Apple and Reliance are offering iPhone 5s and iPhone 5c at no initial cost, Apple has signed a deal with Reliance Communications which will allow users to buy the new iPhone 5s and 5c 16 GB variants at no initial cost.
This offer will include some benefits from Reliance, as it will feature unlimited voice calls, SMS and 3G data for a fixed monthly fee which will be between 2,500 and Rs 2,800 INR. The users will be locked into Reliance network under a two-year of contract. Having said that, this is the first time an Indian telecom company is selling an iPhone on contract basis. Indian telecom market has always been away of contract based phones, fearing that subscribers may break the contract by unlocking the phone for use on another operators network or for reselling it in the grey market.
The 16 GB iPhone 5C, priced at 41,900 INR, will be available for a monthly fee of 2,500 INR and the the 5S, priced at 53,500 INR will be on offer for approximately 2,800 INR a month. Whereas, the 32 GB version will come with an upfront fee of 10,000 INR in addition to the monthly charges. The 64 GB model, priced at 71,500 INR without contract, will be on offer for an upfront fee of Rs 18,000 and the monthly fee.
If you do not wish to lock into a contract, the phone will also be available in monthly installments, however reliance has added up benefits like unlimited voice calling and data plans along with the contract of two years. Even other telecom company will sell iPhone 5s and 5c starting today but not on subsidy.
This can surely increase sales for the new iPhone’s in the Indian market. What do you think ?
