Tag: beats by dre

Report : Beats Audio To Buy Out Remaining HTC Stake For $265 Million

Reports are coming in that HTC is indeed about to sell its stake back to Beats. In 2010, HTC owned 50 percent of Beats, before selling half last year for $150 million. The remaining 25 percent has increased in price considerably since then, as the new deal will close at $265 million.

It seems that Beats has already taken on a new partner in the form of Carlyle Group, which is said to be investing $500 million into Beat’s expansion efforts.

“We are confident that Beats will continue to drive innovation and growth in the premium audio accessory market, particularly as the proliferation of smart phones and tablets stimulate increased consumption of digital media,” Sandra Horbach, a managing director at Carlyle, said in a statement.

Now that the partnership is ending, Beats is free to continue down the path of pushing its Beats audio technology into other products including in-car dashes, HP computers and – of course- its premium headphone line. For HTC, it means a pretty hefty cash infusion that can help the company can (hopefully) use to further facilitate growth and recovery after years of struggle.

Founded in 2006 by rapper Dr. Dre and Iovine, chairman of music label Interscope, Beats has come to dominate the market for pricey headphones. According to the NPD Group, Beats has grabbed more than 60 percent of the U.S. market for headphones costing more than $100. Its signature headsets retail for between $200 and $400.

September 28, 2013
Beats Reportedly Looking To End HTC Partnership

The known headphone maker Beats is reportedly attempting to buy back HTC’s 25 percent stake in the company. As per the Wall Street Journal’s report, Beats is looking to bring in a new investor to provide “fresh funds for growth,” and plans on buying back HTC’s stake at the same time. Although HTC bought a $300 million, 50.1 percent stake in Beats back in 2011, the headphone maker paid $150 million to take half of that stake back last year.

HTC’s quarterly sales have dropped below the US$4 billion mark since the fourth quarter of 2011, as it got squeezed in both the high and low end of the pricing spectrum globally. The Taiwanese company flagged earlier that it may post its first-ever operating loss in the current quarter.

The two companies had different fortunes over the past few years. Beats’ revenue was reportedly “roughly $1 billion” last year, up five times from 2010, and in June statisticians at NPD claimed Beats had 59 percent of the US market for premium headphones. In contrast, HTC has crashed to quarter upon quarter of dwindling profits, although the company believes it will return to form towards the end of this financial year. All of HTC’s high-end handsets are branded with the Beats logo and claim to have enhanced sound thanks to Beats integration. It’s not clear what would happen to the two companies’ branding partnership should Beats be successful in severing its financial ties with HTC, we will have to wait and see.

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August 19, 2013
Spotted : HTC Launches Flagship “One” Concept Store in New Delhi

As HTC launches their first flagship store in the South Extension market of the capital on wednesday, it is becoming increasingly clear to companies, that a end user experience is important. A first of a kind exclusive to HTC store which will not only have all HTC phones available at all times, but also will have all relevant accessories, including Media Link units, Beats by Dre Headphones and cases and covers for almost any HTC device at the store.

Lennard Hoornik, President of South Asia Pacific, HTC

HTC plans to open more such stores in the coming months to cater to the wide end to end requirement of the consumer market.

October 11, 2012
HTC Launches the Sensation XL with Beats Audio in India (PR)

HTC has launched the mammoth Sensation XL in India, kind of like HTC’s answer to the Note. The device has a 4.7 inch SLCD display with Android 2.3 and newly acquired Beats by Dre Audio. The device is only 9.9mm thick and is powered by a 1.5 GHz Scorpion processor, Adreno 205 GPU, Qualcomm MSM8255 chipset.

In the world of smartphone budgets where the prices are becoming lower, HTC has managed to price this phone at Rs. 39,990/- while the MOP( Best Buy) will be Rs. 38,799/-only.

We say Hah!

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HTC UNLEASHES THE HTC SENSATION™ XL

WITH BEATS AUDIO™IN INDIA

Beats integration, combined with amazing 4.7-inch display, introduces

powerful entertainment experience

New Delhi–November 29, 2011 – HTC Corporation, a global designer of mobile devices, today unveiled the HTC Sensation™ XL with Beats Audio™ integration in India. This latest innovation is the result of the new partnership between HTC and Beats takeing mobile entertainment to a new level with an amazing 4.7-inch screen and a specifically optimized audio experience. The HTC Sensation XL joins the HTC Sensation XE to provide customers with a strong line-up of HTC smartphones integrated with Beats Audio.

