Tag: digital camera

  • Leica M10- D: A Digital Camera Without A Screen

    Leica M10- D: A Digital Camera Without A Screen

    Leica recently announced their latest version of the M10 and the camera does not have a screen! It is a digital camera with no screen to view your photos. For someone who has shot in film cameras, it will feel like a homecoming as the rangefinder has no clutter – just two dials on top, a shutter button and a dial at the back. The design shouts of the typical Leica trademark. The camera is controlled using the Leica Fotos app. The app works on both Android and iOS devices. It uses Wi-Fi to connect to the app.

    The 24-megapixel full-frame sensor camera is matte black in colour and looks like a film rangefinder to a tee. The M10- D also features the lever that film cameras use, to cock the film. Even though this lever does not do anything functional, it is a good place to rest your finger while shooting. The camera has dials to adjust Shutter speed and ISO and also features a few customisable buttons but has very little otherwise. The lens has aperture and focus rings and the camera also features an optical viewfinder.

    Purpose Of The Camera

    Leica has said, the camera was built to provide the convenience of shooting digital without the distractions of the same. One can easily avoid a common phenomenon in photography known as ‘chimping’ with this camera. Chimping is the practice of immediately looking at the photograph on the screen after shooting on a digital camera. Moments play a big role when shooting street photography. Chimping can cause a photographer to miss out on images from the action that is taking place in front of him or her. The company has previously released cameras without screens, like the Leica M- D. But this is the first camera that features Wi-Fi connectivity.

    While one needs to get used to using the M10- D , it seems like a great idea to remove unnecessary distractions! The app is quite clean, easy to use and can help you look at your images on the go instead of during a shoot. The Leica M10-D costs $7,995 and is available on the Leica USA website.

  • Sony Announces Alpha A6300 -World’s Fastest AutoFocus Camera

    Sony Announces Alpha A6300 -World’s Fastest AutoFocus Camera

    Sony today announced a new, mirror-less camera that boasts of the world’s fastest autofocus speed and the world’s highest number of autofocus points. The Alpha a 6300, successor to the Sony A6000, one of the best-selling mirror-less cameras of the past few years, will soon come to markets with the promise of a more intelligent, faster autofocus system and support for 4K and high-frame-rate video.

    The camera comes with a new 4D Focus system which locks on to an object in hardly 0.05 seconds. According to Sony, this sets a new record for a camera with interchangeable lens and APS-C sensors. It has also been claimed that this creation of Sony Labs also boasts the world’s highest 425 phase detection autofocus points.

    Another key enhancement seen on the A6300 is the addition of a reworked 24.2MP APS-C Exmor sensor, featuring thinner copper wiring and enhanced processing with the BIONZ X processor that is slated to improve low-light performance up to ISO 51200 and allow for 4K recording with full pixel readout, and Full HD video at up to 120 fps.

    The back of the Sony A6300 houses a XGA OLED Tru-Finder electronic viewfinder with 2.4 million dots and a 120fps framerate mode for smooth subject tracking. Below it is a tilting LCD display.The camera comes with 64 different functions which can be operated by 9 customizable buttons housed on the dust and moisture-resistant magnesium alloy body.

    The A6300 camera includes silent shooting mode along with a microphone line input for convenience. Wi-Fi, and NFC connectivity options are also present on the camera.

     Specification Sony Alpha A6300 Mirrorless Digital Camera
    Lens Mount Sony E
    Image Sensor APS-C Exmor CMOS (23.5 x 15.6mm)
    Effective Pixels 24.2MP
    Total Pixels 25.0MP
    Maximum Resolution 24MP: 6000 x 4000
    Aspect Ratio 3:2, 16:9
    Still Image File Format RAW, JPEG
    Storage Media SD, SDHC, SDXC, Memory Stick PRO Duo, Memory Stick PRO-HG Duo
    Card Slot 1 x SD (UHS-I) / Memory Stick Duo multi slot
    Viewfinder Type 2.36m-dot 0.39″ / 1 cm XGA OLED Tru-Finder EVF
    Frame Coverage 100%
    Magnification 1.07x (35mm Equivalent: 0.70x)
    Eyepoint 23mm at -1m-1
    Diopter Adjustment -4 to +3m-1
    Shutter Type Electronically controlled, vertical-traverse focal-plane type; Electronic
    Shutter Speed 1/4000 to 30 sec., bulb
    Flash Sync Speed 1/160 sec.
    Drive Modes Single, continuous (Hi+, Hi, Mid, Low selectable), self-timer, bracketing
    Top Continuous Shooting Rate 11 fps
    Self-Timer 10, 5, 2 sec.
    Exposure Metering System 1200-zone evaluative metering with Exmor CMOS sensor
    Metering Method Multi-segment, Center-weighted, Spot
    Metering Range -2 to 20 EV with f/2 lens
    Exposure Modes Auto, Program, Aperture priority, Shutter speed priority, Manual
    Exposure Compensation ±5 EV in 1/3 and 1/2 EV steps
    Exposure Bracketing 3 or 5 frames in 1/3, 1/2, 2/3, 1, 2, or 3 EV increments
    9 frames in 1/3, 1/2, 2/3, or 1 EV inctrements
    ISO Sensitivity Stills: 100-51200
    Movie: 100-25600
    Autofocus System Enhanced Fast Hybrid AF with 4D FOCUS
    Number of Focus Points Phase Detect: 425
    Contrast Detect: 169
    Focus Modes Automatic, Single-shot, Continuous, Direct Manual Focus, Manual
    Autofocus Sensitivity -1 to 20 EV with f/2 lens
    Built-In Flash Yes, Guide Number: 19.7′ / 6 m; Coverage: 16mm
    Flash Control P-TTL
    Flash Modes Off, Auto, Fill-flash, Rear sync, Slow sync, Red-eye reduction, High-speed sync, Wireless with compatible external flash
    Flash Compensation ±3 EV in 1/3 or 1/2 EV steps
    Flash Bracketing 3 or 5 frames in 1/3, 1/2, 2/3, 1, 2, or 3 EV increments
    9 frames in 1/3, 1/2, 2/3, or 1 EV inctrements
    External Flash Interface Multi Interface Shoe
    White Balance Modes Auto, Daylight, Shade, Cloudy, Incandescent, Fluorescent (Warm White, Cool White, Day White, Daylight), Flash, Color Temperature (2500-9900K), Color Filter, Custom, Underwater
    Movie Recording XAVC S 4K: 3840 x 2160: 30p, 24p, 25p
    XAVC S HD: 1920 x 1080: 120p, 100p, 60p, 50p, 30p, 24p, 25p
    AVCHD: 1920 x 1080: 60p, 60i, 50p, 50i, 24p, 25p
    MP4: 1920 x 1080: 60p, 50p, 30p, 25p; 1280 x 720: 30p, 25p
    File Format XAVC S, AVCHD, MP4
    Compression XAVC S: MPEG-4 AVC/H.264
    AVCHD: MPEG-4 AVC/H.264
    MP4: MPEG-4 AVC/H.264
    Audio Recording Yes, built-in stereo microphne or 3.5mm audio input
    Audio File Format XAVC S: Linear PCM, 2ch
    AVCHD: Dolby Digital (AC-3), 2ch, Dolby Digital Stereo Creator
    MP4: MPEG-4 AAC-LC, 2ch
    External Microphone Input Yes, 3.5mm stereo input
    Headphone Jack None
    Maximum Recording Time 29 minutes 59 seconds
    Monitor 3.0″ / 7.5 cm 921k-dot tilting TFT LCD
    Interface 1 x Micro-USB (Multi Terminal)
    1 x Micro HDMI (Type D)
    1 x 3.5mm stereo audio input
    Wi-Fi Yes, built-in with NFC & QR Code function
    GPS None
    Power Source 1 x NP-FW50 Rechargeable Li-Ion Battery Pack
    Battery Life Viewfinder: 350 Shots
    LCD Screen: 400 Shots
    Operating Environment 32 to 104°F / 0 to 40°C
    Dimensions 4.7 x 2.6 x 1.9″ / 120 x 67 x 49mm
    Weight  404 g with battery and Memory Stick

    Source

  • Polaroid Snap – A Digital Camera That Prints Photos on the Go

    Polaroid Snap – A Digital Camera That Prints Photos on the Go

    Polaroid is the company best known for its instant-film camera from the 70’s which revolutionised photography back in the day. An old school, no non-sense camera that made it easy for anyone to become a photographer, and in the true sense made photography a thing for the youth.

    It’s been decades since the release of the photo spitting device, but Polaroid still thinks it can attract new, younger customers to the brand with this refreshed take of the old concept. And, to be honest, the marketing guys at Polaroid have got their thinking right.

    144034_snap-3

    The Polaroid Snap is a cute looking digital camera that throws out instant-film prints and it even has the iconic rainbow stripe. Since this is a digital camera, it comes with a couple of nifty features not present on its predecessors.  A 3.5-inch touchscreen LCD on the back of the Snap lets users line up shots or even select photos to print at any time.

    The Snap’s bluetooth capability allows other devices carrying photos to connect to it and lets them print from Polaroid’s printing barrel. The Snap has a 10-megapixel sensor, shoots 1080p Full HD video, and has a microSD card slot for expandable storage. No launch plans for India have been revealed, but considering its price $99 (Approx Rs, 6,500) if it indeed lands on our shores, this camera is sure going to have a lot of takers.

     

  • Canon Launches the G15, S110 and SX50 HS Powershot cameras (PR)

    Canon Launches the G15, S110 and SX50 HS Powershot cameras (PR)

    PowerShot G15

    Canon has added three new Powershot cameras to its existing lineup, the G15 is the next iteration of the G1x and G12, the S110 and SX50. The PowerShot G15 has a 28 – 140mm wide angle f/1.8 – f/2.8 lens, 12.1 megapixel sensor and Canon’s DIGIC 5 image processor. Its sensor has a max 12,800 ISO, shoots RAW stills and records 1080p video, and you can view your subjects using the optical viewfinder or the 3-inch, 922,000 dot LCD on the back. Price is set at US $ 500 (IN Rs 26500 approx), and the camera goes on sale in October.

    Powershot S110

    The PowerShot S110 replaces the S100, it’s got a 12.1-megapixel sensor, max 12,800 ISO and an f/2.0 lens. Its also got a 3-inch, 461,000 dot capacitive touchscreen on the back and WiFi that takes the place of inbuilt GPS. However,  the wireless capability lets the S110 pull GPS data for geotagging from Android or iOS devices using Canon’s CameraWindow app and share photos and videos on the web. It does RAW shooting, has a 10fps burst mode and records 1080p 24fps video as well. Price is set at US $ 450 (IN Rs 23500 approx), and the camera goes on sale in October.

     

    PowerShot SX50 HS

    The PowerShot SX50 HS superzoom camera comes Pre-fit with a 24-1200mm, f/3.4 – f/6.5 lens and optical image stabilization. Like its predecessor the SX40 HS it replaces, the SX50 has a hotshoe and a 12.1-megapixel sensor. It has a max 6,400 ISO , a 10fps burst mode, shoots RAW photos and 1080p video. Price is set at US $ 480 (IN Rs 24900 approx), and the camera goes on sale in October.

     

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    EXCEPTIONAL OPTICS AND WI-FI CONNECTIVITY HELP PHOTOGRAPHERS GET CREATIVE WITH THREE NEW POWERSHOT MODELS FROM CANON U.S.A.

     

    New Lineup Includes the PowerShot G15 With Bright f/1.8-f.2.8 5x Optical Zoom Lens,the Wi-Fi Enabled PowerShot S110 to Stay Connected With Great Image Quality, and the Powerful PowerShot SX50 HS, the World’s First 50x Optical Zoom Digital Camera

     

    LAKE SUCCESS, N.Y., September 17, 2012 – Designed for photographers of all levels, Canon U.S.A., Inc., a leader in digital imaging solutions, today announces the addition of three feature-packed digital cameras – the PowerShot G15, PowerShot S110, and PowerShot SX50 HS digital cameras – providing advanced features, greater focusing speed and multiple-shot speed in sophisticated, compact camera bodies. All three models include advancements in auto focus (AF) technology for high-speed responsive AF systems that capture the moment as it happens, with significantly reduced lag time . Both the PowerShot G15 and PowerShot S110 models include a newly designed 12.1-megapixel High-Sensitivity CMOS image sensor for exceptional light gathering and image quality. In addition to improvements to focusing speed and shooting speeds over their predecessors, each camera offers unique high-end features, such as an f/1.8-2.8 5x optical zoom lens on the PowerShot G15. The PowerShot S110 includes Wi-Fi connectivity for the ultimate in image quality and on-the-spot sharing, while the PowerShot SX50 HS boasts the world’s first 50x optical zoom in a digital camera to date.

