Tag: LG G7

  • LG G7 ThinQ Render Leaked Ahead Of May 2nd Launch

    LG G7 ThinQ Render Leaked Ahead Of May 2nd Launch

    The successor to LG’s not so popular LG G6, the LG G7 ThinQ will launch on the 2nd of May. LG famously skipped its regular Mobile World Congress launch for the LG G7 as the company tries to revive its dwindling smartphone business. The LG G7 ThinQ will be the beginning of LG’s revamping process of its flagship smartphones. So far, it looks like the G7 ThinQ will be quite an offering from LG with its new design.

    A new render of the LG G7 ThinQ re-affirming one key detail and revealing a significant design change has been leaked online. It has been a known secret that the LG G7 ThinQ will sport a notch like the iPhone X. The new render re-affirms that and also gives us a glimpse of the size of the chin the G7 ThinQ will have.

    CEO of OnePlus, Carl Pei explained that the only reason the iPhone X doesn’t have a chin is that it has a curved display. At the bottom of each display is a ribbon for connecting it to the device’s logic board, which means a thin chin becomes necessary. Apple decided to curb that with a flexible OLED, which, even though is a great solution, it is also an expensive one.

    One significant design change that the render reveals is the placement of the power button. LG flagship devices like the G6, V30 have had the power button housed in the fingerprint sensor on the back. However, the power button on the LG G7 ThinQ will have a more conventional placement on the left-hand side of the device.

    The LG G7 ThinQ is expected to run on the latest Snapdragon 845 chipset and have up to 6GB of RAM. Like LG did with the V30 ThinQ, the LG G7 ThinQ will have a few AI capabilities. The camera app on the G7 ThinQ will have smart scene detection modes wherein the camera will automatically adjust settings depending on the lighting conditions and the scene detected.

  • LG G7 ThinQ With An iPhone X Like Notch Leaked In Live Images

    LG G7 ThinQ With An iPhone X Like Notch Leaked In Live Images

    LG was expected to launch the LG G7 at Mobile World Congress 2018. However, days before the event, LG CEO conceded that the company will rework on its next flagship device. It was also revealed that the LG G7 was showcased behind closed doors at MWC 2018 when an Israeli publication leaked its images. Now, live images of the LG G7 have been leaked and they reveal a couple of important aspects. The LG G7 will be launched as the LG G7 ThinQ and also sport an iPhone X-like notch.

    LG G7 ThinQ

    The company launched the LG V30S ThinQ at MWC 2018, a standard LG V30+ with the new software-based AI features. Similarly, the LG G7 ThinQ is also expected to have a wide array of software-based AI capabilities, which explains the ThinQ moniker.

    There has been an industry-wide discussion about Android smartphone makers adopting the notch. OnePlus has already conceded that the OnePlus 6 will have a notch and the conversation is bound to be fueled once the LG G7 ThinQ is launched. Unfortunately, the leaked images do not reveal the bottom part of the smartphone, which means we can’t say for certain whether the G7 ThinQ will also have a chin. However, recent renders have imagined the device to sport a chin, just like the OnePlus 6 will.

    LG G7 ThinQ Specs

    The LG G7 ThinQ with model number LG-G710TM is expected to have a 6.2 inch QHD+ 2880 x 1440 px M+ LCD display with 19:9 aspect ratio. Under the hood, the device will run on Qualcomm Snapdragon 845 Octa-core chipset with 4/6GB RAM. The smartphone will have 64GB or 128GB internal storage with a dedicated micro SD card slot. The smartphone is also likely to have an IP68 certification for water and dust resistance. A CAD-based 3D render has also confirmed that the smartphone will retain the 3.5mm headphone jack.

    The smartphone will have a dual primary camera setup with a 16MP RGB sensor and a 16MP wide angle sensor with an f/1.5 aperture. However, after the Galaxy S9 was launched with a variable feature, we could see the LG G7 ThinQ sporting something similar. So far, we do not know much about the front-facing camera. It is, however, expected to have the Face Unlock feature which has slowly become a norm for all smartphones.

