Category: Social Media

Instagram’s Hyperlapse App Introduces the ‘Selfielapse’ Feature
When Instagram first launched its Hyperlase app almost a month ago, it gave your iPhone the ability to shoot high-speed, time-lapse videos. While the app quickly escalated in the Apple’s Apple store, there was one function that was missing from the app: the ability to take a time-lapsed selfie.

However, the company didn’t overlook this feature, the recent update lets you flip your smartphone to using your front-facing camera in order to take a “selfielapse.”

Instagram also gave some instructions about how to get a perfect ‘selfielapse’.
- Stand still and have a moving background (i.e. Times Square foot traffic, riding a roller coaster).
- Capture yourself walking down the street as your surroundings whirl by.
- Document transformations — getting a new haircut, applying makeup or tying a tie — by propping your phone up against a wall.
- Hold up your phone as you spin around in a chair, or jump on a trampoline.
Since Hyperlapse’s launch, it has been used by artists and even the White House. So far, the most liked Hyperlapse shared to Instagram is this video by photographer David Guttenfelder for National Geographic.

Of course, you can share Hyperlapse videos to Instagram, Facebook, or to your camera roll. The company wouldn’t elaborate on how soon the app would be coming to Android, but commented, “We hope to bring Hyperlapse to Android in the future. Unfortunately, the requisite APIs are not currently available on Android.”
September 26, 2014
Twitter for New iOS 8 Gets a Major Makeover

With the new Apple iOS 8 update, Twitter app for the iPhone just got slicker. Earlier layout of the Twitter app for iOS was clustered and has been criticised for not being user friendly. With the new updated look, Twitter seems have used the earlier feedback to make the new and improver interface more user friendly and declustered.

The updated app has got a brand new design for profiles, which brings your bio front and center. Earlier users had to swipe the user name window to see the bio. Also, the company has added different timelines for tweets, pictures/GIF uploaded and favorite tweets for easy reading.

The new profile layout will show up on both iOS 7 and iOS 8. So, if you haven’t upgraded yet to the new iOS, you can still enjoy the new layout in your iPhone. However, you get some extra perks with iOS 8 such as the power to retweet, follow and favorite posts right from the notification center.

September 19, 2014
Soon You Can Watch Your Favorite YouTube Videos Offline, Officially!

YouTube is huge. It’s practically impossible for a single human being to watch all that there is on this massive website. Most importantly, the state of the internet in India is well known. The poor connectivity and the pricey access to internet lead many to stay away from watching multimedia-heavy content like videos. Watching videos on mobile data connection is a big no-no as they can incur massive costs.

The folks, who do have regular access to a decent internet connection, still prefer to save the videos through some semi-illegal means to avoid buffering. Now Google is going to officially allow Indian YouTube users to watch their favorite videos offline for as many times they want.

Ceasar Sengupta, Google Vice President Product Management said “YouTube is popular here. You watch some videos again and again. How awesome would it be if you could keep watching them again and again without having to pay for data, and take the videos with you wherever you go?”

India still is a massive video subscriber as a whole. According to comscore, the total online video audience in India saw growth of over 70 per cent in 2013 with the average viewer watching 18 per cent more videos and spending 28 per cent more time viewing them. YouTube alone gets over 60 million unique users a month and about one-third of the traffic coming from mobile phones. The country as a whole watches about 3.7 billion videos per month.

This will be the second gift to India from Google after the launch of the Android One devices. India has no shortage of amazing YouTube talent. Sure iGyaan is awesome, but there are folks who are doing some amazing stuff too. This move by Google will help take these talents even further as people can just save the videos offline and take them to areas with no internet and propagate the video. Though that won’t increase the view count on YouTube, it will still bring the awesomeness of Indian YouTubers to a new, wider audience.

It appears that Google is seeing India as a major market. India is the first country where Google has introduced the Android One line-up of phones. It can also be the case that the huge Indian diaspora at Google is helping to develop their homeland. Whatever the case may be, the Indian population can only benefit from the inflow of innovative resources from this gigantic corporation. Let’s hope to see this partnership grow and hopefully someday soon, India will become testing grounds for the Google Fibre. That day will be celebrated as a second Diwali.

September 16, 2014
The Best Twitter Reactions to the Arrival of Apple Watch and iPhone 6

Love it or hate it, the long-awaited Apple iPhone 6 is here to stay. For Apple lovers it was time to meet the world of multimedia friendly big screens with the company releasing two variants this time, the iPhone 6 and the 6 Plus.