     

    “Art is the by-product of creativity and inspiration. With the introduction of the advanced features in these three new PowerShot models, our customers will have the right tools to put their creativity into action and produce images that they will share for a lifetime,” said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies and Communications Group, Canon U.S.A.

     

    PowerShot G15 Digital Camera

     

    The powerful new PowerShot G15 builds upon the success of the G-series providing some of the most advanced features in Canon’s PowerShot lineup. The PowerShot G15 continues this tradition with a new 28mm wide-angle f/1.8 – f/2.8 lens with 5x optical zoom, great for low-light shooting or dramatic shallow depth of field. The PowerShot G15 includes Canon’s HS SYSTEM where the camera’s DIGIC 5 image processor and newly designed Canon 1/1.7-inch 12.1-megapixel High-Sensitivity CMOS image sensor work in tandem to enhance low-light image quality at a maximum ISO speed of 12800. Enabling creative video capture, the PowerShot G15 shoots 1080p Full HD video with a built-in stereo microphone for great sound and zooming is enabled for optimal framing while recording.

     

    The PowerShot G15 also features advancements in Canon’s AF system with improved AF times and reduced lag over previous G-series models. These AF improvements also enhance the High-Speed Burst HQ mode allowing for continuous capture of up to 10 frames at 12.1-megapixels. While shooting still images or recording video the camera also utilizes Canon’s Intelligent IS to stabilize the image and provide crisp photos and steady video.

    The PowerShot G15 retains an accessory shoe for Speedlites and an optical viewfinder as an option to the bright 3.0-inch 922,000-dot LCD display. For even more creative options, the PowerShot G15 can accommodate additional optional accessories such as the Tele Converter Lens, a Conversion Lens Adapter to allow the attachment of a Macro Ring Lite or Macro Twin Lite to the camera, and a threaded Filter Adapter for 58mm lens filters. For the wet and wild underwater adventurer the new PowerShot G15 also has an optional WP-DC48 Waterproof Case, capable of diving to depths of up to 130 feet.

     

    PowerShot S110 Digital Camera

     

    Style, performance and wireless connectivity fit into your pocket with the new PowerShot S110 digital camera. Built-in Wi-Fi features allow the camera to share images and video to social networking sites through the Canon iMAGE GATEWAY or to Wi-Fi enabled devices such as iOS or Android smartphones and tablets with the free download of the Canon CameraWindow app , or to other select PowerShot cameras, or to a PC. The advanced wireless features let the camera act as a wireless network and record GPS data acquired from a smartphone using the free download of the Canon CameraWindow app , or send images directly to a Wi-Fi compatible printer.

    The PowerShot S110 includes a 24mm wide-angle lens with 5x optical zoom and bright f/2.0 aperture ideal for low-light photography or soft backgrounds with shallow depth of field. Featuring Canon’s HS SYSTEM, the PowerShot S110 camera’s DIGIC 5 image processor and newly designed Canon 1/1.7-inch 12.1-megapixel High-Sensitivity CMOS image sensor work together to enhance low-light image quality at a maximum ISO speed of 12800. As with the PowerShot G15, the PowerShot S110 also features advancements in Canon’s AF system with improved AF times and reduced lag over previous S-series models. These AF improvements also enhance the High-Speed Burst HQ mode allowing for continuous capture of up to 10 frames at 12.1-megapixels. The video capabilities of the PowerShot S110 are equally impressive with 1080p Full HD video, built-in stereo microphone, optical zoom while shooting, and convenient playback via HDMI output. Camera menu navigation, image playback and viewing has been made simple and intuitive with a 3.0-inch wide capacitive touch panel LCD screen, along with Canon’s Touch Shutter feature, which makes shooting easy and interactive.

    The camera’s Intelligent IS system matches the shooting conditions with one of six stabilization modes for smooth video and sharp images. Diving and underwater enthusiasts will enjoy the new optional PowerShot S110 waterproof case, the WP-DC47, capable of diving to depths of up to 130 feet.
    ?
    PowerShot SX50 HS Digital Camera

     

    The new PowerShot SX50 HS includes a high-powered 50x optical zoom (24-1200mm) and 24mm wide-angle lens with Optical Image Stabilization for clear steady images even at full telephoto. To help maximize the potential of the 50x zoom lens, are incredible 1080p Full HD video capabilities of the PowerShot SX50 HS with stereo sound and optical zoom while recording. The PowerShot SX50 HS includes Canon’s HS SYSTEM where the camera’s image processor and CMOS image sensor work together to enhance low-light image quality at a maximum ISO speed of 6400.

     

    The PowerShot SX50 HS also features advancements in Canon’s AF system with improved AF times and reduced lag over previous SX-series models. These AF improvements also enhance the High-Speed Burst HQ mode allowing for continuous capture of up to 10 frames at 12.1-megapixels. For those tricky overhead or low-angle shots, the camera features a new 2.8-inch vari-angle LCD screen (461,000 dots) and Zoom Framing Assist to help users locate, track and capture subjects while using the extreme telephoto on the PowerShot SX50 HS. By pressing a button, the Zoom Framing Assist Seek function remembers your previous zoom position, zooms out to let you locate your subject, and zooms right back into the saved position when the button is released. A second Zoom Framing Assist Lock button allows the camera to lock the Image Stabilization onto the center of the frame for additional compensation of camera movement, making it much easier to keep the intended subject in frame.

     

    The camera also features an electronic viewfinder, ideal for shooting in bright outdoor conditions. To help make photography simple, Canon’s Smart AUTO mode intelligently selects optimal camera settings from 58 pre-defined shooting situations.
    The PowerShot SX50 HS can be set to capture 12-bit RAW + JPEG image files for instant file back-ups and great latitude with post-processing and image modification. A hot shoe allows for optional accessories such as Canon Speedlites or additional lighting options.

     

    Pricing and Availability

     

    The new PowerShot G15, PowerShot S110 and PowerShot SX50 HS digital cameras are expected to be available in October 2012 for an estimated retail price of $499.99, $449.99 and $479.99, respectively.

     

    For more information, visit: www.usa.canon.com/powershot

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  • Canon launches EOS 6D 20.2-megapixel Full Frame DSLR with Wifi (PR)

    Canon launches EOS 6D 20.2-megapixel Full Frame DSLR with Wifi (PR)

    Looks like the Full frame party is just getting started, with the Sony A99, the Nikon D600 and now the new Canon EOS 6D with 20.2 MP full frame sensor. But, the best feature to be brought about for a pro shooter would be the inclusion of WiFi in the body of the camera. Weighing 690g, the 6D is 20 percent lighter than the 5D Mark III, the price is also cheaper which also puts it directly in line with Nikon’s D600.  

    When paired with Canon’s iOS and Android apps, you can use your phone to change the 6D’s settings, take and geotag photos using the live remote function, and even transfer those shots to your handset wirelessly.

     

    Other details include :

    • DIGIC 5+ image processor 
    • Shooting at 4.5fps
    • HDR 
    • 1080p 30fps video in 29 minute 59 second clips
    • ISO 100 up to 102,400 (extended) 
    • 11-point autofocus system 
    • EV -3 sensitivity rating
    • 3-inch, 1.04 million dot ClearView LCD o
    • Optical viewfinder
    • Stereo mic jack
    • Single SD card slot that’s SDHC and SDXC compatible
    • Price $2,099 for the body only, Kit 24-105mm f/4L USM zoom lens for $2,899.

     

     

    [toggle_box title=”Press Release” width=”Width of toggle box”]

    CANON ANNOUNCES ITS SMALLEST AND LIGHTEST FULL-FRAME DIGITAL SLR CAMERA FOR SERIOUS PHOTOGRAPHERS

    The EOS 6D Digital SLR Camera Includes a New Full-Frame Sensor, Built-in Wireless and GPS

    LAKE SUCCESS, N.Y., September 17, 2012 – Canon U.S.A., Inc., a leader in digital imaging solutions, today introduced the EOS 6D Digital SLR Camera, a versatile mid-range full-frame camera with the durability and performance professionals require and the creative imaging options serious photographers crave. Canon has coupled the incredible image quality of a newly designed 20.2-megapixel full-frame CMOS sensor and DIGIC 5+ Image Processor with the creative potential of built-in wireless transmitter and GPS features. The camera also includes an 11-point AF array and 63-zone dual-layer iFCL metering sensor together with 1080p Full HD video capabilities, in an affordable camera body. Building upon the qualities that made the EOS 5D Mark II camera so successful, the EOS 6D bridges the gap for budget-minded photographers, videographers and cinematographers who are eager to step up into the world of full-frame imaging.

    “The introduction of this camera completes a well-rounded ecosystem from input through output for Canon, allowing us to provide the right combination of features for every level of photographer. We believe the EOS 6D Digital SLR Camera along with our new PIXMA Pro printers will help unlock the creative vision of so many who aspire to capture and display their artistic abilities,” stated Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies & Communications Group, Canon U.S.A.

    Designed for advanced amateurs and videographers making the move to a full-frame Digital SLR, the EOS 6D fits neatly into Canon’s professional imaging system with an advanced feature set including full manual options for creative control in addition to new and intuitive automatic settings to help even novice photographers capture great images. The camera’s construction helps meet the needs of professionals with a 100,000-cycle shutter durability and EOS Integrated Cleaning System for high-quality vibration-based dust removal. Among the many advancements in Canon’s new EOS 6D is the Company’s proprietary DIGIC 5+ Image Processor that powers the camera’s fast 14-bit analog-to-digital conversion for exceptionally smooth color tones and gradation. The camera offers a full-frame, 20.2-megapixel CMOS sensor and continuous shooting up to 4.5 frames per second (fps).

    Thanks to the combination of its new CMOS image sensor and the powerful DIGIC 5+ image processor, the EOS 6D provides a wide ISO range from 100-25600 with a low setting, L: 50 and two high settings, H1: 51200 and H2: 102400. These outstanding low-light capabilities allow the EOS 6D to easily capture dimly lit scenes such as wedding ceremonies, indoor corporate events, or landscapes at dusk. To support the ample sensitivity of the new camera’s sensor, the EOS 6D camera’s Auto Focus (AF) system includes a newly-developed 11-point AF sensor featuring a high-precision center cross-type point with an exceptional EV -3 sensitivity rating for accurate focusing even in extremely low-light conditions.

    The EOS 6D has a large 3.0-inch Clear View LCD monitor with 1,040,000 dot VGA resolution and 170 degree viewing angle, with high-transparency multicoating for maximum protection and clarity when viewing images or navigating menu screens. When used for Live View shooting, the camera’s bright high-performance LCD screen provides 100 percent coverage, for easy focusing and framing.

    Full-Frame 1080p Full HD Video

    Videographers, student filmmakers, and creative independent spirits will appreciate the full-frame video capabilities of the EOS 6D in an affordable and compact body. Borrowing from the best of the EOS 5D-series, the EOS 6D provides full manual control over exposure and audio levels while recording video. The camera features NTSC and PAL video modes at multiple frame rates, recording 1080p at 30 (29.97), 24 (23.976) and 25 fps, 720p at 60 (59.94) and 50 fps and standard video at 30 (29.97) and 25 fps. The camera provides up to 29 minutes and 59 seconds of continuous recording (with 4GB automatic file partitioning) in selectable All i-frame or IPB compressions with embedded timecode. Especially when used with large aperture lenses, the EOS 6D camera’s full-frame sensor offers a tremendous degree of creative control over depth-of-field, helping users to achieve pro-quality cinematic effects in Full HD video recordings.

    Built-in Wi-Fi and GPS

    For the ultimate in DSLR connectivity and control, the EOS 6D features a built-in wireless transmitter which allows the camera to share images and video with the user’s choice of wireless devices such as select PowerShot cameras, smartphones, or tablets, as well as cloud-based destinations including social networking sites through the Canon iMAGE GATEWAY . A very intuitive and useful wireless feature is the new, free Canon EOS Remote app available for iOS and Android systems which will allow a smartphone or wireless device such as a tablet to remotely connect, control and operate the connected EOS 6D . This seamless connection and control will open new opportunities for professional photographers shooting weddings or remote wildlife, without the need for tethered operation or accessories.

    For on-location shooters, landscape photographers or enthusiast photo travelers, the EOS 6D features a built-in GPS receiver to record longitude, latitude, elevation and Coordinated Universal Time (UTC) as EXIF data for seamless geo-tagging while shooting. The GPS coordinates are appended to each image and easily syncs with Canon software or mapping apps on social network sites to show image locations. Use of UTC data allows images to be chronologically mapped and trails plotted and recorded.