    Model

    LG-G710TM

    LG G7 ThinQ

    Display 6.2 inch

    2880 x 1440 px

    19:9 Aspect Ratio

    M+ LCD

    Processor Qualcomm Snapdragon 845 Octa-core
    RAM 4GB

    6GB

    Storage 64GB

    128GB

    Camera 16MP RGB Sensor

    16MP Wide-Angle Sensor

    f/1.5 Aperture

  • LG G7 Will Have A 3.5mm Headphone Jack

    LG G7 Will Have A 3.5mm Headphone Jack

    LG G7 will be the successor to the LG G6, which was launched in early 2017. Though there were rumours about the company rebranding its flagship smartphone, it is most likely to go ahead with the LG G7 moniker. A leak suggests that the LG G7 will have a 6.2 inch display based on M+ LCD technology. The smartphone is expected to launch by the end of April, initially in South Korea.

    The M+ LCD display panel uses RGBW (Red, Green, Blue, and White) liquid crystals, to offers increased brightness. These panels consume 35% less powered compared to a typical IPS LCD panel. Using this technology, the company will be able to harvest brightness similar to an OLED panel without burn-in issues. The display will follow the iPhone X style notch with cutouts for a front-facing camera, ambient light sensor and an earpiece. Additionally, the company might also implement the Face Unlock feature using a front-facing camera.

    LG G7

    A CAD-based 3D render also confirms that the LG G7 will retain 3.5mm headphone jack along with a USB type C port. Similarly, we can expect to see a hi-fi Quad DAC similar to the one seen on the LG V30+.  Like the LG G6, the smartphone has an all-glass design, which is expected to offer wireless charging capability.

    LG G7 Specs

    The LG G7 will have a 6.2 inch QHD+ 2880 x 1440 px M+ LCD display with 19:9 aspect ratio. Under the hood, the device will be powered by the Qualcomm Snapdragon 845 Octa-core chipset with 4/6GB RAM. The device will have 64/128GB internal storage with a dedicated micro SD card.

    The device will have a dual primary camera setup with a 16MP RGB sensor and a 16MP wide angle sensor with f/1.5 aperture. However, the literature does not have a word about the variable aperture, similar to the Galaxy S9/S9+.

  • LG G7 ThinQ

    LG G7 ThinQ

    LG G7 was expected to be launched at the Mobile World Congress 2018 in Barcelona. However, a few days before the event, reports surfaced that LG CEO had asked his team of engineers to work on the LG G7 from the ground up. He also conceded that LG will no longer follow a fixed launch pattern and introduce its flagship smartphones if and when necessary.

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    Latest News

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  • LG G7 Design Leaked By Case Renders

    LG G7 Design Leaked By Case Renders

    The notch is poised to be one of the most common features of upcoming Android smartphones. OnePlus has confirmed the presence of a notch on the upcoming OnePlus 6 as well. And now, an LG executive opened a new thread on Reddit to get feedback a notch. Recent LG G7 renders have revealed a notch as well and new case renders solidify the argument

    Having a notch will help smartphone makers to achieve higher screen to body ratio by altering the aesthetics of the smartphone. However, a smartphone with a notch will have a lot of compatibility issues with non-optimised apps.

    LG G7

    LG G7/G7+ Specs

    Both the devices will have 6.1 inch MLCD+ display with a 3120 x 1440 px resolution which translates to a 19.5:9 aspect ratio. The display will support native HDR10 content, similar to the LG G6. Under the hood, the device will have the Qualcomm Snapdragon 845 Octa-core chipset with 4GB RAM and 64GB storage on the G7 and 6GB RAM and 128GB storage on the G7+.

    G7+

    The devices will have a dual primary camera setup similar to the LG V30+. However, the company might go with a telephoto sensor, instead of a wide angle sensor. Both the models will have a 3000 mAh battery with support for fast charging and wireless charging capability. Considering the time of the launch, these smartphones will run on Android 8 Oreo with custom LG UI.

