoom, both of which can be difficult to accomplish with manual zoom lenses. In addition, using fixed focal length lenses users can simulate a zoom effect using the smart digital zoom function, ensuring fast-paced shots are never missed.

The NEX-EA50EH features a range of professional functions usually associated with NXCAM camcorders, such as 2-channel XLR audio (the ECM-XM1 Shotgun microphone is included with the NEX-EA50H), Linear PCM audio, time code, user bit and built-in GPS. In addition, Sony’s HXR-FMU128 flash memory unit can dock directly to the camcorder for simultaneous backup recording. The camcorder is compatible with the new Mirroring Memory Stick (MS-PX64/32/16) which is the world’s first memory card featuring a “Mirroring” function. This enables the card to deliver high reliability and data security through a dual recording (mirroring) function. This new professional memory card will be available in 3 different capacities: 16GB; 32GB and 64GB.

The NEX-EA50EH will be available from Sony Professional Solutions Specialists in October 2012.
For more information on the PX Series, please visit:
http://www.sony.net/Products/memorycard/en_eu/px/index.html.

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August 21, 2012