    Boundless Creativity

    To help photographers unlock their full creative potential and explore all the different avenues of digital photography, the EOS 6D includes several creative modes for image capture. First is the HDR (High Dynamic Range) mode allowing the camera to capture three separate exposures and combine them in-camera for a stunning image capturing both enhanced shadow detail and bright highlights. Next is the camera’s Multiple Exposure mode where users can combine up to nine individual images into a single composite image, with no need for later computer post-processing. Four different compositing methods are provided for maximum creative control, including Additive, Average, Bright and Dark. Compositing results can be viewed in real time on the camera’s LCD monitor, and there is a one-step Undo command that allows photographers to delete an image and try again if desired. The EOS 6D will even allow photographers to specify a previously captured RAW image as the starting point for a new Multiple Exposure composite image. In addition to HDR and Multiple Exposure modes are Canon’s standard Scene Intelligent Auto and special scene modes to capture great images with ease. The camera is compatible with SD, SDHC, and SDXC memory cards including the new Ultra High Speed (UHS-I) cards.

    Pricing and Availability

    The EOS 6D Digital SLR Camera will be sold in a body-only configuration at an estimated retail price of $2,099.00 and it will additionally be offered in a kit version with Canon’s EF 24-105mm f/4L IS USM zoom lens at an estimated retail price of $2,899.00. Both configurations are expected to be available in December 2012.

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  • FujiFilm XF1 Digital Camera costs US $ 500, has manual controls (PR)

    FujiFilm XF1 Digital Camera costs US $ 500, has manual controls (PR)

    FujiFilm is not really taking on the camera market seriously, with their recent launches of XE1 and various lenses. The new XE1 adds to this lineup, with an exterior coating of black, red or tan faux leather.

    SPECS Include

    •  2/3 inch 12-megapixel sensor
    • Retractable, manual zoom, 25-100mm f/1.8 – f/4.9 lens 
    • Optically stabilisation
    • 1080p 30fps video 
    • 3-inch 460,000 dot LCD
    • ISO range is 100 – 12,800
    • Pop-up flash
    • Jog dial with a full manual setting
    • Price US $500
    • Shipping next month

     

    [toggle_box title=”Press Release” width=”Width of toggle box”]

    FUJIFILM Unveils the Head-Turning XF1 Digital Camera
    New XF1 has a bold design, advanced technology and amazing F1.8 lens that brings excitement back to compact cameras

     

    VALHALLA, N.Y., Sep 17, 2012 (BUSINESS WIRE) — FUJIFILM North America Corporation today announced a new, distinctive premium digital camera that blends advanced technology with an unforgettable design to its flagship X-Series line, the FUJIFILM XF1. With its perfectly matched lens and sensor, careful attention to detail on appearance and design, and accessible technology, the XF1 extends the X-Series range to a much wider audience.

     

    The FUJIFILM XF1 combines an amazingly fast and newly developed FUJINON F1.8 wide angle lens with 4x manual zoom with a large 2/3-inch 12 Megapixel EXR CMOS sensor that delivers extraordinary image quality, all in a remarkable design that is unlike any other camera.

     

    The compact FUJIFILM XF1 will be available in three luxurious designs: a dimpled synthetic black leather, a smooth synthetic tan leather and an elegant synthetic red leather. Each new XF1 will begin shipping in October 2012.

     

    “The FUJIFILM X-Series is known by photographers for their outstanding image quality, precision build and stellar performance,” said Go Miyazaki, president and chief operating officer, FUJIFILM North America Corporation. “And the FUJIFILM XF1 lives up to that reputation, while adding a new level of portability and style with its unique retractable F1.8 manual zoom lens along with lightweight and durable aluminum body covered in synthetic leather for a bold, retro look.”

     

    First class lens for razor-sharp results

     

    The FUJIFILM XF1 features a newly-developed, high-definition FUJINON 25mm wide angle F1.8 lens (25mm-100mm) with 4x manual zoom lens that consists of 7 glass lens elements in 6 groups, including 4 aspherical glass lens elements and 3 extra-low dispersion lens elements. The FUJINON lens as has new HT-EBC (High-Transmittance EBC) coating on all lens surfaces that dramatically reduces flare for crystal clear images, as well as optical image stabilization to eliminate camera shake without compromising resolution around the edges of the image.

     

    The XF1 also incorporates Optical Image Stabilization, which shifts one group of four elements to minimize camera shake without compromising resolution around the edges of the image, a common problem with conventional stabilization systems. With this extraordinary lens, the XF1 can shoot in low light without boosting sensitivity, keeping noise to a minimum, by using high shutter speeds to prevent camera shake and stop subject motion – all without the need for flash.

     

    The XF1 is also capable of Macro photography at ranges as close as 3 cm, and can capture images with a beautiful “Bokeh” depth of field effect (for crisp subjects set against out-of-focus backgrounds) by taking advantage of the XF1’s fast lens and six diaphragm blades.

     

    Fast AF in dark scenes with EXR processor

     

    With its EXR CMOS sensor and EXR processor, the FUJIFILM XF1 offers fast Auto Focus no matter what you are shooting, even in dark settings. The speedy read time of the CMOS sensor, coupled with the high-speed EXR processor, accelerates all operations; quick response, start-up in just 0.55 seconds, focus acquisition in as little as 0.16 seconds, and a minimum shot-to-shot time of just 0.8 seconds. Additionally, the EXR processor offers high-speed processing for hassle-free HD movie recording and burst-mode photography.

     

    Manual feel with all-new GUI

     

    The FUJIFILM XF1 has an all new on-screen menu dial that allows users to gain full control of the camera’s extensive manual shooting controls. The on-screen menu dial is fully customizable, and allows for quick setting adjustments and selections. The programmable E-Fn button can be assigned up to six functions, allowing for smooth manual control via the bright, 3.0-inch (460k dot premium clear) LCD monitor. The XF1 also features a programmable function button for fast one-click setting access.

     

    Newly developed hardware design

     

    The FUJIFILM XF1’s new hardware design introduces a fresh way to carry, turn on and use the travel-ready digital camera. There are three modes for users to choose from when using the XF1:

     

    — “Travel Mode” for a compact fit with the lens retracted and camera fully powered down

     

    — “Standby Mode” with lens extended but in power saving mode for quick startups

     

    — “Shooting Mode” for when you are actively photographing

     

    Getting started is as easy as 1 – 2 – 3. From “Travel Mode,” turn the zoom ring to either move into “Standby Mode,” or bypass and move directly into “Shooting mode.” And beyond just powering the camera, the manual zoom lens provides a very fast and precise 4x optical zoom range plus 2x intelligent digital zoom for a total of 8x zoom.

     

    Fujifilm XF1 key features list:

     

    — Pocketable, premium, camera available in 3 stunning colors (Black, Tan, Red)

     

    — 12 MP 2/3″ EXR-CMOS sensor with EXR-Auto

     

    — Fast processing and response times

     

    — Manual 4x FUJINON optical zoom (25-100mm equivalent to 35mm on a 35mm camera) and up to a total 8x zoom using the Intelligent Digital Zoom

     

    — F1.8 (wide) – F4.9 (telephoto)

     

    — Optical Image Stabilization

     

    — Full manual controls

     

    — A bright, sharp, 3.0-inch/460K dot premium clear LCD monitor

     

    — ISO 100 – 12,800 (ISO 4000, 5000, 6400 M Mode or Smaller, ISO 12,800 S Mode)

     

    — Macro shooting to 3cm

     

    — Motion Panorama 360 for seamless panoramic shots in a snap

     

    — Artistic effects including 6 “Advanced filters” with 11 patterns and 5 “Film simulation modes” for additional creative expression, plus an individual shutter 3D shooting option to create a 3D effect from 2 x 2D shots

     

    — In-camera RAW converter

     

    — Full HD movie recording with the ability to zoom and to take photographs during movie recording. Now also with Automatic Scene Recognition for even better results when videoing

     

    — A range of retro style coordinating cases will be available to complement the XF1

     

    — Approximately 300 shots per battery charge

     

    Pricing and Availability

     

    The FUJIFILM XF1 will be available in October 2012 for $499.95 in black, tan and red.

     

    NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

     

    About Fujifilm

     

    FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation, consists of five operating divisions and one subsidiary company. The Imaging Division sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. The Electronic Imaging Division markets consumer digital cameras. The Motion Picture Division provides motion picture film, and the Graphic Systems Division supplies products and services to the printing industry. The Optical Devices Division provides binoculars, and optical lenses for closed circuit television, videography, cinematography, broadcast and industrial markets. FUJIFILM Canada Inc. markets a range of Fujifilm products and services. For more information, please visit www.fujifilmusa.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss .

     

    FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2011, and in the year ended March 31, 2012, had global revenues of $27.8 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com .

     

    * At an exchange rate of 79 yen to the dollar.

     

    All product and company names herein may be trademarks of their registered owners.

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  • Sony launches RX1 Full Frame compact digital camera, wows the crowd (PR)

    Sony launches RX1 Full Frame compact digital camera, wows the crowd (PR)

    Stuffing a full frame sensor in a compact digital camera, Sony is not really targeting its mass users with its new RX1 camera. The camera has the same full frame 24 MP sensor seen in the A99 and the NEX VG900 announced today, but comes with a 35mm Zeiss f/2.0 fixed prime lens. 

    The camera is missing a viewfinder but has an impressive 3-inch 1,229k dot LCD, featuring VGA resolution with RGB plus white coloring. For those who simply cannot do without a viewfinder a XGA OLED viewfinder ($600)can be added for the extra buck. 

    Here is a low down of the full specs.

    • 24.3MP sensor Full Frame Exmor Sensor
    •  ISO 100 – 25600 + ISO 102400 using Multi Frame Noise Reduction
    • 35mm Zeiss f/2.0 fixed prime lens
    • 14-bit RAW format
    • 5 fps shooting
    • 1080p video at 60p, 60i and 24p frame rates
    • Auto HDR and D-Range Optimizer, bracket shooting and Auto HDR shooting modes
    • Available NOV for $2800 (Rs. 1,50,000)

     

     

    [toggle_box title=”Press Release” width=”Width of toggle box”]

    SAN DIEGO, Sept 12, 2012 – For the first time, all the benefits of full-frame digital photography are available in a palm-sized compact camera. 

     

    The extraordinary new Sony Cyber-shot® DSC-RX1 digital camera packs an advanced 35mm full-frame 24.3 MP Exmor® CMOS sensor and exceptionally Carl Zeiss T*t 35mm f/2.0 fixed lens into a highly portable, lightweight camera body.  Measuring approximately 4.5 inches wide by 3 inches tall and weighing just over a pound, it’s significantly smaller and lighter than any full-frame DSLR yet sacrifices nothing in terms of image quality, HD video quality or manual control.

     

    “The new Cyber-shot RX1 is truly ‘one of a kind’, offering a unique combination of size and performance that’s never before been realized in the world of digital cameras,” said Yosuke Tomoda, director of the Cyber-shot camera business at Sony Electronics. “With its highly advanced sensor and fast 35mm f/2.0 lens packed into a small, portable camera body, professionals, enthusiasts and advanced hobbyists can experience the world of full-frame imaging in new and different ways than they ever thought possible.”

     

    The new camera’s unified lens and body design allows performance that few interchangeable lenses can match.  The Carl Zeiss lens not only delivers spectacular image quality all the way to the edges of each frame, it incorporates a near-silent in-lens shutter and is far more compact than comparable lenses of interchangeable design. The camera also features full manual control options and an intuitive user interface, making it easy for photographers to adjust all settings quickly and easily.

     

    The 35mm full-frame sensor inside the RX1 camera more than doubles the area of APS-C sensors commonly found in much bulkier DSLR cameras, allowing it to take in significantly more light while capturing content.  With an effective resolution of 24.3 megapixels, it’s capable of resolving the finest image details and most subtle textures for rich color reproduction and an impressively broad dynamic range.

     

    The large sensor size also boosts the camera’s sensitivity range to a generous ISO 100 – 25600, with the option to shoot as low as ISO 50 in expanded sensitivity mode.  Similarly, ISO settings as high as 102400 can be achieved using Multi Frame Noise Reduction. This allows the camera to capture natural, low noise handheld images in near-dark conditions without needing flash.

     

    The fast, bright Carl Zeiss Sonnar T* 35mm lens is a versatile choice for portraits, street photography and everyday shooting.  This premium lens features newly designed optics including an Advanced Aspherical (AA) glass element, which contributes to the camera’s extremely compact dimensions without sacrificing optical performance.

     

    The lens’ wide F2 maximum, 9-bladed circular aperture enable beautiful background defocus (‘bokeh’) effects to rival or exceed professional-class DSLR camera lenses. Additionally, it features a macro switching ring on the lens barrel which instantly shortens the minimum focusing distance to approximately 20cm (from image plane), allowing the camera to capture small, close-up subjects with exquisite detail.

