Tag: Croma

  • OnePlus 5 To Be Sold At Croma Stores From September 19th

    OnePlus 5 To Be Sold At Croma Stores From September 19th

    Update: OnePlus, in partnership with Croma stores has announced the following-

    OnePlus 5 devices will be available in 10 Croma stores, across major cities in India. These locations are Devarc Mall in Ahmedabad; Belapur, Lower Parel Phoenix Mall and Vasundhara (Juhu) in Mumbai, Jubilee Hills in Hyderabad, Pimpri in Pune, South Ex and DLF Mega Mall in Delhi NCR, Phoenix Market City in Chennai and Indraprastha in Bangalore. Later, the OnePlus products will gradually be launched to 100s of other premium Croma stores in a phased manner.

    As part of the launch offers, OnePlus will be giving out free flip covers to existing OnePlus 5 owners and people who buy a OnePlus 5 from the Croma stores will get a free pair of Bullet V2 earphones. Other giveaways include Amazon Prime, Kindle and travel vouchers from Cleartrip.

    OnePlus has announced a partnership with Croma stores in India. The flagship was available offline at OnePlus experience stores and now, it will be available at Croma stores across India from September 19th.

    OnePlus usually sets up pop-up stores during the launch days of its devices where people can experience the phone and buy it right there. That is obviously a temporary affair and interested buyers not living in that particular city resort to Amazon or OnePlus’ official website to buy the phones.This decision seems like a bid to capture the consumers who are still skeptical about online shopping. Other smartphone makers like Motorola, Xiaomi have opened up their exclusive retail stores across the country. Even the OnePlus experience stores are current;y open only in Delhi and Bangalore, massively restricting the offline target audience.

    Septemeber 19th seems to be a busy day for OnePlus as its will also host a special event in Paris to possibly unveil a special edition OnePlus 5 in collaboration with designer Jean-Charles de Castelbajac. The invite hints towards a blue phone with gold accents, something iGyaan suggested to the OnePlus team a while ago!

    The OnePlus 5 sports a 5.5 inch 1920 x 1080 px AMOLED display with Corning Gorilla Glass 5 on top for protection. The smartphone runs Android 7.1.1 Nougat with OnePlus’ Oxygen OS on top. The 2017 flagship has the Qualcomm Snapdragon 835 chipset with a combination of either 6GB RAM and 64GB of storage or a whopping 8GB RAM and 128 of storage which can not be expanded. The OnePlus 5 also features dual cameras on the back, one of the main cameras is a 20 MP sensor with an f/2.6 aperture, while the other is a 16 MP camera with an aperture of F/1.7 . The secondary telephoto lens is used for 2X lossless optical zoom and a ‘portrait mode’ for blurred background images.

    The price of the OnePlus 5 6GB RAM/64GB storage is Rs 32,999 and the 8GB RAM/128GB storage model retails for Rs 37,999. The price will remain the same online and offline.

  • Apple Stores to Finally Open in India

    Apple Stores to Finally Open in India

    In today’s Apple news, Apple Stores will officially open up in India. Apple has tied up with Tata and is set to open at least six Apple Stores at Tata-owned Croma stores by Diwali next month. Croma will dedicate 400-500 square feet in area for Apple at five Croma stores in Mumbai – Malad, Juhu, Oberoi Mall, Phoenix Mall and Ghatkopar – and one in Jayanagar, Bengaluru.

    Apple+Store

    Avijit Mitra, CEO of Infinity Retail, said in an interview with Economic Times that, “We are proud to partner Apple to launch the Apple Store in India and extremely bullish about it. These stores will be modelled on the global design and will offer the best experience to consumers, showcasing the entire range of Apple products.”

    The Apple Stores will look just like its global counterparts with the same design, furniture like Apple Store’s signature wooden tables, fixtures and lighting. “These stores will be modeled on the global design and will offer the best experience to consumers, showcasing the entire range of Apple products.” Apple will also personally train the sales staff.

    apple-store-italy

    So far, Apple has been selling products through premium resellers who run exclusive brand stores under the franchise name, and through other multi-brand electronic stores as well as e-retailers like Amazon, Flipkart and Snapdeal. With this change, warranty will be extended to globally bought Apple devices.

    Responding to the fact that India is one of the fastest growing markets for Apple, the company has been increasing its retail presence in India in the past year with five distributors. It has also sped up the launch of the latest iPhones that will see an October 16 release, and now the Apple Stores is all set to open up by the end of Diwali, with more stores to launch later on in other parts of the country.

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