  • LG G7, G7+ Design And Specifications Leaked

    LG G7, G7+ Design And Specifications Leaked

    LG unveiled its LG G6 at Mobile World Congress (MWC) 2017. However, this year the company skipped a major launch and instead, introduced a new variant of the LG V30+. A leaked promotional image of the upcoming LG G7/G7+ flagship smartphones sheds some light on what we can expect from the new flagships. For the first time, LG might launch a standard and a plus variant of its flagship smartphone. In fact, most of the major smartphone OEMs from Sony, Samsung, and Apple already follow this pattern.

    According to the leaked image, the company will launch the LG G7 and G7+ in June 2018. However, unlike Apple or Samsung the only difference between these models will be limited to RAM and Storage.

    The LG G7 and the G7+ might feature support for modular accessories. Interestingly enough, the LG G5 was the first LG smartphone to support modular accessories with the same tagline ‘life is good when you play more.’ Possibly, the company might re-introduce features like a user-replaceable battery, camera add-ons etc. The LG G7 and G7+ will also have the infamous notch, which is expected to house an iris scanner with additional sensors like an earpiece, proximity sensor etc.

    LG G7/G7+ Specs

    Both the devices will have 6.1 inch MLCD+ display with a 3120 x 1440 px resolution which translates to a 19.5:9 aspect ratio. The display will support native HDR10 content, similar to the LG G6. Under the hood, the device will have the Qualcomm Snapdragon 845 Octa-core chipset with 4GB RAM and 64GB storage on the G7 and 6GB RAM and 128GB storage on the G7+.

    G7+

    The devices will have a dual primary camera setup similar to the LG V30+. However, the company might go with a telephoto sensor, instead of a wide angle sensor. Both the models will have a 3000 mAh battery with support for fast charging and wireless charging capability. Considering the time of the launch, these smartphones will run on Android 8 Oreo with custom LG UI.

  • LG G7 To Have An LCD Display

    LG G7 To Have An LCD Display

    LG has postponed the launch of the LG G7 (tentatively named) to improvise the design of the smartphone. LG’s smartphone business has been dwindling for quite some time now and its flagship devices have not performed to their expectations. The company will now launch its flagship phones as and when it deems fit, instead of following a launch pattern.

    The LG G7 was expected to be launched at MWC 2018. But, it was only showcased behind closed doors at the event. The LG G7 is expected to do what a lot of Android smartphones have done lately. It will follow the iPhone X path and have a notch at the top of the display. Now, a new report has claimed that the company will; revert to an IPS LCD display for the G7 instead of continuing with the p-OLED panel found on the LG V30.

    Choosing an LCD display over an OLED might be an important move by the company in the grand scheme of things. But, the presence of a notch would mean that this decision might not get the importance it deserves. OLED panels look much better than LCD and only a 120Hz display will justify this decision. However, from the financial point of view, this choice makes sense as OLED displays cost three times the cost of an LCD display. The LG G6 came with an LCD display and the company switched to P-OLED display for the LV V30+. This means the company might reserve the OLED display for the V series smartphones.

    LG G7 Specs

    The LG G7 is expected to have a 6 inch LCD display with a 2880 x 1440 px resolution. Until Corning comes up with Gorilla Glass 6, we expect most flagship smartphones to have the Gorilla Glass 5 on top.

    LG G7

    Under the hood, the G7 will have the Snapdragon 845 chipset. One of the primary issues with the LG G6 was its older chipset. By no means was the Snapdragon 821 a bad chipset but, the Galaxy S8 with the Snapdragon 835 made the G6 look archaic. However, that won’t happen this time around as Samsung no longer has exclusive access to the new chipset.

    Features like water resistance, wireless charging and fast charging are expected to be retained. The dual-camera setup on the back will be placed vertically, this time around. The implementation is expected to be the same as the G6 and V30. A regular lens coupled with a wide-angle lens. This is also something that has been appreciated by many LG users.

