A month ago Yahoo started a 30 day campaing to finalize its logo, and today the company has finally revealed what that is going to be. Yahoo’s CEO Marissa Mayer began this project to give some fresh visual interest into the now less popular tech brand, while keeping the familiar color and exclamation point. A lot of new companies have transformed to new logos this year including Microsoft, Ebay and even Motorola after its Google acquisition.
We wanted a logo that stayed true to our roots (whimsical, purple, with an exclamation point) yet embraced the evolution of our products.
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