Folks on twitter were also pretty excited with the launch and here are some of their reactions:

Some Were Appreciative:

Waking up to hear the news that the iPhone 6 has 128 GB has me saying OMG like: http://t.co/P6htBmIIfW

— KATY PERRY (@katyperry) September 9, 2014

Great, Apple announced more products for me to become entirely emotionally dependent on.

— olivia wilde (@oliviawilde) September 9, 2014

Some were hurtful:

Just saved myself 350 quid pic.twitter.com/SpdvesIog7

— Ricky Gervais (@rickygervais) September 9, 2014

You’d think after several decades, Bono would know how to hold a microphone #appleevent #u2 #applelive

— HAL 9000 (@HAL9000_) September 9, 2014

Some were really Imaginative:

Imagine if we had twitter when Nokia dropped the 3310, everyone would be losing it over snake & hurdy gurdy #applelive

— Kazabon (@kazabonbon) September 9, 2014

Some were just totally Bizzare:

Does The IPhone 6 Come Hands Free… #iphone6questions pic.twitter.com/NYyXHpUb6c — EBAYGUMTREE (@savs66) September 9, 2014

Will it make my father proud of me? #iphone6questions — TechnicallyRon (@TechnicallyRon) September 9, 2014

Some caught something unique:

Bill Gates is looking a lot younger at the #AppleLive event. xD pic.twitter.com/PC7ZIb6p8K — ?l???? l????u (@nikhilchawla) September 9, 2014

There were some foreign policy questions too:

Will it work in an independent Scotland? #iphone6questions — The Sunday People (@thesundaypeople) September 9, 2014

The Apple Watch also drew some attention:

So excited for the Apple Watch. For centuries, we’ve checked the time by looking at our phones. Having it on your wrist? Genius. #AppleLive — Ellen DeGeneres (@TheEllenShow) September 9, 2014

At the end, Samsung’s sponsored Twitter Trend didn’t go unnoticed:

That epic moment when #Samsung promotes sponsored #GALAXYNote4 on #Twitter after an #AppleLive event #facepalm — Siddhartha sharma (@SidnChips) September 9, 2014

As Always no nerd fest is complete without a Star war reference:

Apple announces partnership with the Empire for new headquarters #AppleLive pic.twitter.com/tbkD3TfSr7 — Darth Vader (@DepressedDarth) September 9, 2014

September 13, 2014
YouTube Goes The Crowdfunding Way, Introduces Fan Funding

If you thought you had good ideas that you could share with people and make some money out of it, it’s become rather easy. YouTube, which has become the largest repository of informative and entertaining videos along with some rants and hurtful comments, now allows you to collect tips through the virtual tip jar.

This update is a great initiative from YouTube. Google has struggled with the great YouTube experiment as the website demands massive investments to run at optimum speeds but the revenue from the website has been low. The ads gradually became a menace and folks went with an Adblock solution which again harmed the websites revenue stream. Google will take a tiny 5% cut off each video that is an acceptable considering the huge platform they offer.

Youtube’s platform has been used by everyone, from prominent corporations to a blogger, sending out his thoughts from the bedroom. It surely has made a lot of people famous as well as wealthy. It did occasionally give undue attention to certain folks, but that’s what you from a completely free and open ecosystem.

Fan Funding is mutually beneficial for the content creator as well as the company

This initiative was announced at VidCon this year along with features like viewer translated videos. A YouTube user can translate the video and give it subtitles, and the owner has the authority to accept or decline the videos. It was seen that the viewership of the videos greatly increased when it was translated into multiple languages. This will let a channel attract a larger viewer base as well as help in a free and fair exchange of ideas throughout the world.

To make a contribution to a channel, a user must have a Google Wallet account. A support button will be added on the info card, or on the channel page, using which people can make the contributions.

Crowdfunding has been immensely successful in bringing ideas, films, prototype products and much more to the real world. These innovations would have had a tougher time seeing the light of the day if they had taken the tough route of impressing venture capitalists to fund their products. Using crowd-funding, consumers can invest in the projects they like and clearly make a consumer oriented market.

Currently, the service is available in U.S., Australia, Japan and Mexico and will be extended to other nations. To access the YouTube Fan Funding feature, users can use PC web browsers and the official YouTube Android app (version 5.7 or later).