  • LG G7, G7 Plus Could Be Launched In May 2018

    LG G7, G7 Plus Could Be Launched In May 2018

    The LG G7 was expected to be unveiled at Mobile World Congress (MWC 2018), similar to its predecessor. However, LG announced its plan to rework on its flagship smartphone strategy. The CEO of LG Mobile conceded that the company would now launch smartphones as and when it deems fit. While reports claimed that the LG G7 was completely rehashed a few days before Mobile World Congress 2018, it was showcased behind closed doors.

    Leaked images of the LG G7 revealed a vertically placed dual-camera setup and an iPhone X like notch. While it is possible that this was just a prototype, more reports have solidified the counter-argument. A new report from in ETNews claims that the LG G7 and G7 Plus will be launched in May 2018. Also, the devices will be very similar to the images leaked at MWC 2018.

    Asus Zenfone 5Z

    This means that the LG G7 and its Plus sibling will join an increasingly long list of iPhone copycats on the market. MWC 2018 saw a lot of smartphone makers take the Apple iPhone X route. But, without really justifying the need for a notch. However, LG is still one of the most renowned mobile manufacturers in the world and wouldn’t just put a notch on their device because it’s a “trend”.

    The LG G7 and 7 Plus will also have the AI camera found on the LG V30S ThinQ. The devices will be powered by the Snapdragon 845 chipset and feature a dual-camera setup on the back. If LG does go with a notch, the company could also introduce a proprietary Face Unlock feature as well.

    Apple
    iPhone X Notch
    Conclusion

    When the LG G7 and G7 Plus are launched, the devices will usher in a new strategy for LG. The company is also expected to push the launch of the LG G40 to later in the year instead of its traditional September launch. Whether the new strategy along with a drastic design shift will work in favour of LG or not is to be seen.

    OnePlus 6
    OnePlus 6 Leaked Image

    It is also worth noting that the OnePlus 6 expected to be launched in June 2018. It will also have a notch and a new glass design at a price similar to the OnePlus 5T.

  • The LG G7 Will Have An iPhone X Like Notch

    The LG G7 Will Have An iPhone X Like Notch

    At the recently concluded MWC 2018, LG unveiled the V30S ThinQ. This is not a completely new flagship instead, it is exactly like the LG V30 with an AI camera app. However, it is fair to assume that LG had much better plans for one of the largest mobile events in the world. The LG G7 was expected to be launched as a 2018 flagship smartphone.

    That, however, did not happen as the company decided to overhaul its next flagship. The CEO of LG Mobiles conceded that the company would no longer follow a pattern for launching smartphones. This paved the way for a refresh of the LG V30 with trendy AI camera capabilities. However, the LG V30S ThinQ with its unusually long name was not the only LG device present at MWC 2018.

    A leaked report suggests that the company had a plan to launch the flagship LG G7 at MWC 2018. In fact, it was even showed off behind closed doors. However, an Israeli publication managed to record a video of the upcoming LG G7 and it has astonishing features.

    Renders

    Studying the leaked video TechnoBuffalo and leaker, Benjamin Geskin have come up with renders of the G7. The renders reveal the possible design of the LG G7 (or whatever the company decides to call it). The most striking design aspect of the smartphone is the notch on the display. MWC 2018 saw a lot of smartphones launch with a notch. So much so that the iPhone X no longer looks like the odd one out.

    Apart from the notch, the dual-cameras will be placed vertically on the back of the device. However, the placement is different from the ones found on the iPhone X. The fingerprint sensor will be placed just below the camera module. Similar to a lot of recent LG flagship smartphones, it will have an all-glass build with an aluminium frame.

    Expected Specifications

    The LG G7 is expected to have a 6 inch pOLED display with a 2880 x 1440 px resolution. Until Corning comes up with Gorilla Glass 6, we expect most flagship smartphones to have the Gorilla Glass 5 on top.

    Under the hood, the G7 will have the Snapdragon 845 chipset. One of the primary issues with the LG G6 was its older chipset. By no means was the Snapdragon 821 a bad chipset but, the Galaxy S8 with the Snapdragon 835 made the G6 look archaic. However, that won’t happen this time around as Samsung no longer has exclusive access to the new chipset.