“With Beats Audio, the HTC Sensation XL continues HTC’s commitment of delivering the best audio possible on your phone whether you’re listening to music, watching a movie or playing a game,” said Faisal Siddiqui, Country Head, HTC India.“This is an amazing example of why our partnership with Beats makes so much sense for customers today and into the future.”

Design, Performance and Stunning Audio

With a bigger 4.7” screen, slim 9.9mm design and Beats Audio integration, the HTC Sensation XL has been specifically created to deliver the best entertainment experience with stunning audio and visuals for music, movies and games.The HTC Sensation XL features unique audio tuning by Beats that ensures customers will hear their music as the artist intended.

Unique to HTC phones, the HTC Sensation XL includes new light weight Beats™ headphones, created exclusively to integrate with the Beats’ audio profile on the device. The built-in microphone makes hands-free calling easy and the on-cable ControlTalk™ remote control allows customers to pause, advance or rewind and to answer a call mid-track.

Customers can also send music recommendations and track information to friends over SMS, email or through their Facebook profile. To allocate the perfect audio alert to an incoming call or message from friends and family, use the ringtone trimmer to edit a music track and add it to a friend’s contact profile.

HTC Watch

HTC Sensation XL integrates HTC Watch, an application and service that puts an entire library of the latest premium movies and TV shows right at your fingertips, letting people discover the latest video content in an easy and visually engaging way. HTC Watch uses progressive download technology that makes it possible to watch videos without waiting for a huge file to finish downloading. HTC Watch offers the choice of renting or buying videos, and, if purchased, lets customers watch them on up to five different HTC devices.

Capture the moment

The HTC Sensation XL boasts an 8MP camera, featuring a f/2.2, 28mm wide-angle lens with BSI sensor to fit more of the scene into every shot and for better low-light performance. In video mode, the HTC Sensation XL enables customers to record a perfect moment with stunning clarity and incredible stereo sound – perfect for sharing on YouTube, Facebook or a TV.

The HTC Sensation XE will be available at an MRP of Rs. 39,990/- while the MOP( Best Buy) will be Rs. 38,799/-only.

About HTC
HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

About Beats Electronics LLC

Established in 2006, Beats Electronics is the brainchild of legendary artist and producer Dr. Dre and Chairman of Interscope Geffen A&M Records Jimmy Iovine, who set out to develop a new type of headphone with the capability to reproduce the full spectrum of sound that musical artists and producers hear in professional recording studios. For more information, please visithttp://beatsbydre.com.

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November 29, 2011
Soul By Ludacris SL99 in Ear Earphones Unboxing and Hands On
Its been a blizzard of Artist branded earphones, from Dr. Dre, Lady Gaga , P Diddy and even Ludacris. These SL99 Soul by Ludacris earphones are not your everyday earphones, and thats why we liked them at first go. The come with a premium pouch to safely carry them around. The flat cable is highly tangle resistant and oxygen free. Gold plated tips and solid, heavy build make these earphones look, feel and sound good.

Specs Include
- Dynamic Neodymium Drivers
- 1.2 M Flat Tangle free cable
- Leather carry pouch
- Gold plated connector
- Sound Isolating type
- Apple Controls / Remote
- Total Weight is 30g
Price – US $ 99
November 14, 2011
HTC Rezound render get spotted
HTC Rezound has come into the lime-light due to a bunch of the device’s cases going up for pre-order. The phone is pretty identical to recent HTC styling and will have similar specs
- Red Glow Capacitive Keys
- 4.3-inch screen
- Dual-core 1.5GHz processor
- 1GB RAM
- Beats Audio
- 8MP rear camera.
Among other things like included beats headphones, and a flurry of included sensors on the device. The device was earlier called the HTC Vigor, but it seems that the Rezound may be a US sub brand for Verizon CDMA, and the Vigor name will stick when the device comes Desi-Side (to India)
October 21, 2011
HTC Vigor – will be the first Beats by Dre Phone? Specs leaked