September 3, 2014
The New Timelapse App by Instagram is Awesome and Dead Simple

Facebook’s picture sharing and recently video sharing social network, Instagram, launched a new standalone iOS app called Hyperlapse. It is an unique and extremely easy way to create time lapse videos using Instagram’s stabilization technology and the mobile device’s camera app.

Timelapse photography is a technique that has been used by photographers for years. Pictures are taken at set interims over a long period and after that accelerated in a video to make it look like time is passing rapidly. However, the traditional method of making a time lapse video includes holding the camera still while you film. Hyperlapse from Instagram features built-in stabilization technology that lets you create moving, handheld time lapses.

Instagram’s video stabilization technology is the result of acquisition of Luma in August 2013. The original Luma app enabled users to edit the stabilization, brightness, contrast and saturation of videos recorded on mobile devices. However, Hyperlapse is a little different from traditional time lapse videos. Time lapse images are taken at designated intervals over long periods and is sped up in the final video, as mentioned above. Whereas, Hyperlapse involves moving a camera across a distance as the images are being shot.

This standalone app was the idea of Thomas Dimson and Alex Karpenko, Instagram engineers. The app became so popular among the the Instagram employees that Facebook decided to launch it as a standalone app rather than as an in-app feature.

Hyperlapse app can record up to a total of 45 minutes per video. Once you are done shooting the video, the app has an option of controlling how fast the video will play with options ranging from 1x speed up to a rapid 12x. Videos are saved to the Camera Roll after it is finalized. The app also has an option to share the video on Facebook and Instagram.

Anyhow, the app is at its nascent stage. There is no option of creating hyper lapse of old videos. Also it doesn’t record the sound or have any option of adding background music to the final cut.

Apple, at WWDC event in June, also announced that the camera app in iOS 8 will have a built-in time lapse feature. The Hyperlapse app is now available for Apple devices that are on iOS 7.0 and higher updates. Instagram plans to build an Android version, but there is no launch date yet. It is being said that Google needs to make some adjustment in the camera APIs before the app can be launched for the Android market.

This is the second standalone app that Instagram launched since it was acquired by Facebook for $1 billion in 2012. Last month, Instagram launched an ephemeral Snapchat-like photo sharing app called Bolt.

August 27, 2014
Facebook Updated its Messenger App With Android Wear Support

Android Wear is the platform of choice for many, and Facebook recently added itself in the list. They’ve updated their popular Messenger app to work with Android Wear, leaving your phone to rest in your pocket.

Facebook recently had pulled out the chat option from its app, making Facebook Messenger a standalone app. Mark Zuckerberg is”The reason why we’re doing that is we found that having it as a second-class thing inside the Facebook app makes it so there’s more friction to replying to messages, so we would rather have people be using a more focused experience for that,” Zuckerberg said.

In an announcement by Facebook’s Ian Lake, an updated version of the Messenger, version 9, will include lots of new Android Wear focused improvements. First on the list is voice replies. The update includes the ability to tap the reply button when a message comes in, and speak what you want to say. Also included is the ability to mute a conversation directly from the Android Wear device.

Lake also mentioned that users will be able to reply to messages with the ‘thumbs up’ icon. No word on whether or not Facebook will follow suit and expand the selectable replies beyond just a ‘thumbs up’, but with Wear support constantly growing, we can’t help but imagine that new features are just around the corner.

Even with the shortcomings wearables can bring, this is still a major app supporting Android Wear. These are still early days for Android Wear, and Facebook Messenger support is pretty impressive

August 7, 2014
Pinterest Rolls Out its Own Messaging Feature

With the ever-growing market of instant messaging app, every social networking company is coming up with innovative new ways to get in touch with your friends and families. Facebook recently announced the stand alone Messenger and dropped chat window in the app. Meanwhile, new startups are also coming up with innovative ideas to make instant messing fun such as Fling.

Now, Pinterest is joining this race by rolling out a new messaging product called “Conversations”. It seems to be growing up to become a true social network. The digital scrapbooking service announced on Wednesday that its users can now send each other direct messages.

“Say you’re organizing a camping trip with friends – try sending Pins to the whole gang so you can figure out where to go and what meals to make,” Pinterest product designer Tom Watson wrote in a blog post. “If you need a reminder of who’s bringing what, just pull up the conversation right from your notifications.

Direct messaging is meant to be an addition to the “send a pin” feature Pinterest rolled out in May 2013. The idea now is that when users receive a pin, they can reply with a message or send back another pin.