    LG G7
    LG G7 Leaked Images

    Features like water resistance, wireless charging and fast charging are expected to be retained. The dual-camera setup on the back will be placed vertically, this time around. The implementation is expected to be the same as the G6 and V30. A regular lens coupled with a wide-angle lens. This is also something that has been appreciated by many LG users.

    Conclusion

    There is no denying that LG has seen a rapid decline in its smartphone business. Veterans like Apple, Samsung and new entrants like Xiaomi and OnePlus have had much more popular products in the market. However, a rebranding of sorts and high-end specifications might sway consumers toward an LG flagship device.

  • Leaked: Possibly Cancelled LG G7 Design And Specifications

    Leaked: Possibly Cancelled LG G7 Design And Specifications

    LG is rebuilding its flagship smartphone for 2018. In fact, the company might completely ditch the G series. However, that does not mean that the company didn’t have a plan for the LG G7.

    Last year LG launched the LG G6 with a year old processor. Though the smartphone had a lot of potentials, it didn’t do well in terms of business. Since LG doesn’t want to repeat the mistake, it is taking its time to shape up a new smartphone with exciting features and specifications.

    An Israeli publication has posted a hands-on video of the alleged LG G7 that could have been.

    Details of the LG G7

    The LG G7 looks like a refined version of the LG V30+, which is the current flagship smartphone from LG. As the name suggests, this would have been the flagship device from the South Korean smartphone manufacturer. However, this concept didn’t make the cut thanks to LG’s revamped plans.

    As it is clearly visible, LG directly copied the notch from Apple iPhone X and pasted on to the LG G7. However, like the Asus ZenFone 5, the notch might be used just for styling. The specifications of the smartphone are also on-par with the latest Android flagship smartphones of 2018.

    The device has a 6 inch pOLED QHD+ 3,120×1,440px display with a notch. Under the hood, the smartphone was powered by Qualcomm Snapdragon 845 chipset with 4/6GB RAM and 64/128GB storage. Like every other LG smartphone, the G7 does have a micro SD card slot.

    The smartphone has a dual 16 MP cameras at the back with f/1.6 aperture. However, the primary lens has OIS and the secondary lens didn’t. The front-facing 8 MP wide-angle sensor is hidden in the notch.

    LG V30+ Alpha
    The LG V30+ has glass on the back

    Finally, the phone has a 3000 mAh battery, which fast charging and wireless charging support. The OS was based on Android 8 Oreo with custom LG skin on the top.

    Expected changes on the upcoming LG flagship

    LG has given the code name for the flagship smartphone as Judy. The company has planned to go with MLCD+ display technology instead of OLED for added brightness and battery conservation. Similarly, the smartphone is also expected to offer premium DTS:X and boom box feature for the improved stereo experience. However, just like the LG G7, the Judy will be powered by the Qualcomm Snapdragon 845 chipset.

  • LG CEO Wants Complete Overhaul Of LG G7

    LG CEO Wants Complete Overhaul Of LG G7

    The LG G7 has been a shadow of what the LG G6 was at the same time back in 2017. There have barely been any leaks, rumours or renders of the upcoming flagship smartphone from LG. The company’s smartphone business has not been doing well at all, after ten back-to-back quarterly losses and the eleventh to follow soon.

    At CES 2018, LG came out and conceded that it needs to take major steps to turn the tide around for its smartphone business. Subsequently, a rebranding of the LG G series was rumoured and it appears that this move on the cards. According to a report, vice chairman and CEO of LG Electronics, Jo Seong-jin, has effectively cancelled the G6 successor and ordered the development team to completely overhaul the upcoming flagship.

    This could also be a part of the company’s changing launch strategy. LG confirmed that it would move away from a traditional annual release strategy, instead retaining existing models over a longer lifespan with incremental variants to its G and V series.

    The report, based on claims by an anonymous company insider, notes that this process of complete overhaul will push back the device’s launch until at least April. It further claims that these orders of revision were sent down to working-level officials right after CES concluded. The official also claims that the reasons to rehash the device are internal as well.