     

    The Cyber-shot RX1 camera also features an enhanced BIONZ® processing engine that rapidly handles data from the Exmor® CMOS sensor and also powers full-resolution burst shooting at up to five frames per second.  The powerful processor can output image data in 14-bit RAW format, giving advanced users total freedom to express their creative vision throughout the shooting and post-production processes. 

     

    Despite the camera’s extraordinarily compact dimensions, the new Cyber-shot RX1 model offers a full range of manual control modes on par with typical high-end full-frame DSLR cameras. Dedicated lens rings allow for fingertip control of focus and aperture, while a DSLR-style Focus mode dial on the front of the camera enables easy switching between focus modes.  Top-mounted exposure compensation and mode dials are strategically placed for simple access and operation, while custom function and AEL buttons on the back panel are also easily accessible. 

     

    The new camera features a Quick Navi mode that allows fast, intuitive adjustment of camera settings.  This is especially useful when using the camera with an optional viewfinder (sold separately).  A memory recall (MR) mode is accessible via the mode dial so photographers can store and instantly recall up to three sets of camera settings.

     

     Other refinements include a MF Assist function that magnifies a portion of the image while framing to simplify fine focus adjustments, as well as a Peaking function that highlights sharply-focused areas of the image on screen.

     

    Additionally, the RX1 camera features By Pixel Super Resolution digital zoom technology, which allows for magnification of image size without sacrificing pixel count. This results in far higher quality results than are achievable with conventional digital zoom.

     

    A Smart Teleconverter function crops a central portion of the image sensor, boosting effective magnification by 1.4x or 2x realizing an effective 49mm or 70mm focal length.  With the extremely high pixel count of the full-frame image sensor, even zoomed and cropped images maintain generous amounts of fine detail when blown up for large print sizes.

     

    In addition to beautiful still images, the Cyber-shot RX1 compact camera can capture high-quality, low-noise Full HD movie footage in all lighting conditions at a choice of 60p or 24p (progressive) frame rates.  There’s a full complement of P/A/S/M exposure modes during video shooting for creative flexibility.

     

    The new camera also features 13 different Creative Styles for fine-tuning images, plus a wide range of Picture Effect treatments.  Further, it has Auto HDR and D-Range Optimizer, bracket shooting (Exposure, DRO or White Balance) and Auto HDR shooting modes, and there’s a Digital Level Gauge that indicates camera pitch and camera roll on the LCD screen for straight, even landscape and architectural shots.

     

     

     

     

     

    New Accessories for Cyber-shot RX1

     

    Shooting possibilities for stills and video are broadened by the camera’s Multi Interface Shoe that accepts a growing range of accessories. Options include a high-quality OLED XGA OLED Tru-Finder™ EVF (model FDA-EV1MK) which allows for even greater manual focusing precision as well as an external optical viewfinder featuring Carl Zeiss optics (model FDA-V1K). 

     

    Also available are a thumb grip (model TGA-1) for sure, comfortable handling as well as a lens hood (model LHP-1) and jacket case (model LCJ-RXB).

     

     

     

    Sony PlayMemories Services

     

    The Cyber-shot RX1 comes preinstalled with PlayMemories Home™ (Lite Edition) software, allowing easy image transfers to a PC for managing, editing and printing. Available for free download, a full version of PlayMemories Home software adds movie editing and disc burning.

     

    Also available for download, PlayMemories Studio™ allows game-like editing of photos and videos on PlayStation®3 systems. Images can be shared easily via PlayMemories Online™ service, the cloud-based sharing service from Sony that simplifies ‘any time, any place’ viewing on a wide range of connected devices.

     

     

     

    Pricing and Availability

     

    The Cyber-shot RX1 compact, fixed lens camera will be available this November for about $2800. 

     

    The FDA-EV1K electric viewfinder and FDA-V1K optical viewfinder will each be available at launch for about $600 and $450, respectively.

     

     The thumb grip, lens hood and jacket case will also be available at launch for about $250, $180 and $250, respectively.

     

    The new camera and all compatible accessories will be sold at Sony retail stores (www.store.sony.com) and other authorized dealers nationwide.

     

    Please visit blog.sony.com/rx1 for a full video preview of the new Cyber-shot RX1 compact camera and follow #SonyCamera on twitter for the latest camera news.

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  • Its Official Canon Announces Eos M Mirrorless Camera, 18 MP APS-C, EF lenses, US $800 (PR)

    Its Official Canon Announces Eos M Mirrorless Camera, 18 MP APS-C, EF lenses, US $800 (PR)

    There you go guys, we spoke about in in our WTF and it has been announced, the Canon Eos M mirror less camera. Similar to the 650d the Canon Eos M has a 18 MP APS-C sensor and DIGIC 5 processor, 3-inch 1.04MP smudge-resistant touchscreen and the 650D’s new hybrid autofocus system, which pairs both contrast and phase-difference AF for speedier, more accurate performance. 

    Interesting features add o the table making this camera quite interesting, using in a adapter, mounting EF lenses is easy. ISO ranging from 100 to 25,600 (extended) in still mode and 12,800 (extended) when shooting video — captured in 1920 x 1080 format at 24, 25 or 30 progressive frames per second. There’s also a continuous shooting mode at 4.3 frames per second with fixed focus and exposure.

    There’s also no electronic viewfinder, a full-size hot shoe is included with full support for Canon’s lineup of Speedlite flashes, including the new $150 90EX strobe and ST-E3-RT Transmitter, and the GP-E2 GPS Receiver.

    It has full manual shooting, even in video mode what makes it really interesting. Canon is offering an EF-M 18-55mm f/3.5-5.6 IS STM lens for $300, or you can add the $200 EF-EOS M mount adapter to enable use with existing lenses. Although you can expect cheaper third party adapters soon.

     

     

    [toggle_box title=”Press Release” width=”Width of toggle box”]

     

     

    Put Your Creativity Into Motion With The New EOS M Digital Camera

     

    The Newest Camera in Canon’s Lineup Delivers Exceptional EOS Full HD Video Quality with Continuous Autofocus and an Expansive Selection of Lenses

     

    LAKE SUCCESS, N.Y., July 23, 2012 – Combining the perfect blend of advanced video features and excellent still image quality in a convenient size, Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the EOS M Digital Camera. Canon has made significant advancements in the realm of professional-quality HD video capture, from advanced CMOS sensor technology to smooth, quiet continuous autofocus. Inspired by EOS technology, the EOS M leverages these core technologies and distills them down to provide outstanding video capture capabilities while retaining high-quality still image capture. When shooting still images, the EOS M camera’s 18-megapixel APS-C-sized CMOS image sensor provides a shallow depth of field, incredible low-light image quality and a wide dynamic range to capture rich gradation and detail.

     

    This new addition to the EOS family offers a great solution to videographers and photographers of all levels, with two new lenses designed specifically for Canon’s new camera format – the EF-M 22mm f/2 STM kit lens and the optional EF-M 18-55mm f/3.5-5.6 IS STM lens– and the ability to use the full line of Canon EF and EF-S lenses through the optional Mount Adapter EF-EOS M.

     

    “The EOS M includes a unique feature set making it an ideal movie-making tool while offering incredible still image quality on its APS-C-sized CMOS sensor. The camera’s size, image quality, advanced video capabilities and the versatility of Canon’s full lineup of lenses make the EOS M another great option to help our customers record and capture their creative vision,” said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies & Communications Group, Canon U.S.A.

    Product Specifications and Features:
    • EOS Full HD Movie mode with Movie Servo AF for continuous focus tracking of moving subjects also includes:
    • Manual exposure control
    • Multiple resolution frame rates
    • Built-in stereo microphone
    • Manual audio level adjustment
    • Video Snapshot mode with touch-screen editing
    • 18.0-megapixel APS-C CMOS sensor
    • ISO 100–6400 (expandable to 12800 in H mode) for video recording, ISO 100 – 12800 (expandable to 25600 in H mode) for still image shooting from bright to dim light and high performance Powerful DIGIC 5 Image Processor for exceptional image quality video and photos
    • Hybrid CMOS AF delivers fast autofocus speed for video and photos
    • Touch Screen 3.0-inch Clear View LCD monitor II (approximately 1,040,000 dots) with smudge-resistant coating features multi-touch operation allowing photographers to use familiar gestures such as “pinch-to-zoom” and “swiping” to scroll between pictures and Touch AF for an easy and intuitive video capture experience
    • Scene Intelligent Auto mode delivers expertly optimized photos and scene detection for amazing results even when shooting at night
    • Advanced imaging features like Handheld Night Scene mode, HDR Backlight Control mode, and seven Creative Filters provide added versatility
    • Multi-shot Noise Reduction helps preserve precious detail in photos at high ISO speeds
    • Compatible with SD/SDHC/SDXC memory cards, including new Ultra High Speed (UHS-I) cards
    • Compatible with all Canon Speedlite accessories including the new Speedlite 600EX and Speedlite Transmitter ST-E3-RT
    • Compatible with Canon’s GPS Receiver GP-E2

     

    An Advanced Video Capture Device

     

    The EOS M utilizes Canon’s Hybrid CMOS AF system to deliver fast autofocus speed for both video and photos. The Hybrid CMOS AF system truly shines when shooting video with EOS Full HD Movie mode including Movie Servo AF for continuous autofocus and tracking of moving subjects. The Hybrid CMOS AF system is located on the CMOS sensor itself and combines phase-difference AF and contrast AF to achieve operational stability, speed and precision. The Movie Servo AF function on the EOS M is enabled by default which keeps images on the rear screen in constant focus, even before the shutter is pressed. This continual focus makes for sharp video capture in a snap or to help reduce shutter lag due to focusing when still images want to be shot. The camera employs three AF methods for video and photos, Face Detection & Tracking AF, Multi-Point AF for automatics selection and Single-Point AF, where users select one of 31 AF points. Through the camera’s touch-panel operation, subject recognition and tracking is engaged at the touch of a finger, allowing users to track subjects accurately and focus on intended subjects with ease. In addition to subject tracking, the touch-panel LCD allows for simple, intuitive operation, menu navigation and touch features making it easy to shoot video and photos.

     

    Thanks to Canon’s new Stepping Motor (STM) technology, when using either of the newly announced M-series lenses – the EF-M 22mm f/2 STM kit lens or the optional EF-M 18-55mm f/3.5-5.6 IS STM lens – the AF system remains silent, helping ensure users only capture the sound of the scene being recorded. The EOS M also features manual audio level control to 64 levels, a built-in stereo microphone, which includes a wind filter and an attenuator function to reduce audio distortion in extra loud situations. The EOS M records MPEG-4 AVC H.264 video as an .MOV file in a range of NTSC and PAL professional frame rates, including 1080p Full HD video at 30p (29.97), 24p (23.976) and 25p, 720p HD video at 60p (59.94) or 50p and Standard Definition video at 30p (29.97) or 25p.

     

    In addition to the creativity afforded by over 70 compatible lenses, the EOS M also includes Picture Style settings – including custom Picture Styles – when shooting video, allowing users to adjust color settings the same as when shooting still images. The camera also includes Canon’s Video Snapshot mode for an easy way to record and create a fun highlight reel that can be easily shared. Video Snapshot mode combines a series of short video clips into a single file, all in-camera. Through the camera’s touch-screen controls users can delete, cut or re-order the clips in-camera for quick and easy editing.

     

    Optical Diversity: New M-Series Lenses and Accessories

     

    Along with the EOS M, Canon is also introducing two new M-series lenses – with new EOS M mounts –that include STM technology allowing for smooth and silent focusing when paired with Hybrid CMOS AF.

     

    The EF-M 22mm f/2 STM kit lens is ideal for shooting video and still images. The fixed focal length lens has a great capacity for gathering light with an incredible aperture of f/2 and when combined with the camera’s APS-C image sensor, provide beautiful bright images and background blur for both video and stills. For more focal range versatility, Canon is also introducing the new EF-M 18-55mm f/3.5-5.6 IS STM, which provides videographers and photographers with a variable zoom range for general use with video recording or photographing. Both lenses are designed specifically for use with the EOS M digital camera.

     

    In addition to the two lenses, any of Canon’s EF and EF-S lenses can be used with the EOS M with the optional Mount Adapter EF-EOS M. The EOS M camera’s strong magnesium and stainless steel frame provide the durability and rigidity to support the full line of EF and EF-S Lenses in a lightweight convenient design. Using the adapter allows the camera to be fully integrated into the EOS ecosystem of lenses, adding creative options and versatility to this powerful camera.