Starting today, the company is rolling out messages on Android, iOS, and the web. Like Facebook’s ‘chat heads,’ the recent messages pop up to the left of the feed as bubbles with your friends’ faces. You’ll find the others under the pin icon where notifications pop up.

Just click the ‘+’ icon, type in the name of a friend on Pinterest, and you can send a pin or a standalone message. The impressive thing about Pinterest messages is that the pins you send within the app retain all the functionality of a pin you see anywhere else on the site.

Anything you can do with a pin on Pinterest’s web site, you can do inside a message: pin it to a board of your own, send it to another friend, or click the ‘heart’ to add it to your list of favorites. You can even drag a pin from the site into a message.

Earlier this year Pinterest launched “guided search” which recommends keywords to help refine searches on the service. The feature helps people find the stuff they are looking for and the stuff they didn’t know they were looking for.

August 7, 2014
Facebook Launches Internet.org App for Free Internet Access in Zambia

Facebook’s internet accessibility initiative Internet.org today launched its Android and web app for the developing world with free data access to a limited set of services including Facebook, Messenger, Wikipedia, and Google Search. It also provides local health, employment, weather, and women’s rights resources.

Internet.org’s app is just launched in Zambia before coming to other developing countries which is in partnership with local carrier Airtel who provides the free access in hopes that Zambians see the web’s value and buy pre-paid data through the app to explore the rest of the Internet.

The Facebook Zero has been giving the developing world access to a stripped down version of Facebook since 2010. But this new Internet.org app with other services will be available as a compact, standalone Android app, baked into the Facebook for Android app, or freely available as a mobile website that the feature phones carried by the vast majority of Zambians can access.

Online services accessible through the app range from AccuWeather to Google search, Wikipedia, a job search site as well as a breadth of health information. Facebook’s own app, along with its Messenger service, is also included. The app will work on Android phones as well as the simple “feature phones” that are used by the majority of people in Zambia.

If users click on a link that takes them outside of the 13 predetermined services, they will get a warning that they may incur data charges. One thing missing from the features is email. Many people who are new to the Internet in developing nations don’t use email, opting to use messaging apps or social media sites instead.

The company said Zambia is a country with 15 percent Internet penetration, it is a huge amount of people that can be connected. Zambia’s population is about 15 million according to the CIA World Factbook. The app will spread to additional countries down the line, but there is no word on which ones.

The move comes as Facebook steps up investments in its Internet.org project, which seeks to connect the “next 5 billion” users to the Internet, many of whom lives in places like Africa and India. In March Facebook announced plans to use drones and satellites to deliver Internet connectivity to people in certain parts of the world.

The initiative also has the potential to boost the size of Facebook’s audience, which currently totals 1.32 billion monthly users.

July 31, 2014
Instagram Joins the ‘Instant Share and Delete’ Game with its Bolt App

Snapchat began a race for instant messaging in which the content disappears once it is viewed. Now Instagram has brought its own app to counter Snapchat’s dominance in the field. Facebook did try to take on Snapchat with its Slingshot app which garnered a lukewarm response. Now it attempts to try the same with its subsidiary, Instagram.

You don’t have to look around in your huge contact list to find folks you chat with the most. The app lets you have upto 20 favorites to share your images with. To take a snap you just have to tap the contact for a snap or tap and hold to record a video. The UI is really minimalistic and easy to understand.

To sign up for the service you will only need your phone number. You don’t need a Facebook or Instagram account. This is the moment of evolution in mobile chat where text is slowly replaced by photos and videos. The service also lets you bring back deleted pics to return within the first few seconds of deleting if you wanted to see that snap once more, before it goes into oblivion. The one sect of people who will be particularly disappointed by these developments are the NSA analysts. Those guys had to deal with reading all those emails and texts were having an easier time with images, but instantly deletable messages might be an issue for them. But they might just hack into the service to retrieve the information.

Even though the app is available for iOS or Android, Bolt is currently only available in Singapore as an app called Bolt already exists. The other Bolt is a mobile voice app and has been around for quite a while. The developers of the other Bolt, Benton have filed an application but haven’t got a trademark yet. They are adamant about keeping the name. Benton were also eventually going to start their own messaging service. But with a prominent company like Instagram coming out with a messaging app with the name Bolt would prevent that from happening.

It will be interesting to see which side caves first. Will it be the big pocketed Facebook or Benton? For the moment if you want Instagram’s Bolt, you can download the apk available easily online.