    The internal speculation is that the company hasn’t been able to find a strong selling point for the G7 smartphone.

    A push back to April means that the device will launch much after the Samsung Galaxy S9 and it might be a blessing in disguise for the company. This timeline will let LG use the Snapdragon 845 chipset for its upcoming device and with a refreshed design and new features, it might catch the attention of consumers as the craze of Galaxy S9, S9+ would’ve relatively decreased by then.

    However, all of that will depend on what LG puts out instead of the LG G7 and whether it will be called the G7 or not is also a mystery now.

  • LG G7 Leaks Reveal Dual Front Cameras And No Bottom Bezels

    LG G7 Leaks Reveal Dual Front Cameras And No Bottom Bezels

    Early months of a year are usually dedicated to the hype around the launch of Samsung’s Galaxy ‘S’ series. Along with the Galaxy S9 and S9+ this year, the LG G7 is also expected to be launched in early-2018, most probably at MWC. Unlike the Galaxy S9, there haven’t been a lot of leaks or renders revealing the possible design of the upcoming smartphone.

    A new leaked image, however, reveals what could be the LG G7. Two striking aspects of this image are the bottom bezel and the front-facing cameras. According to the image, LG will eliminate the bottom bezel from its next flagship smartphone while keeping a relatively thinner upper bezel.

    So far, LG has had very good primary camera setup in its flagship smartphones but, it appears that LG will make a few changes in its front-facing camera module as well. The leaked image in question reveals that the LG G7 could have a front-facing dual-camera setup. It will be interesting to see how the company will implement the two cameras or whether it will be similar to the primary camera setup with a wide-angle secondary lens.

    Other than the design, there was a hint on LG’s official website that the LG G7 will be powered by the Snapdragon 835 chipset rather than the new Snapdragon 845 chipset. This is similar to the LG G6 situation as it was launched during the period when Samsung had exclusive access to the Snapdragon 835 chipset hence, the G6 was powered by the Snapdragon 821 chipset instead.

    The launch of the LG G7 seems nigh, with MWC looming around, it will be interesting to see if the device is launched as the LG G7 or the company will rebrand it, as it was reported earlier.

  • LG G7 Could Be Powered By An Old Chipset

    LG G7 Could Be Powered By An Old Chipset

    The LG G6 was announced in February of 2017 with a disappointing omission in the specifications. At the time, the Qualcomm Snapdragon 835 was the latest flagship chipset and LG could’ve used the chip for its latest device but, it couldn’t. It all came down to an agreement between Samsung and Qualcomm wherein Samsung agreed to manufacture the Snapdragon 835 chipset but, demanded exclusive access the first few batches of the new chipset.

    As a result, the LG G6 launched with the yesteryear’s Snapdragon 821 and the Galaxy S8 and S8+ launched in March, powered by the latest Snapdragon 835 chipset. Most of the flagship smartphones of 2018 are expected to be powered by the new Snapdragon 845 chipset which is also being manufactured by Samsung. It looks like the deal will get the better of LG this year as well.

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    A new listing on LG’s official website reveals its smartphones and the QuickCharge technology they support. It is well documented that Snapdragon 835 supports QuickCharge 4.0 while the new Snapdragon 845 chipset supports QuickCharge 4.0+. The LG G7 is mentioned in the QuickCharge 4.0 column which means that LG could launch its new 2018 flagship device with the now older, Snapdragon 835 chipset.

    The Snapdragon 835 is not a bad chipset by any means and until a device with the Snapdragon 845 is released, it will remain the best performing chipset but, Samsung will launch Galaxy S9 and S9+ in February as well. This means that the LG G7 will be a “dated” smartphone when it launches.

    There have not been many leaks or renders of the LG G7, proving once again that LG smartphones tend to fly under the radar. It is expected to have a tall 18:9 aspect ratio with thin bezels, a dual-camera setup at the back and Hi-Fi Quad DAC, just like the LG V30.