     

    Ideal for use with the EOS M, Canon is also announcing a new compact and lightweight flash unit, the Speedlite 90EX, designed for the photographer on the go. The Speedlite 90EX is capable of coverage for 24mm wide angle lenses (35mm equivalent) with maximum guide numbers of 30 feet (9 meters) at ISO 100. The flash unit can be controlled wirelessly for creative multiple flash shoots and uses the standard Canon EOS hot shoe mount for compatibility with all EOS DSLR cameras and PowerShot digital cameras that include a hot shoe.

     

    Availability

     

    The EOS M Digital Camera bundled with the new EF-M 22mm f/2 STM kit lens will be available in October for an estimated retail price of $799.99. Also a white version of the EOS M Digital Camera bundled with the new EF-M 22mm f/2 STM kit lens will be exclusively available through the Canon Online store, shop.usa.canon.com.

     

    The new EF-M 18-55mm f/3.5-5.6 IS STM lens, Mount Adapter EF-EOS M and Speedlite 90EX will all be available in October at an estimated retail price of $299.99, $199.99 and $149.99 respectively.

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  • Ikea makes cameras fun with : Ikea cardboard digital camera

    Ikea makes cameras fun with : Ikea cardboard digital camera

    With the over popularity of Instagram plaguing the internet, IKEA has made cameras fun again by announcing the new IKEA cardboard camera. It runs on two AA batteries and features a swing-out USB plug, viewfinder cutout, shutter key and paperclip-friendly erase button.

    This simple camera has no details included, except that it holds 40 pictures at a time.

    [Fancy]

  • Sony Launches a new range of Cybershot Cameras TX200v, WX50 and WX70 (PR)

    Sony Launches a new range of Cybershot Cameras TX200v, WX50 and WX70 (PR)

    Sony Has just launched three new cameras to add to their Cybershot Range. The DSC-TX200V has an 18.2 megapixel Exmor R CMOS sensor, 26mm 5x optical zoom lens, 1080/60p video capture and a 3.3-inch Xtra Fine TruBlack OLED touchscreen. Sony promises the BIONZ processor can reduce image and video noise considerably. The camera also has a very fast autofocus, and the best bits remain waterproof till 16 feet. The camera is also sealed and well protected from cold and dust.

    TX200

     

    The other two cameras the WX50 and WX70 both pack a 16.2 megapixel Exmor R CMOS sensors, 25mm 5x optical zoom lenses, 12 megapixel stills during video capture, and 1080/60i HD shooting. Sony has added the Camera effects that everyone loved in the NEX series of cameras. the WX50 has a 2.75inch screen whereas the WX70 has a 3 inch screen. Both cameras have a huh outdoor visibility touchscreen.

    WX50
    WX70

    [toggle title_open=”Press Release” title_closed=”Press Release” hide=”yes” border=”yes” style=”default” excerpt_length=”0″ read_more_text=”Read More” read_less_text=”Read Less” include_excerpt_html=”no”]

     

     

    SONY INTRODUCES NEW ASSORTMENT OF COMPACT, HIGH-POWERED CYBER-SHOT® CAMERAS

    New Lineup Features High-Resolution Sensors, Enhanced Low-light Performance and Fast Auto-Focus

    SAN DIEGO, Jan. 29, 2012 – Sony’s newest Cyber-shot® digital still cameras make it easy to capture beautiful memories anytime and anywhere.

    Three new models include the DSC-TX200V model from the ultra-thin Cyber-shot T series and the DSC-WX70 and DSC-WX50 models from the stylish, traditionally designed W series, each featuring a high-resolution “Exmor R” CMOS sensor and an improved BIONZ™ image processor that together boost low light performance and enhance auto-focus speeds, among other benefits.

    “We continue to innovate in the compact camera space, finding new ways to help consumers produce high-quality photos and videos as easily as possible, regardless of lighting conditions” said Yosuke Tomoda, director of the Cyber-shot business at Sony Electronics.

    “With new technologies designed to improve the overall imaging experience – including extended creativity, control and more – this new lineup of Cyber-shot cameras delivers impressive results with stylish, pocket-sized bodies.”

    High-Resolution, High-Speed, High-Quality
    The new TX200V camera features a newly developed 18.2 MP “Exmor R” CMOS sensor, the highest-resolution currently offered in the “point and shoot” market, and a new BIONZ™ processor, which work together to create images and video files with extremely low noise. The advanced model also offers lightning-fast AutoFocus speeds of approximately 0.13 seconds in daytime and 0.25 seconds in low-light situations (speeds may vary based on shooting conditions), helping to ensure you never miss the moment.

    Additionally, the TX200V Cyber-shot showcases a new beautiful, reinforced glass design with a large, 3.3-inch (8.3cm) Xtra Fine™ TruBlack OLED wide touch-screen. It is also water-proof (up to 5m or approx.16 feet), dust-proof and freeze-proof (up to 14oF), and features a “Photo Creativity” interface that lets users easily adjust creative settings to produce unique, custom-styled photos.

    The new WX70 and WX50 models each are equipped with a high-resolution 16.2 MP “Exmor R” CMOS sensor, with the WX70 featuring a 3.0-inch 921k dot LCD touch-screen and the WX50 featuring a slightly smaller 2.7-inch LCD screen.

    All-Around Performance
    Each of the new Cyber-shot cameras features a new “Extra High Sensitivity” technology, which minimizes unwanted noise in low-light shooting conditions. For consumers who want to get closer to their subjects without losing quality, these new models have “Clear Image Zoom” technology, which boosts optical zoom to 2x virtual capability (i.e. 5x optical zoom to 10x virtual zoom) at full camera resolution.

    The TX200V, WX70 and WX50 cameras also offer image stabilization during video and still shooting. Using technology borrowed from the Sony Handycam® lineup, the “Optical Steady Shot Active Mode” drastically reduces blurring caused by camera shake while on the move. All models can shoot video in Full HD resolution.

    Additional notable features of the new lineup include nine “Picture Effect” options for expanded creativity, “Dual Record” capabilities, 3D shooting modes (3D Still Image, 3D Sweep Panorama and Sweep Multi Angle), fast shooting speeds (10 fps burst mode) and more.

    Product Specs, Pricing and Availability
    The new assortment of cameras and an expanded range of stylish accessories, including the new LCS-WM and LCS-THT soft carrying cases, will be available this March at Sony retail stores and online (www.store.sony.com) as well as other authorized retailers throughout the Sony dealer network. Detailed specs are below:
    • The DSC-TX200V camera will be available in silver, red, and violet for approximately $500. Features include:
    • 18.2 MP “Exmor R” CMOS sensor
    • 26mm equivalent lens with 5x optical zoom, 10x virtual zoom via “Clear Image Zoom” technology
    • “Extra High Sensitivity” technology enhances low-light shooting capabilities
    • Lightning-fast AF speed of approximately 0.13 second in daylight, 0.25 seconds in low-light (speeds may vary based on shooting conditions)
    • Beautiful, slim reinforced glass design with 3.3-inch (8.3cm) Xtra Fine™ Tru-Black OLED wide touch-screen
    • Waterproof (up to 5m,16 feet), dustproof and freeze-proof (up to 14oF)
    • Captures 13 MP equivalent still images while shooting video via “Dual-Record”
    • Full HD Movie Shooting capability (1920×1080/60p) and Optical SteadyShot Active Mode
    • Photo Creativity interface and 9 “Picture Effect” options for creating unique, custom-styled photos and video

    • The DSC-WX70 camera will be available in silver, black, pink, violet and white for approximately $230. Features include:
    • 16.2 MP “Exmor R” CMOS sensor, 3.0-inch 921k dot LCD touch screen
    • 25mm equivalent lens with 5x optical zoom, 10x virtual zoom via “Clear Image Zoom” technology
    • “Extra High Sensitivity” technology enhances low-light shooting capabilities
    • Captures 12 MP equivalent still images while shooting video via “Dual-Record”
    • Full HD Movie Shooting capability (1920×1080/60i) and Optical SteadyShot Active Mode
    • 9 total “Picture Effects” options, allowing for creative, custom styled photographs

    • The DSC-WX50 camera will be available in silver and black for approximately $200. Features include:
    • 16.2 MP “Exmor R” CMOS sensor, 2.7-inch LCD screen
    • 25mm equivalent lens with 5x optical zoom, 10x virtual zoom via “Clear Image Zoom” technology
    • “Extra High Sensitivity” technology enhances low-light shooting capabilities
    • Captures 12 MP equivalent still images while shooting video via “Dual-Record”
    • Full HD Movie Shooting capability (1920×1080/60i) and Optical SteadyShot Active Mode
    • 9 total “Picture Effects” options, allowing for creative, custom styled photographs

    [/toggle]

  • Canon launches full frame C300 cinema camera

    Canon launches full frame C300 cinema camera

    If you wanted to be a movies man and had a chunk of US$20000 to spend where, would you go? Look no further , Cannon has launched the new C300 Cinema camera to take on the likes of RED Epic and Alexa. The camera features EF or PL mount, 1080p capture, a pair of CF card slots, timecode and HD-SDI output.

    It contains a Super 35mm CMOS sensor and delivers up to 4K resolution with Canon’s new “top-end” EF zoom lenses : two 14.5-60mm lenses and two 30-300mm.with three EF prime lenses in 24mm, 50mm, and 85mm variations. That CMOS sensor offers 1920 x 1080 pixels for the reds and blues and 1920 x 2160 for greens. Read the press release below for the full low down.

     

    [toggle title_open=”Press Release” title_closed=”Press Release” hide=”yes” border=”yes” style=”default” excerpt_length=”0″ read_more_text=”Read More” read_less_text=”Read Less” include_excerpt_html=”no”]A Star Is Born: Canon Launches New Digital Cinema Camera For High-Resolution Motion Picture Production

    HOLLYWOOD, California, November 3, 2011/TOKYO, November 4, 2011 – Canon Inc. and Canon U.S.A., Inc. today raised the curtain on an all-new interchangeable-lens digital cinema camera that combines exceptional imaging performance with outstanding mobility and expandability to meet the demanding production needs of today’s motion picture industry. The camera, which features a newly developed Super 35 mm-equivalent approximately 8.29-megapixel CMOS sensor, will be available in two models: the EOS C300 Digital Cinema Camera*, equipped with an EF lens mount for compatibility with Canon’s current diverse lineup of interchangeable EF lenses for EOS single-lens reflex (SLR) cameras and new EF Cinema Lens lineup; and the EOS C300 PL Digital Cinema Camera*, with a PL lens mount for use with industry-standard PL lenses.

    The introduction of the EOS C300/C300 PL coincides with the launch of the Cinema EOS System, marking Canon’s full-fledged entry into the digital high-resolution production industry. The new professional digital cinematography system spans the lens, digital cinema camera and digital SLR camera product categories.

    Star-Studded Supporting Cast
    Equipped with an EF lens mount, the EOS C300 is supported by an all-star cast of high-performance EF lenses, not only the wide array of interchangeable EF lenses for EOS SLR cameras that have earned the trust and respect of photographers around the world, but also the EF cinema lenses in the newly announced Cinema EOS System. When outfitted with a Canon EF lens, the C300’s peripheral illumination correction automatically corrects for vignetting in accordance with each lens’s optical characteristics, and enables iris control from the camera. Canon EF lenses also enable the recording of such metadata as the name of the lens used, aperture setting and shutter speed.i

    Show-Stopping High-Resolution Full-HD Performance
    The Canon EOS C300/C300 PL’s newly developed Super 35 mm-equivalent CMOS sensor incorporates approximately 8.29 million effective pixels and has a pixel size that is larger than that for conventional professional camcorders, enabling greater light-gathering capabilities for enhanced sensitivity and reduced noise. The sensor reads Full HD (1920 x 1080 pixels) video signals for each of the three RGB primary colors, decreasing the incidence of moiré while realizing high resolution with 1,000 horizontal TV lines.

    Supported by a heightened signal read-out speed, the CMOS sensor reduces rolling shutter skews, a phenomenon prevalent with CMOS sensors in which fast-moving subjects may appear diagonally distorted. Additionally, the powerful combination of the sensor with Canon’s high-performance DIGIC DV III image processor facilitates high-precision gamma processing and smooth gradation expression.

    In addition to MPEG-2 Full HD (MPEG2 422@HL compliant) compression, the EOS C300/C300 PL employs 4:2:2 color sampling for high-resolution performance that minimizes the appearance of “jaggies” at chroma edges. Additionally, with a maximum recording rate of 50 Mbps, the camera supports the recording of high-quality video.

