Honda India has slashed the price of the Honda Jazz by 1.6 lac. This happened only two months after the company had announced a Rs. 66 thousand price cut.
Launched in 2009 the hatchback was unable to gather buyers mostly due to its price of around 7 lakhs (ex-showroom), The company’s recent aggressive stance proves that honda is out to sell the car by any means necessary. The new Jazz has safety features like dual airbags and ABS as standard, and is comparable to similar-featured models like Maruti Swift and Hyundai i20.
It is a competitive market and competition is increasing every day”
-Jnaneswar Sen, senior V-P for Honda Siel Cars
Customers who just bought the car are in for a shock as a massive 1.5 lakh price drop will make a significant difference. The lack of a diesel model will still hamper the sales of the car, but Honda expects movements of over 1000 units / month with the new pricing.
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