Someone at OnePlus must be going through a tough time, as the company seems to have fumbled the release of its print AD on the 14th of June instead of the the actual 16th June release.
The phone which will be an Amazon exclusive will launch for a price of Rs 27999 for the 6GB RAM + 64 GB variant which is Rs. 2000 below the recently launched LeEco Le Max 2 with similar specs.
OnePlus users will also get access to 12 months of Saavn Pro and Idea double data for the same period. The company is also providing 1-year of accidental damage protection with OnePlus Care. Previous leaks have told us that the 4GB + 32GB variant will be priced at Rs 23999, if it launches at the same time.
You can also expect the fingerprint scanner/sensor in the same location as the OnePlus 2 which seems much better than a rear sensor. The Ad touts quick fingerprint unlock times, 0.2 seconds.
It seems Samsung will never be tired of poking fun at Apple, whether it is live streaming, bigger displays, or suggesting iPhone users are gradually become “wall-huggers”. In a latest ad to promote the new Galaxy S6, Samsung understands the frustrations a user goes through when the charger has to be untangled to charge a phone.
The ad makes note of the lengths people will go through to connect their phones to a white cable. And as seen in one frame, a bundle of white wires. Samsung points out that they are the source of head-banging, back-ache and anger issues. Then, it shows its wireless charger, which makes the ordinary task of charging a phone, well, ordinary.
So how does Apple figure in this ad? The white cables represent the white charger that comes with every Apple product. To make the point more clear, one frame shows a woman frustratingly trying to connect her phone to a deck.
Samsung’s Galaxy S6 and S6 Edge have buit-in wireless charging. Samsung may have made fun of Apple users, but S6 users will also have to take their charger everywhere they go.
After watching the ad, Taylor Swift will probably write an open letter, asking Apple to include wireless charging in the next iPhone.
Ad agency, Ogilvy & Mather has come up with an ingenious method to curb littering in the streets of Hong Kong. By using the DNA lifted off the litters and Snapshot DNA phenotyping, they’re now recreating the faces of the litterbugs.
The campaign, known as ‘The Face of Litter’ was formulated after Hong Kong Clean up, Ecozine and the Nature Conservancy joined hands for the same cause. The campaign was launched on Earth Day and will be targeting key locations. Using the DNA, visual representations of the litterbug will be created and put up across the city and online. This gives a warning call to other litterers too.
[quote text_size=”small” author=”Reed Collins” author_title=”Chief Creative Officer Ogilvy & Mather Group Hong Kong”]
This campaign is one of a kind, It’s interactive. It’s innovative. It’s our own science experiment that we’re using to create social change. Litter is such a major problem in Hong Kong and thanks to technology we can now put a face to this anonymous crime and get people to think twice about littering.
[/quote]
Check out the video below that explains how the whole procedure works:
Overall, the country has been battling the problem of pollution for a long time. Each year, 300 million tons of waste gets generated. This initiative may seem small, but it is a start.
Honda is known for making some pretty entertaining advertisements, the most famous of which has to beCog (2003). Cog is popularly known as the greatest car commercial ever made, but Honda may have outdone themselves with their new advertisement, Hands.
The two-minute video starts and ends with a nod to Cog, and highlights just about all facets of Honda’s universe of products. Passenger cars, racecars, the HondaJet, motorcycles, ATVs, Asimo and even leaf blowers make an appearance. The advertisement celebrates 65 years of innovation on Honda’s part. Watch the video and decide for yourself if its one of the best car commercials ever made:
Qualcomm’s next SoC is about to hit devices soon, but the company is already trying to spark buyer interest by benchmarking the bad boy. They sent the SoC to AnandTech and those guys ran a solid benchmark that clearly shows that the chip may actually be a great next upgrade for devices. A dual-core 1.5GHz MSM8960-powered device scored a near 240 percent result on the CPU benchmarks. The SoC has a advanced GPU which allows the Adreno 225 GPU to run at up to 400MHz.
Samsung has released an Ad of what the future of our displays may be like. A mix of tablets and AR gives you a great look at what the future may hold if we are to believe Sammy.
Nokia had already declared the release of its new lot of Windows Phone 7 devices by the end of the year and looks like it might just hold true to its word. The device also know as the Nokia Sun has been spotted in ad campaign materials by Pocketnow and are now floating all over the internet. Stating “Take, tag, sort and share. All in a flash.” it shows that the devices will be targeted at the socially active youth.
AndroidHD has posted an 11 minute video showcasing the qualities of the new Samsung Galaxy tab 10.1 inch. Although this video represents more video making capabilities than the hardware itself. Take a look at the handsome new upcomer from Samsung.
After months of leaks, rumors and blatant denials from Sony Ericsson, the most anticipated device from there stable is finally here the Sony Ericsson Xperia Play.
The best part its playstation certified.Tech Specs include
Latest version of the Android platform (Gingerbread version 2.3)
60fps play-back
Snapdragon 1Ghz processor
Enhanced graphical processor unit the Adreno 205
Dedicated gaming controls for real console quality game play
Four-way directional keys
ABCD keys with PlayStation iconography
Left/right shoulder keys
Two analog touch inputs for joystick action
4-inch brilliant multi-touch display
5.0 megapixel camera
Look at the official Images along with three intro vids from Sony Ericsson.
Official Press Release
ATLANTA, Feb. 13, 2011 /PRNewswire/ – Are Americans ready to play? Sony Ericsson and Verizon Wireless think so. Sony Ericsson today announced that its new Xperia™ PLAY, the world’s first PlayStation Certified smartphone, will be available on the Verizon Wireless Network in the Spring 2011.
“This Spring, expect to see a lot of people with their heads down and thumbs up,” said Peter Farmer, Head of Marketing for North America, Sony Ericsson. “Xperia™ PLAY combined with the power of the Verizon Wireless network gives you everything you need in a smartphone and the one thing you want – the ultimate gaming experience.”
Xperia™ PLAY is powered by the latest version of the Android platform (Gingerbread version 2.3) – and is PlayStation certified, which ensures an optimized gaming experience featuring content from the PlayStation Suite. Xperia™ PLAY will provide a best-in-class gaming experience right out of the box with many of the most popular games pre-loaded, including Asphalt Adrenaline 6, Bruce Lee, Star Battalion, The Sims 3, and Tetris. More than 50 additional titles from top franchises at leading game publishers will be available for purchase at launch.
“Working with Sony Ericsson to bring the world’s first PlayStation Certified smartphone to the nation’s most reliable network builds on our commitment to deliver the best mobile gaming and entertainment experience to our customers,” said Jeff Dietel, vice president-marketing for Verizon Wireless.
According to the Entertainment Software Association’s 2010 consumer survey, in the United States:
67 percent of households play computer or video games
42 percent of heads of households report they play games on wireless devices, up from 20 percent in 2002
The average game player age is 34 and 40 percent of game players are women
Facebook users can enter the First2Play contest and could be one of the first 10 people to get the Xperia™ PLAY by visiting www.facebook.com/SEUSA.
Sony Ericsson Xperia™ PLAY Key Features:
PlayStation Certified gaming experience
Latest version of the Android platform (Gingerbread version 2.3)
60fps play-back enabled through the Snapdragon 1Ghz processor, optimized with enhanced graphical processor unit the Adreno 205
Dedicated gaming controls for real console quality game play, including four-way directional keys, recognizable ABCD keys with PlayStation iconography, left/right shoulder keys and two analog touch inputs for joystick action
4-inch brilliant multi-touch display
5.0 megapixel camera