[poll id=”16″]

July 30, 2014
Facebook is Forcing Android Users To Download the Messenger App

Facebook announced on Monday that it will be removing the messaging feature from its mobile app over the next few days, and requiring people to use its standalone Messenger app instead. Hence, forcing users to download the Messenger app to chat with Facebook contacts on their mobiles.

“In the next few days, we’re continuing to notify more people that if they want to send and receive Facebook messages, they’ll need to download the Messenger app,” a Facebook spokeswoman said.

The change follows through on a plan announced in April and for now affects Facebook’s mobile app on iOS and Android. You’ll be able to send and receive messages on the desktop as before. The social networking giant told TechCrunch that it had seen “positive results” in Europe in terms of user engagement, and so decided to move ahead with rolling-out the standalone app to everyone.

The company notes that users can continue to chat via the main Facebook app on iPad tablets, feature phones, Windows Phone devices, via Paper app, and the Web-based desktop interface. The company said that this move is to make the Facebook messenger, the best app for messaging. It is also an effort to avoid any confusion that might arise from having two mobile products for the same thing.

The move will also greatly increase the number of people who use Facebook Messenger. CEO Mark Zuckerberg said on the company’s earnings call last week that Facebook was looking to turn Messenger into an important business. Messenger currently has more than 200 million monthly active users—just under a fifth of Facebook’s total user base. It can handle Internet-based voice calls, group chats, and exchanging photos and short videos, as well as sending text messages.

Facebook says the change will help improve the performance of both the apps over time. It’s already working to improve Messenger; the company recently hired the former PayPal President David Marcus as part of a push to build new capabilities for Messenger, possibly including payments.

Earlier this year, Facebook had announced an agreement to acquire WhatsApp, which also handles Internet-based messaging. Along with that the company also launched its own Snapchat-like app called Slingshot which is not well received.

Slingshot may not have performed to the company’s expectations, but when you have a billion plus subscribers, you have the freedom to force them to use an additional app which only performs a part of the function that the current app does. But we are ourselves are so addicted to this man’s creation that we will do as he commands and give some more of our phone storage and RAM to conquer.

July 30, 2014
Google Voice’s Website Gets Hangouts Integration

If you use Google Voice to manage your phone calls and text message, then you must be waiting to see if Google will eventually merge Google Voice with Hangouts for Android and iOS. Well, Google went ahead and did it for PCs, integrating Hangouts into the Google Voice website.

In a Wednesday post, Google Voice developer Alex Wiesen announced the addition of Hangouts as an option when making calls from the Web. The feature can be accessed selecting Hangouts from a drop-down menu labeled “Phone to call with.” The website will then launch a separate Hangouts window, allowing the conversation to take place as normal. Hangouts is seen as Google’s’ solution to its fractured messaging systems, and even offers the ability to place phone calls.

But while the new platform has been heralded as “the future of Google Voice,” little has been done to merge the two services. Nonetheless, the decision to integrate Hangouts in Google Voice shows the company is still actively developing the latter.

To use the new option, visit the Google Voice website and enter the number you’d like to call. Then, in the drop-down menu under Phone to call with, you’ll see an option for Hangouts. This will open a separate Hangouts window and you can carry on your voice conversation via Hangouts as you normally would.

In May 2013, Google began work on allowing outbound Google Voice calls within the new Hangouts experience; it arrived two months later. Earlier this month, the Google Operating System blog spotted a feature that migrates Google Voice numbers to Hangouts—a sign that the Web giant may be moving forward with the plan to integrate the two features, then shutter the separate Voice tool.

July 25, 2014
5 Ways Technology Can Change The Way We Shop

Guilty pleasure shopping sprees have turned into couch surfing with the increasing popularity of e-commerce websites. Some latest surveys show that the by 2020 sales in shopping centers and on the high street will have shrunk by 27%.

However, these real life retailers are prepared to fight back with the very same technology that threatened it in the first place. Retailers have only just started to explore the potential uses new technology could have. By mimicking and adapting how technology has been used in online retail, real-life retailers could combine all the advantages of online shopping with the benefits of shopping in-store.

Here are 5 ways real-world retail is using new technology to adapt to changing consumer habits.

