The big news today comes from the company-formerly-known-as-RIM and their new OS and flagship smartphone. Blackberry has always been loved by businesses for it’s many business features, but in the past few years the competition, such as Windows Phone, has made big strides to be business ready. This has lead a lot of businesses to adopt “bring your own phone,” which lets employees use many different popular smartphones, not just Blackberry devices.
Nokia has taken to Facebook to point out that Lumia devices are just as business-ready, if not more, than Blackberry devices.
[quote]Nokia Canada’s Facebook page stated that “Blackberries make a great snack, but for the world’s best business smartphone try a Lumia.” This is of course part of the new “Make the Switch” marketing campaign that encourages people to use the Lumia.[/quote]
Windows Phone has native Skype support along with Office applications, plus SkyDrive for backup. BlackBerry is known in the industry for having the best, probably most secure, email support for businesses, but Windows Phone 8 also added many modern security protocols. In addition, BlackBerry has SAP support, Box and Dropbox for cloud storage and will soon be adding Skype to their list of apps.
It’ll be very interesting to see who wins the battle for 3rd place.
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