Micromax is now the newest company to start its own operating services and apps. Taking a cue from Xiaomi, Microsoft and Samsung the new OS, as reported, will run on all of Micromax’s devices.
This project has been started by the new technology head at Micromax, Ashish Agarwal. This OS is said to be a platform developed on Google’s Android. The first few smartphones that will come with this OS are expected to arrive by the end of the financial year and will be affordable.
Micromax co-founder Vikas Jain told ET:
“We’re excellent with partnerships and we don’t want to reinvent the wheel,”
The above statement has confirmed the fact that the new OS will not break away from Android. Micromax’s goal is to invest in software in order to differentiate itself without alienating its consumers and developers.
Previously, we have seen Micromax tie up with Cyanogen for the Yu range, through a fully owned subsidiary. They are also investing in start-ups such as Healthifyme and MiMedia – services that can be integrated into their devices.
Final reports suggest that the new forked Android OS is being developed in Bengaluru. Stay tuned for more updates.
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