    The camera’s video and audio recording file format adopts the industry-standard MXF (Material eXchange Format), an open source file format ideally suited for non-linear editing systems. Recording to versatile, readily available CF cards, the EOS C300/C300 PL realizes high cost-performance and, equipped with two CF card slots, makes possible the simultaneous recording of video data to two CF cards.

    Ready for Action
    With a compact body design measuring 5.2 (w) x 7.0 (h) x 6.7 (d) inches, the Canon EOS C300/C300 PL delivers exceptional maneuverability, enabling shooting from vantage points all but inaccessible to large cinema cameras, such as close to the ground for high-impact low-angle shots, and alongside walls. In accordance with on-location shooting needs, the camera can be outfitted with a handle, grip, thumb rest and monitor unit, and offers an array of industry-standard terminals, including HD/SD-SDI video output for the external recording of high-quality video content. When using a WFT-E6B wireless file transmitter for EOS digital SLR cameras (sold separately), the EOS C300/C300 PL can be controlled remotely by means of such common devices as smartphones or tablet PCs.

    The camera is equipped with four start/stop buttons positioned at various locations to satisfy any preferred camera-holding style, and can be outfitted with a variety of third-party accessories, including matte boxes, follow focuses and external video and audio recorders. The unit also achieves seamless integration with third-party editing systems and provides added peace of mind through its dust-proof, drip-proof construction and built-in cooling system.

    The new camera allows users to adjust image quality to match that of professional camcorders and EOS-series digital SLR cameras, and offers Canon Log Gamma, enabling flat image quality with subdued contrast and sharpness for maximum freedom in post-production editing and processing. In addition to frame rates of 59.41i, 50.00i, 29.97P, 25.00P and 23.98P, the EOS C300/C300 PL features a 24.00p mode, matching the 24 frame-per-second frame rate of film cameras for high compatibility with common film-production workflows.

    Other features include fast-motion shooting, achieved by capturing fewer frames per second to create action up to 60x normal speed, and slow-motion down to 1/2.5xii made possible by capturing more frames per second. Frame rates between 1 and 60 frames per second (fps)iii can be adjusted in increments of 1 fps. Additionally, a selection of Custom Pictures lets users freely adjust image quality for greater control over how content looks.

    Pricing and availability
    The Canon EOS C300 (EF mount) digital cinema camera is scheduled to be available in late January 2012 for an estimated list price of $20,000. The Canon EOS C300 PL (PL mount) digital cinema camera is scheduled to be available in late March 2012 for an estimated list price of $20,000.

    For more information and to view online demonstration footage of the new products please visit: www.canoncinemaeos.com

    About Canon Inc.
    Canon Inc. (NYSE: CAJ), headquartered in Tokyo, Japan, is a leader in the fields of professional and consumer imaging equipment and information systems. Canon’s extensive range of products includes copying machines, inkjet and laser printers, cameras, video equipment, medical equipment and semiconductor-manufacturing equipment. Originally established in 1937 as Precision Optical Industry, Co., Ltd., a camera manufacturer, Canon has successfully diversified and globalized to become a worldwide industry leader in professional and consumer imaging systems and solutions. With over 195,000 employees worldwide, Canon has manufacturing and marketing subsidiaries in Japan, the Americas, Europe, Asia and Oceania; and a global R&D network with companies based in the United States, Europe, Asia and Australia. Canon’s consolidated net sales for fiscal 2010 (ended December 31, 2010) totalled $45.8 billion (at an exchange rate of ¥81 = US$1). Visit the Canon Inc. website at: www.canon.com

    About Canon U.S.A., Inc.
    Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. With more than $45 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks fourth overall in patent holdings in the U.S. in 2010†, and is one of Fortune Magazine’s World’s Most Admired Companies in 2011. Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/rss.[/toggle]

  • Nikon joins the System camera race releases V1 and J1 mirrorless cameras: 10.1MP CMOS, 1080p video (PR)

    Nikon joins the System camera race releases V1 and J1 mirrorless cameras: 10.1MP CMOS, 1080p video (PR)

    Built from the ground up, is what Nikon is pressurizing. The first Systems camera from the manufacturer is actually the first pair of cameras. Launched together the new V1 and J1 both come is mirrorless compact designs with interchangeable lenses. Each carries its own 10.1 MP CMOS sensor and is capable of 1080p Video.

    Both have HDMI / USB connectivity, a 1200fps slo-mo capture mode, 3-inch LCDs, 10fps shooting, high-res electronic viewfinders, and full HD (1080/30p) video capture along with 720/60p and 1080/60i modes

    The J1 has a built-in flash, auto-noise reduction on movie clips, a 73-point AF system, dual-core EXPEED processing engine, and a 29 minute cap on single movie files .

    The  V1 boasts an EVF and supports an external flash, as well as a mechanical shutter, stereo microphone input, a “multi-accessory port” and a magnesium alloy chassis.

     

     

     

    Read the PR Below for the full details as given by Nikon Themselves.

     

    [toggle title_open=”Press Release” title_closed=”Press Release” hide=”yes” border=”yes” style=”default” excerpt_length=”0″ read_more_text=”Read More” read_less_text=”Read Less” include_excerpt_html=”no”]BUILT FROM THE GROUND UP: THE NIKON 1 SYSTEM BALANCES SPEED, STYLE AND SIMPLICITY TO CREATIVELY CAPTURE ALL OF LIFE’S SPONTANEOUS MOMENTS

    The New Nikon J1 and V1 Cameras as Well as Four New Ultra-Portable Lenses are Engineered for Expressive Living

    MELVILLE, N.Y. (Sept 21, 2011) – Nikon Inc. today announced a revolutionary new digital imaging system built from the ground up to empower users with new ways to tell stories through photography, driven by imaginative next-generation technology. The iconic new Nikon 1 system is designed to become one with the user and their lifestyle, providing a unique form of expression with amazing image quality, speed and portability.

    From Nikon, a company with more than 75 years in imaging excellence, the Nikon 1 J1 is an advanced camera with interchangeable lenses that opens the door to a fresh way to capture pictures and High Definition (HD) movies. This Nikon 1 system represents a new category of camera that challenges conventional thinking, emphasizing a pocketable form factor with unbelievable speed, combined with the high image quality that only Nikon could create. Thanks to a wealth of innovative technologies, the Nikon J1 camera is a simple to use conduit for creativity, seemingly anticipating a consumer’s needs in any situation. Moments are instantly captured using amazingly fast new hybrid Autofocus (AF), and blazing fast speed with continuous AF. Users can also shoot with confidence knowing that the Smart Photo Selector will automatically capture the best possible image without a second thought. Furthermore, just a touch of the shutter button instantly captures a high quality image while simultaneously recording Full HD 1080p movies, and the exciting new Motion Snapshot mode captures fleeting moments like never before with a combination of moving and still images, bringing memories to life. To accompany this exciting new form factor, Nikon created the entirely new 1 NIKKOR lens system that seamlessly integrates powerful precision optics into a camera platform to capture more of the world around the user.

    “The needs of the consumer are changing and the world is becoming one of visual conversation, which paves the way for the next chapter in image capture devices. The new Nikon 1 system is the culmination of more than 75 years of optical excellence and relentless pursuit to the unrivaled technological advancements in camera technology,” said Bo Kajiwara, Director of Marketing, Nikon Inc. “Nikon’s new 1 J1 camera allows consumers to have confidence in a new way to express themselves, with amazing speed, versatility, ease of use and portability.”
    One Purpose: A Revolutionary New System

    The new Nikon 1 system is a completely original concept, engineered specifically to strike the ultimate balance of performance, intuitive simplicity and portability to chronicle life like never before. This breakthrough platform lays the foundation for future technologies, and the Nikon 1 system has been created for the consumer who wants to capture, share and connect to life. The fully electronic lens system enables the camera to keep pace with an active lifestyle and delivers amazing images and Full HD 1080p movies to connect with friends and family. Whether it’s a spontaneous outing or a planned trek abroad, the versatility of interchangeable lenses in a convenient form factor will allow a consumer to take the camera with them wherever life leads. Furthermore, the J1 camera makes a personal style statement with a variety of matching colored camera bodies and lenses.

    The heart of the new J1 camera is the new Nikon developed CX-format, 10.1 megapixel High-Speed AF CMOS sensor that helps make this camera the pinnacle of portable performance. The newly developed CMOS sensor has been engineered for amazing image quality in a variety of lighting conditions, with a native ISO range of 100- 3200 (6400 Hi-1) for maximum versatility. Images captured with this new sensor exhibit striking colors, vivid hues and rich detail so lifelike, it’s the next best thing to being there as memories unfold.

    Nikon’s exclusive new EXPEED 3TM image processing engine drives the system and is the catalyst behind the camera’s rapid response, fast AF and high-speed performance. In addition, the new dual core EXPEED 3 processor works to maximize battery efficiency while yielding images and movies with low noise and vibrant tones. The Nikon J1 is engineered for maximum ease of use, featuring a clean button layout and intuitive graphical interface. Distractions and menus are minimized; creating a clear path to the camera’s advanced functions, further unleashing creative potential.

    The Fastest One
    From first steps to first date, life moves fast and the Nikon J1 is the camera to keep pace. The camera seemingly anticipates action with amazing autofocus, response time and operation. The new advanced hybrid AF system is the world’s fastest autofocus1, allowing consumers to capture more of their world than ever before. The Nikon J1 features new focal plane phase detection AF that reacts instantly to deliver incredibly fast, split-second response. Wherever action is happening in the frame, the 73-point AF system will get the shot. This newly developed hybrid system continuously evaluates the scene at hand for optimal results, and can switch between phase detection and contrast detect AF to best suit the scene. Whether shooting in low-light conditions like a late night block party, or a fast moving pick-up game, photographers can capture details with confidence.

    When the action is happening, users can also shoot at a fast 10 frames per second (fps), with full adaptive AF for frame after frame of images with incredible sharpness and detail. Additionally, the scene can be captured at full resolution up to a staggering 60 fps (AF locked), which is the world’s fastest continuous shooting speed2. So go ahead and capture a best friend’s high dive at the next pool party, and then confidently share every aspect of the leap with stunning detail.

    The One That Inspires a New Way to Capture with Motion Snapshot
    Motion Snapshot is a new approach to capturing images that will dramatically alter the way we perceive digital photography. By selecting the Motion Snapshot icon from the Mode Dial at the back of the camera, consumers can capture fleeting moments with staggering depth and emotion like never before. The result unites a frozen still image with a slow-motion movement set to a built-in audio soundtrack to create a portrayal of an occurrence with maximum impact. With Motion Snapshot, users are now able to relive memories in stunning detail, as real movement and depth are included in the image. Motion Snapshot provides a way to once again experience someone’s hair flowing in the breeze or relaxing scenes like waves crashing or rustling leaves that evoke an emotional response.

    Consumers are also able to create masterpieces of moving images from multiple files using the included Short Movie Creator software. This easy-to-use, intuitive software works in conjunction with Nikon’s View NX2 to make managing photos and movies fun and easy. With these programs, users are empowered to organize, share and edit photos, Motion Snapshots and HD movies. Users are also able to connect and share Motion Snapshot files using Nikon’s my Picturetown, an online resource at www.mypicturetown.com.

    The One to Set Trends
    Both the camera technology and exterior design were inspired by the pursuit of balance, as a device that lives in perfect accord with any lifestyle. The lines are clean and minimalist, the colors are vibrant, creating a stylish accessory for every personality. The design is meant to inspire creativity, with a simple interface and easy-to-use camera controls, intuitively placed for any user. Switching from modes and accessing advanced features is easy, enabling the user to further push creative boundaries, whether trusting the smart automatic settings or creatively exploring the full manual control modes.

    Control highlights include a Mode Dial, with the four main common functions readily available, in addition to a Command Dial with common camera settings. The new “F” (feature) button is a new design element to Nikon cameras, which automatically brings up relevant menus and options based on what mode the camera is set.

    The Nikon 1 system is further complemented by fashionable, premium accessories tailored to perfectly fit a user’s lifestyle. These accessories include a custom fit body case set available in a variety of colors, as well as fashionable, color coordinated leather neck and hand straps.

    The Smart One: Nikon’s Smart Photo Selector
    The new Nikon J1 is an advanced camera with interchangeable lenses that features new technologies aimed at creating better pictures, easier. Nikon’s new Smart Photo Selector feature strives to deliver a perfect image every time. When a “can’t miss” photo opportunity arises, users can switch to the Smart Photo Selector mode which uses the camera’s pre-cache to start shooting and storing images. All of these images are analyzed within the camera, and the best photo is selected based on a number of factors including exposure, focus and advanced facial recognition. While the camera suggests the best image, five frames are recorded, providing the user a choice of their favorite photo. What’s more, the J1 also includes favorite core Nikon technologies, such as Active D-lighting, Auto Scene Selector and Picture Controls.

