Following the official announcement of its revenue and profits for the fourth quarter, Apple reported that one third of iPhone buyers during the quarter had been using Android devices before the switch. The company also claims this shift to be the largest ever since they started tracking people’s movements from one OS to another, three years ago.
Needless to say, Tim Cook is more than just glad about the news, especially in the light of the lukewarm response the new iPhones have received since their launch in September. Cook comments on the switch of so many users to iOS and says,
“That number is the largest that we’ve ever recorded since we began measuring it three or so years ago. It’s a huge number and we’re very, very proud of that number.”
No doubt this movement has been one of Apple’s goals for a while now and the company has left no stone unturned in achieving it. The recent ‘Move to iOS‘ app of the company which allowed users to switch their Android devices to iOS is one such attempt.
The fourth quarter ended on the 26th of September, which means it could include only two days of the iPhone 6s and 6s Plus sales. With the new iPhones not faring as well as Apple expected or would have preferred, it would be interesting to see Apple’s report for the next quarter. There will be more colourful bits of news for both Apple loyalists as well as haters once that report is made public. Hold your breath until then.
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