  • LG To Rebrand The LG G7

    LG To Rebrand The LG G7

    In the tech world, consumers recognise a brand through years of sequential sub-brand products. Companies like Samsung and Apple have consistently launched smartphones in their ‘Galaxy’ and ‘iPhone’ lineup. LG, however, might be in the works of shaking things up a bit with its upcoming LG G7 (tentatively named) flagship smartphone.

    LG G6

    An anonymous company official has conceded that the company is planning to rebrand its flagship ‘G’ lineup with the upcoming device expected to be launched at MWC 2018.

    LG is preparing a new brand strategy for the G series in the first half of the year. Numbering the phone with a two-digit number and rebranding the phone with a new name are some of the options on the table.

    This isn’t the first time that LG is renaming a phone from the company’s lineup. In 2012, LG launched the Optimus G and by 2013, just one year from the original launch, the company had decided to remove the ‘Optimus’ nomenclature and launched the subsequent smartphone with the ‘LG G2’ moniker. Similarly, the short-lived ‘Vu’ series was transformed into the ‘V’ series which was launched back in 2015.

    Another company official from LG, while talking about the decision of rebranding, claimed that this decision on the cards:

    Rebranding flagship models is nothing new, and Samsung and Apple have done so for their own flagships.

    LG G2

    LG flagship phones have historically flown under the radar thanks to the popularity of the Samsung Galaxy ‘S’ lineup and Apple iPhones. LG is also known to not invest too much in its smartphones’ marketing, where Samsung and Apple rule the roost. However, while Apple and Samsung only changed the numbering of their phone lineup, simply jumping from iPhone 8 to iPhone X, and Samsung skipped the Note 6 to jump to Note 7, LG’s change seems to be more core level based. The company needs to create strength around its flagship phones and by choosing a newer name that may help the brand connect with consumer better is what LG probably needs. The current lineup of phones from the company, especially flagships have suffered from poor recall value of the brand. LG may be starting a new marketing strategy, or simply making the name more approachable.

    While the next flagship phone from LG, presumed to be the LG G7 for now, is just around the corner, it will be followed up by the mega launch of the Galaxy S9 and the S9+ and LG might need an extremely sound strategy to stand out during the new launches. The LG G7 is expected to launch with updated specifications and compete with the likes of the Galaxy S9 in the early part of 2018.

    The LG G7 is expected to maintain the 18:9 aspect ratio and presumably cut down on bezels compared to its older sibling, the LG G6. Unlike 2016, where the LG G6 was launched with the Snapdragon 821 instead of the Snapdragon 835, the LG G7 is expected to be launched with the Snapdragon 845, same as the Galaxy S9 and S9+. LG proved with the V30 that it can produce smartphones with great cameras and the G7 is expected to further improve on that aspect. 2018 will also see 6GB of RAM becoming the norm in Android phones and the LG G7 could be a part of the clan and launch with at least 6GB of RAM.

  • LG G7 To Have An Enhanced Iris Scanner

    LG G7 To Have An Enhanced Iris Scanner

    The LG G7 is the next flagship smartphone that the company will launch early next year. A LG patent has been discovered which reveals that LG is preparing an advanced iris scanner that might arrive in time for the launch of the LG G7. The iris scanner is supposed to be secure enough to not just unlock the device but, also protect sensitive information such as bank account details to rival Apple’s Face ID.

    The iris scanner checks the biometric characteristics of the eye and sets up with a light screen and a dark screen, since the iris changes in size, depending on how much light gets to it. Then the sensor will check what are you looking at and if you are the owner of the phone, the sensitive app will be available for opening.

    Iris Scanners normally work with infrared light but, LG has developed a camera which can switch from infrared to a regular one. This means that there will be fewer sensors which will lead to a smaller bezel on top which means no more notch.

    There isn’t much know about the LG G7 except the fact that it will launch close to the Samsung Galaxy S9 which means that similar to 2017, it will be powered by a year old chip while the Galaxy S9 will have the new and improved Snapdragon 845 unless circumstances change in 2018.

     

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