    One Device That Also Captures HD Movies
    The new CX-format CMOS sensor produces breathtaking Full HD movies at 1080p (30 fps). Users can also shoot at a rapid 60 fps (1080i), or elevate the production with additional 30/60/400 and 1200 fps modes for super slow motion effects. The J1 is made to be flexible, and can capture both HD movies and high resolution images simultaneously. Simply press the shutter while recording to freeze the action with a high quality image file with sharp focus.
    Additionally, the Nikon J1 applies noise reduction to movie files, giving the user amazingly sharp, crisp movies with deep black levels. This feature makes this the ideal camera for shooting movies when light is less than ideal, such as indoors or at night. A full HD movie can record a full 29 minutes, while the senses are further treated to sound sampled in full stereo for lifelike reproduction.

    One Vision, Two Distinct Cameras
    The Nikon J1 is the model designed for those consumers who use a camera as part of their connected lifestyle; always carrying it to bring passion and depth to visual storytelling. Both the camera and the lenses come in a variety of matching stylish colors, including white, pink, red, silver and black. Photos and movies are easily composed and shared on the bright 3.0-inch high-resolution LCD monitor. With the aid of the concealed pop-up flash, consumers can easily add fill flash as needed or shoot in most conditions including low-light.

    The Nikon 1 V1 is for photo enthusiasts who value interchangeable lens versatility and desire a small form factor. In fact, it’s the world’s smallest and lightest camera in the world with interchangeable lens versatility and an electronic viewfinder (EVF)3. Aimed at the user excited about creating amazing images and movies, the Nikon V1 has added features including a 1.4 million dot high resolution EVF that automatically activates when the user raises the camera to their eye. In addition to the high-speed electronic shutter, the magnesium alloy body conceals a high performance mechanical shutter that affords tactile feedback and expanded shooting options.

    The V1 camera also features Nikon’s new Multi-Accessory Port for attaching options such as the new SB-N5 compact speedlight, or the GP-N100 GPS module. For those making movies, the V1 has a stereo microphone input for professional quality audio.

    1 NIKKOR Lenses and Accessories
    Building upon a 75 year legacy of NIKKOR lenses and optical excellence, the new 1 NIKKOR lens system has been developed to push the boundaries of what’s possible. Experience as the world leader in optical engineering has driven Nikon to create a compact, lightweight lens system that provides users with stunning image quality. New technology in these lenses includes a Silent Stepping Motor (STM) for whisper quiet AF and zoom during operation and while shooting movies. Additionally, this high performance system places Nikon’s VR II image stabilization technology inside lenses to minimize instances of camera shake. The result is sharp images in a variety of challenging lighting conditions, even while handheld.

    The new system offers a lens for every occasion. The camera kit includes a color-matched 1 NIKKOR VR 10- 30mm f/3.5-5.6 lens (27-81mm 35mm equivalent) for optimal focal range in a small lens. For those needing maximum versatility, a 1 NIKKOR VR 30-110mm f/3.8-5.6 lens (81-297mm equivalent) is available, or users can explore their creative side with a color matched 1 NIKKOR 10mm f/2.8 pancake lens (27mm equivalent). For the movie enthusiast, a new 1 NIKKOR VR 10-100mm f/4.5-5.6 (27-270mm equivalent) power zoom lens will be available. This new lens is Nikon’s first powered zoom, and provides smooth and silent changes in focal length while recording movies. Additionally, the FT-1 F-mount adaptor for legacy NIKKOR lenses will be available in the future, so that photographers can utilize their collection of quality NIKKOR lenses.

    Price and Availability
    The Nikon J1 and V1 will be available throughout the United States beginning October 20th. The Nikon J1 camera with 10-30mm lens kit will be available at a suggested retail price4 of $649.95. The Nikon V1 camera with 10- 30mm lens kit will be available for a suggested retail price4 of $899.95. For more information, please visit www.nikonusa.com.

    About Nikon
    Nikon, At the Heart of the ImageTM. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the new Nikon 1 advanced camera with interchangeable lens system. In 2011, production of NIKKOR lenses surpassed 60 million, creating a new milestone in Nikon’s heritage of superior optics. For more information, dial (800) NIKON-US or visit http://www.nikonusa.com, which links all levels of photographers to the Web’s most comprehensive photo learning and sharing communities. Connect with Nikon and other photographers on Facebook at http://www.facebook.com/nikon and get the latest news and information from Twitter by following @Nikon_USA.

    ###
    1: Based on performance with shooting using a standard zoom lens (10-30) at the maximum wide-angle position with AF-area mode set to Single-point (results based on Nikon test conditions)
    2: The world’s fastest continuous shooting speed: 60 fps (while the AF is locked in the first frame) (shot at full resolution (10M)). Among cameras with interchangeable lenses
    3: Among cameras with interchangeable lenses with a built-in electronic viewfinder (EVF).
    4: Suggested retail price listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time
    *Comparison models include the Nikon D3100, Sony NEX-5, NEX-2 NEX-C3 NEX-5N, Olympus E-PL1s, E-PL2, E-P3, E-PL3, Panasonic G10, GF-2, GH2, G3 Samsung NX-10, NX100

    Key Features – Nikon Advanced Camera with Interchangeable Lenses
    The new Nikon 1 system is a revolutionary system, built from the ground up – Engineered specifically to strike the balance of performance, intuitive simplicity and portable design to enable users to capture and share their world like never before. This system is a platform for the future and targeted towards the expressive user who is connected to their world socially. The new 1 Mount is fully electronic, allowing for amazing speed and response High Speed AF CMOS Sensor – New 10.1 megapixel CX-format High Speed AF CMOS sensor engineered for this new system to deliver amazing image quality. Overall, it is one of the major components attributing to the optimally balanced package which was engineered to deliver the ultimate balance of portable form factor and image quality
    New EXPEED 3 image processing engine – Dual core image processor helps drive amazing performance and speed

    The Nikon 1 system has the worlds fastest AF – the cameras use a new advanced hybrid autofocus system that enables fast AF with 73 focus points. The advanced hybrid autofocus system combines phase detection AF, which enables faster focusing and superior subject tracking performance with moving subjects, while contrast- detect AF performs well in low-light conditions

    Fast continuous shot – Users can also shoot at 10 fps, while frame after frame the full adaptive AF system will yield sharp photos. It also has the worlds fastest full resolution continuous shooting speed at 60 fps (AF locked) It’s simple and intuitive – Thanks to smart technologies, the camera and interface are intuitive, and the user will want to capture more of their world
    Motion Snapshot – By selecting the Motion Snapshot icon from the command dial at the back of the camera, consumers can capture fleeting moments with staggering depth and emotion like never before. The result unites a frozen still image with a slow-motion movement set to a built-in audio soundtrack to create a portrayal of an occurrence with maximum impact
    o Works in conjunction with bundled Short Movie Creator Software and my Picturetown Smart Photo Selector – When a “can’t miss” photo opportunity arises, users can switch to the Smart Photo Selector mode which uses the camera’s pre-cache to start shooting and storing images. All of these images are analyzed within the camera, and the best photo is selected based on a number of factors including exposure, composition, focus and advanced facial recognition
    Design and style – Both the camera technology and exterior design were inspired by the pursuit of balance of form factor and performance. The Minimalist interface inspires creativity, while an intuitive GUI makes users want to delve into advanced features
    Full HD 1080p movies – Users can capture Full HD 1080p movies, along with simultaneous capture of high quality still and movie. Users can also enjoy slow motion effects, and select from a variety of frame rates.

    The Nikon J1 – Designed to become a part of a lifestyle, and color choices with matching kit lenses include White, pink, red, silver, black. The Nikon V1 camera adds features such as a High Res EVF, mic jack, high endurance mechanical shutter, Multi-Accessory Port for accessories like new GPS and flash

    Available Lenses include a new Silent Stepping Motor for whisper quiet operation (All prices suggested retail price)
    Kit lens – 1 NIKKOR VR 10-30mm f/3.5-5.6 lens (kit lens)
    Pancake lens – 1 NIKKOR 10mm f/2.8 lens ($249.95)
    Zoom lens – 1 NIKKOR VR 30-110mm f/3.8-5.6 lens ($249.95)
    Nikon’s first power zoom (ideal for recording movies) – 1 NIKKOR VR 10-100mm f/4.5-5.6 ($749.95) SB-N5 Speedlight is $149.95
    GP-N100 GPS unit is $149.95.
    Price and availability (suggested retail price)
    Product availability October 20th. Suggested retail price is $649.95 for the J1 lens kit, and $899.95 for the V1 lens kit.[/toggle]

  • Pentax Optio RZ18 Point and shoot camera with 18x optical zoom launched (PR)

    Pentax Optio RZ18 Point and shoot camera with 18x optical zoom launched (PR)

    Woah! Pentax has stuffed the guts of its Optio RZ18 with an 18x Optical zoom lens and they are proud of it. the new Optio RZ18 also has a 16 megapixel sensorand a 3-inch HVGA LCD. The camera also packs a nine-point autofocus system along with a series of anti shake technologies, face detection algorithms, an SDXC card slot and an HD video mode capable of 720p clips at 30 frames per second.

    It will be shipping in November in variants of black, white and orange for $299.95 (Or 15,000 INR)

     

    [toggle title_open=”Press Release” title_closed=”Press Release” hide=”no” border=”yes” style=”default” excerpt_length=”0″ read_more_text=”Read More” read_less_text=”Read Less” include_excerpt_html=”no”]PENTAX ANNOUNCES THE OPTIO RZ18 WITH 18X ZOOM

    GOLDEN, CO. (September 12, 2011)…PENTAX Imaging Company announced the Optio RZ18 digital compact camera. Featuring a slim, lightweight body, the new model offers a powerful 18X optical zoom lens covering focal lengths from 25mm wide angle to 450mm super-telephoto (in the 35mm format). The Optio RZ18 is the latest addition to the PENTAX Optio RZ zoom lens series, which provides photographers simple, effortless shooting of a wide variety of subjects and occasions, from travel and landscape to action and spectator sports.
    The Optio RZ18 features include:

    • Generous 18X zoom (equivalent to 25-450mm) with extra wide angle lens captures subjects near and far.
    • High resolution 16 megapixel sensor for large prints or aggressive image cropping.
    • Slim footprint for outstanding portability and inconspicuous use.
    • Multiple PENTAX Shake Reduction (SR) image stabilization options, including sensor-shift SR, for sharp images in any lighting.
    • Large 3 inch LCD with HVGA resolution (460,000 dots).
    • Powerful automatic shooting modes such as Auto Picture and scene modes take the guesswork out of great photography.
    • Creative special effects filters add artistic flair to the common snapshot.
    • Advanced 9-point autofocus with a 4cm super macro mode.
    • Face detection for perfectly focused and exposed portraits, includes a dedicated pet recognition feature.
    • Widescreen HD video in 720p at 30 frames per second.
    The Optio RZ18 will be available in black, pearl white or metallic orange for $299.95 USD in October 2011.

    PENTAX Imaging Company is a leader in the production of a variety of adventure ready digital cameras including weather-resistant digital SLRs and stylish, compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces. For more than 90 years, PENTAX has developed durable, reliable products that meet the needs of adventurous consumers and businesses. With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of Hoya Corporation.
    On July 1, 2011, Hoya announced an agreement to transfer the PENTAX Imaging Systems business to RICOH Corporation. The effective date of the sale is set for October 1, 2011. Additional details may be found here: www.pentaximaging.com/news[/toggle]

  • Samsung Launches the WB750 camera with 24x optical zoom (PR)

    Samsung Launches the WB750 camera with 24x optical zoom (PR)

    Samsung is catering to all your whims and fancies this year , next in line is the super zoom cameras. The WB750 does just that, with its 24x Optical zoom technology.

    • 12.5 megapixel 
    • CMOS sensor 
    • BSI (Back Side Illuminated) t
    • 1080p HD video
    • Dual capture function 
    • 10 frames per second in high-speed continuous mode
    There is no information available on pricing or delivery despite several attempts to verify so.
    [toggle title_open=”Press Release” title_closed=”Press Release” hide=”no” border=”yes” style=”default” excerpt_length=”0″ read_more_text=”Read More” read_less_text=”Read Less” include_excerpt_html=”no”]Samsung’s New WB750 Takes You Further and Faster than Ever Before

    Get even closer to the action without compromising on quality
    with Samsung’s latest long zoom offering

    IFA – BERLIN, Germany – September 1, 2011 – Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, today announced the launch of the WB750 camera – featuring a proprietary BSI (Back Side Illuminated) CMOS sensor that ensures consistent professional images and video. Featuring a newly-redesigned image sensor, lens and image processor, the WB750 brings to bear a range of new technologies to deliver unprecedented levels of performance and ease-of-use. The WB750 also features an 18x optical zoom with 24x Smart Zoom technology, making it the longest ever zoom in Samsung’s compact camera portfolio.