1. Virtual Reality

With virtual reality being the next big thing in technology ecosystem, it is no doubt that it will be one of integral part of the new-age shopping. However, we have to wait till virtual reality breaks through the developer mode and comes to commercial market to explore full potential of the technology. Leading fashion brand Burberry has virtual reality mirrors in its flagship store on London’s Regent Street. The mirrors read chips hidden in each item and change instantly into a screen displaying information about the product. In a world where an item’s provenance is becoming increasingly important to the modern consumer, Burberry is providing the backstory of their products in store.

2. Google Glass

Google Glass, Google’s biggest bet on wearable technology, opens up a huge number of possibilities for retailers and a guaranteed improved customer experience. In stores, Google Glass and iBeacon technology could be used to recognise frequent customers and transmit the information to employees. Virgin Atlantic, Tesco and Waitrose in USA have already begun experimenting with the technology.

3. Personalised purchases

Instead of having set prices, a number of stores are experimenting with personalised ones. US supermarket Safeway’s Just For U scheme alters prices based on the customer’s purchasing habits. Offers are loaded onto a customer’s club card that can then be used in store.

4. iBeacons

iBeacons are Apple’s low-power transmitters that are already being installed in shops. iBeacons can recognise iOS devices in their vicinity and send them specific notifications. For example, customers could enter a shop and receive messages about new products and even localised offers on their Apple devices.

5. Visual Light Communication

Emart, a South Korean megastore, has introduced a new technology to their stores that enables customers to find their way to specific offers. Called VLC (Visual Light Communication) technology was installed into the store’s lighting fixtures, which gives real-time location information to customers with the correct app on their phone. Users just have to put their smartphone in a special holder on their trolley and follow directions to the nearest deals. When they get close enough to an offer item a discount coupon appears on their phone.

July 24, 2014
New Facebook ‘Save’ Feature Helps Bookmark Content For Later Viewing

Well Facebook updates usually take time to get accustomed to but this new feature seems to solve a huge problem for the people who use Facebook on the go regularly. The new ‘Save’ feature, as it is called, lets you save links, pictures, places, music etc. to go through later when you have time.

“Every day, people find all sorts of interesting items on Facebook that they don’t have time to explore right away,” said Daniel Giambalvo, software engineer at Facebook, in a blog post. “Now you can save items you find on Facebook to check out later when you have more time.”

Facebook’s Save feature rolls out to all iOS, Android, and web users over the next few days. You’ll notice the option in your newsfeed either as a button on the bottom of some posts or in the drop-down menu beside each post. Users can then re-visit their saved items using the “More” tab on mobile, or by hitting the “Saved” link on lefthand rail of the desktop version. The save option can only be seen by you on your your phone or web browser.

The new feature, like almost all components of the social network is to keep you inside Facebook. Instead of saving items to Pinterest, Instapaper, Pocket, or other read-it-later services, you can use Facebook as a bookmarking service. It’s also a good way to keep track of restaurants and stores you may want to visit.

There’s a very good reason Facebook may not be caching content: it would rob its publisher partners of ad views. If Facebook simply scraped the destinations of links for their text, images, and videos, and let you view them on a stripped down page in Save, why would you go to the actual Page? It seems Facebook likely doesn’t want to offend these publishers since they contribute content to its service through Pages, and buy Facebook ads to grow their audience.

July 22, 2014
Facebook Mentions: An Exclusive App for Celebrities

Celebrities get to live a good life. Once in public view, they get loads of cool stuff or in words of Ricky Gervais, “Once you get rich, people start giving you stuff for free.” Now Facebook is coming out with an exclusive app called “Facebook Mentions” that is accessible only to public figures.

Users can follow others and keep a track of trending topics easily

Twitter has become a medium for prominent personalities to connect with their admirers. From Movie Stars, Musicians, Politicians to even Scientists and Astronauts have used the website to connect to their followers. With this exclusive app, Facebook will try to make itself more attractive to the celebrity clientele.

To get access to this app one needs to have a verified page on Facebook. Currently, the app runs only on iOS 7 or higher versions (well that’s going a bit too exclusive.) The app lets users host Q&A with their followers, discover and join conversations relating to them. It also makes the users follow others and shows them what is trending on Facebook so they can share their thoughts on the matter.

Facebook Mentions makes it easier for these personalities to share multimedia content with their followers. It is speculated that the Beats-Apple deal celebration video will be posted through this application.

This app makes life a lot easier for social media managers of celebrities to keep in touch with the perception of their bosses in the public. Ever since social media came into existence, celebrities have had a direct communication channels with their fans and followers. Facebook Mentions hopes to be the exclusive medium for this interaction.

July 18, 2014