Just after we received official announcement of the HTC + Beats by Dre Partnership, news of the first Beats by Dre phone has just waled through the door and smacked us in the face. HTC Vigor will have a 4.3 inch screen and a 720p HD display, thats right a 1280 x 720 resolution on a 4.3 inch screen. It will also have a 1.5GHz dual-core processor, 1GB of RAM, 16GB of internal storage, a 2-megapixel front-facing camera, and an 8-megapixel rear-facing camera. Vigor will run HTC Sense 3.5 UI on top of Android 2.3.4 Gingerbread.

This may also very well be the first Beats by Dre phone as it is set to real ease this fall, matches the statement by HTC

Not only will this be the most powerful smartphone yet, it will also have the highest resolution display to have ever been stuffed into a 4.3 inch device.

August 12, 2011
HTC puts profits to use, Buys into Beats by DRE, Strategic partnership (PR)

HTC has had a highly profitable quarter, the company decided to buy into Beats by Dre ( the wonderful audio equipment manufacturer)

HTC says in the Press Release (below) that they have been working with Beats By Dre for some time and will have devices by the end of this fall.

The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smart phone industry and define the future. For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution; and reengineer how sound is delivered so that the consumer feels the music the way that the artist intended.”

-Jimmy Iovine, Chairman of Beats by Dr. Dre and Chairman and CEO of Interscope Geffen A&M Records.

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HTC AND BEATS BY DR. DRE SET TO INTRODUCE NEW ERA IN MOBILE AUDIO

Strategic HTC investment to result in Beats integrated HTC phones this Fall

India, New Delhi – August 11, 2011 – HTC Corporation, a global designer of mobile devices, today announced a strategic partnership and investment with Beats™ Electronics LLC, the company redefining the audio market with its iconic Beats by Dr. Dre™ audio experience. The two fast-growing brands will focus on bringing high performance sound to HTC phones.

“The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smart phone industry and define the future,” said Jimmy Iovine, Chairman of Beats by Dr. Dre and Chairman and CEO of Interscope Geffen A&M Records. “For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution; and reengineer how sound is delivered so that the consumer feels the music the way that the artist intended.”

HTC® and Beats™ have been working together to create superior mobile audio experiences for consumers, which will result in a line of HTC devices integrated with Beats sound innovations, available this fall.

“Beats has found a unique way to harness popular culture in a manner that is unlike any other brand today,” said Peter Chou, CEO of HTC Corporation. “It’s an exciting brand that has been built around providing something very special, and we believe our strategic partnership will provide customers with unbeatable sound on HTC phones. We obsess over every detail of a consumer’s mobile experience and audio is a critical part of that experience.”

HTC is known for unifying content, services and devices into unique mobile experiences. And Beats is known for its unique consumer brand appeal and ability to reproduce the full spectrum of sound captured in professional recording studios, allowing consumers to hear music the way the artist intended. Bringing these two great brands together will create superior mobile music and sound experiences, while accelerating HTC’s entry into the youth and accessories markets globally.

Beats Electronics will continue to operate autonomously with Iovine as Chairman and Luke Wood as President & COO with its current business partnerships that include Monster Cable Products Inc., Hewlett-Packard and Chrysler Group LLC.. Iovine will also continue serving as Chairman of Interscope Geffen A&M Records.

“Our customers have clearly responded to Beats and HTC, and Best Buy is proud to feature their products in our stores,” said Brian J. Dunn, CEO, Best Buy. “We are committed to offering innovative and entertaining technologies that help consumers enhance their lives. Our customers expect that from us. The unique HTC Sense experience and the great sound of Beats provide prime examples of that focus.”

About Beats Electronics LLC

Established in 2006, Beats Electronics is the brainchild of legendary artist and producer Dr. Dre and Chairman of Interscope Geffen A&M Records Jimmy Iovine, who set out to develop a new type of headphone with the capability to reproduce the full spectrum of sound that musical artists and producers hear in professional recording studios. For more information, please visit http://beatsbydre.com.

About HTC

HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

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August 12, 2011