    Thanks to its 12.5 Megapixel BSI CMOS sensor, with the WB750 it’s easier than ever to produce consistently high-quality images and video. Introduced to Samsung’s compact camera range for the first time, this pioneering BSI CMOS technology works to significantly reduce image noise and distortion, delivering clear, precise photos and video even in low light conditions. The WB750 is the perfect compact digital camera to have on hand when there is a need for speed, as it can capture stills at up to 10 frames per second in high-speed continuous mode.
    dslr
    “We recognize that consumers want a point and shoot that allows them to get up close to the action and capture images with stunning detail and clarity. We believe that the WB750’s increased zoom and ultra wide angle certainly meet these demands,” said Mr Myoung Sup Han, Senior Vice President and Head of the Digital Imaging Business, Samsung Electronics. “Its portable design makes it the ideal travel companion, putting even more of the world at the consumers’ fingertips and ensuring it can do justice to the most memorable journeys. The unique features of the WB750 offer a rare combination of quality, fun and creativity, particularly for those on the move.”

    The WB750 offers users the best of both worlds: high-quality digital photos as well as Full HD video for incredible depth of color and detail. Samsung’s sophisticated Dual Capture function seamlessly unites the two, allowing users to take 10 Megapixel photos while simultaneously recording video in full 1080p HD quality.

    The camera’s, Creative Movie Maker feature allows users to create movie clips in Full HD quality, complete with a range of creative special effects, right on the camera itself. Rather than needing to upload content to a PC, this feature allows users to get creative by collating photos and videos into one themed file on the device itself, adding impressive effects and music instantly.

    Breathe life into images
    With its range of Panorama features, the WB750 helps convey a sense of dynamism to images. Action Panorama, for example, tracks a moving person or object with a static background to record movement within a single, still photo, whereas the Live Panorama function allows users to easily capture large groups of people simply by holding down the shutter button and sweeping the camera across the scene. The 3D Panorama, works to bring photos to life even further, using one lens and one sensor to create a 3D image, to give family and friends a more realistic appreciation of the photographer’s trip when they return home.

    Consistent quality at the user’s fingertips
    The camera’s innovative HDR (High Dynamic Range) provides an abundance of colors which give an outstanding richness to the WB750’s images, opening up the color spectrum for the most vibrant results. Providing the opportunity to take hyper-realistic images without the use of photo editing software, HDR brings an added level of clarity to images, whether the user is capturing a lake at sunset or a tree-lined street in the morning sun. The WB750 merges multiple exposures of shots to ensure images have an artistic finish, while creating a greater range of luminance results in perfect exposure across all areas. The camera’s HDR feature ensures that WB750 users capture their creative visions through the latest cutting-edge technology.

    With Smart Auto 2.0, the camera can recognize and automatically select the most appropriate setting from a choice of 16 still-image modes and four movie-clip settings, helping users achieve stand-out results. So, even when users are caught-up in the moment, the WB750 will capture every special moment of the user’s journey.

    Customize the world
    Creating stand-out images is even more effortless with the WB750, thanks to its Smart Filter 3.0 feature. The extensive variety of effects and color options lets users customize shots easily. New special effects include: Oil paint, Cartoon, Ink Painting Color and Cross Filter. Users can enjoy the effects of these features both in preview mode and after taking a picture. In addition, Zooming Shot, which can be used in scene mode, makes creating unique shots even easier. By experimenting with the focus of images, users can highlight the center of a shot while blurring the rest, thereby selecting the part of the image the photographer wants to stand out.

    Staying in creative control
    For more advanced, or more adventurous photographers, the WB750 offers a full range of options designed to place more control in the user’s hands, including full manual mode. Aperture Priority and Shutter Priority settings let users experiment with shutter speeds and depth of field, so shooting fast-moving images in low light has never been easier.

    Keeping it fun
    Magic Frame further builds on the WB750’s creative suite, allowing users to express themselves through adapting photos to reflect one’s mood and personality. Frame templates include Wall Art, Old Film, Ripple, Full Moon, Old Record, Magazine, Holiday, Classic TV and more, and are incredibly simple to achieve. Just point the camera at the desired subject, fit it within the on-screen template, capture and – like magic – the frame appears.

    Intelligent Face tracking
    When the subject starts moving, it can be hard to keep the camera focused. This ceases to be a problem with Intelligent Face tracking, which automatically recognizes, follows and focuses upon a person’s face when they start to move. So, even if the photographer is trying to capture special images of friends dancing at a party, or a child taking his first unsteady steps, they’ll never miss a perfect shot.

    About Samsung Electronics Co., Ltd.
    Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company consists of nine independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Memory, System LSI and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.[/toggle]

  • Fujifilm Announces X10 camera with 12 megapixel CMOS sensor (PR)

    Fujifilm Announces X10 camera with 12 megapixel CMOS sensor (PR)

    To bask in the glory of the highly popular X100 camera, Fujifilm has announced their X10 Digital camera with CMOS sensor. The X10 continues the rangefinder design from the X100 series and continues to deliver design with performance.

     

    Specs include

    •  f/2-2.8, 28-112mm manual zoom lens 
    • Electron Beam Coating
    • Black magnesium alloy housing
    •  12 megapixel EXR CMOS sensor
    • Upto ISO 12,800
    •  1080p video
    • Optical viewfinder
    • 10 fps continuous shooting (7 fps at full res)
    • Pop-up flash
    • Full-size hot shoe
    • Available November 2011
    [toggle title_open=”Press Release” title_closed=”Press Release” hide=”no” border=”yes” style=”default” excerpt_length=”0″ read_more_text=”Read More” read_less_text=”Read Less” include_excerpt_html=”no”]FUJIFILM ANNOUNCES THE NEW PREMIUM COMPACT FUJIFILM X10 DIGITAL CAMERA: LARGE SENSOR, BRIGHT LENS AND WIDE OPTICAL VIEW FINDER IN A RETRO BLACKOUT DESIGN

    FUJIFILM X10 Features a 2/3″ EXR CMOS Sensor with a Maximum F2.0 Aperture
    and 4x Manual Zoom

    Valhalla, N.Y., September 1, 2011 – FUJIFILM North America Corporation today announced the all new premium compact FUJIFILM X10 digital camera, featuring a new larger 2/3″ 12 megapixel EXR CMOS sensor and a bright, high-definition FUJINON1 F2.0 wide-angle to F2.8 telephoto, 4x manual zoom lens (28-112mm)2 with a proprietary Super EBC (Electron Beam Coating) that produces superb image quality from edge to edge.

    The sleek X10 is a sophisticated compact digital camera that follows in the footsteps of the multi-award winning FUJIFILM X100, and it now combines a trim and refined blackout design, an easy-to-use manual barrel zoom lens and a traditional optical viewfinder with a wide 20° field of view for exceptional image composition.

    The X10’s stunning body is built from lightweight, yet ultra strong, die-cast magnesium alloy and has an upper control deck with mode dials and an aluminum milled, textured finish lens ring. The 4x manual zoom lens ring doubles as an on/off power switch, ensuring fast start times to capture even the most fleeting shooting scenario.

    “Fujifilm is dedicated to elevating the art of digital photography, and the X10 premium compact underscores that commitment by offering first-class image quality, beautiful styling and the innovative technology that exceeds consumers’ expectations,” said Go Miyazaki, division president, Imaging and Electronic Imaging Divisions, FUJIFILM North America Corporation.
    “The X10’s thoughtfully laid out design, large EXR CMOS sensor, bright lens and manual zoom make it an outstanding choice when image quality simply cannot be compromised.”

    Exceptional Image Quality

    The X10 features a newly-developed, larger 2/3″ 12 megapixel EXR CMOS sensor that combines Fujifilm’s proprietary EXR technology with CMOS technology to provide bright, sharp images in all shooting conditions. The intelligent EXR CMOS sensor automatically selects the optimum shooting mode from a total of 99 different variations to capture every type of scene perfectly, even in the most difficult photography situations.

    The X10’s EXR CMOS sensor selects the optimum shooting mode for any lighting situation:
    SN (Signal to Noise) High Sensitivity and Low Noise – produces clear and sharp high-sensitivity images while keeping noise levels low, which is ideal for capturing night scenes or indoor situations with poor lighting.

    DR (Dynamic Range) Wide Dynamic Range – delivers an increased dynamic range (up to 1600%) to deliver rich gradations and detail in both shadows and highlights.
    HR (High Resolution) – takes full advantage of the 12 megapixel resolution to reproduce the finest details in landscape and portrait scenes, perfect for use on bright clear days.

    The X10’s fast EXR processor also delivers high-speed continuous shooting –
    up to 7 frames per second – at the full 12 megapixel resolution (L size), and 10 frames per second at the reduced resolution M size.

    Bright Optical System

    The X10 features a newly-developed high-definition FUJINON 4x manual zoom lens (28-112mm) with a Super EBC (Electron Beam Coating) that achieves superb image clarity from edge to edge. By treating all of the lens elements with the multilayer Super EBC, the X10 expertly reduces ghosting and lens flare and delivers an impeccably sharp image.

    The lens consists of 11 glass lens elements in 9 groups, including 3 aspherical glass lens elements (6 sides) and 2 extra-low dispersion lens elements. Together with its wide-angle maximum aperture of F2.0 to a maximum telephoto aperture of F2.8, the X10 delivers beautiful, bright images with outstanding clarity.

    In its spacious glass optical viewfinder, the X10 uses an arrangement of 3 aspherical lenses plus a special 2 glass prism configuration to give the photographer a composition experience that is marked by superior brightness and superb field of view with its extra wide 20° viewing angle.

    X10 Premium Shooting Experience

    In less than one second, photographers can be ready to shoot in almost any situation thanks to the X10’s power switch that has been aptly integrated into the manual zoom barrel. This smart and simple design feature allows faster photography response times and helps to avoid missed photo opportunities.

    Once ready to shoot, the X10’s all-metal lens barrel and smooth zoom rotation helps you compose photos quickly and easily, and its remarkably quick shutter-release lag time of approximately 0.01 seconds lets you capture even the most momentary of photography scenarios.

    The X10 also features a newly developed Optical Image Stabilization mechanism that all but eliminates motion blur by maximizing sensor performance, and its 49-point matrix contrast auto focus provides high-speed and high-precision focusing thanks to the fast CMOS capabilities and the advanced EXR Processor system.

    The X10’s lens is capable of taking super-macro shots as close up as 1cm, and combined with its 7-blade aperture, the X10 generates a stunning soft-focus “bokeh” effect that makes it the ideal choice for shooting perfect portraits.

    The X10 is proudly manufactured in Japan, and as a mark of true quality, it prominently features the words “made in Japan” along the rear of the chassis near the viewfinder.

    X10 Key Features:

    4x manual optical zoom featuring Fujifilm’s new Intelligent Digital Zoom technology that doubles telephoto capabilities and provides up to 8x zoom

    Fast power start-up; the X10 is fully ready to shoot in approximately 0.8 seconds using the on/off power switch built into the lens ring (must be in Quick Start mode)

    High-contrast and wide viewing-angle 2.8″ 460K dot high contrast LCD screen that provides excellent viewing even outdoors and in bright sunlight

    Diverse manual shooting modes that can be selected according to scene type (Program / Aperture Priority / Shutter Speed Priority / Manual)

    Four diverse auto bracketing functions for exposure, ISO sensitivity, dynamic range and film simulation

    RAW shooting and in-camera RAW processing (SilkyPix RAW conversion software supplied in-box)

    Best-in-class3 1080p Full HD movie recording capabilities

    Film Simulation Modes (eight setting are available, including Velvia / PROVIA / ASTIA)

    Manual pop-up flash with a range of 7 meters (approximately 23 feet)

    Electronic horizon leveling gauge to ensure that the camera is being held level, and histogram display to check image gradation

    Motion Panorama 360° for seamless 360-degree panoramic shooting

    Premium Accessories

    To perfectly complement the look and first-class feel of the X10 camera body, the following premium accessories will be available:

    Case – a retro-style “quick shot” case with matching strap made from luxurious leather (LC-X10)

    Lens Hood – precision milled from metal, the lens hood with adapter ring is also compatible with commercially sold 52mm filters and lens caps (LH-X10)

    TTL Flash – Fujifilm External Automatic Flashes EF-20 (Guide Number:20) and EF-42 (Guide Number:42) are compatible with the X10

    The X10 will be available in early November 2011.[/toggle]

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