Lenovo-owned Motorola has launched the fifth iteration of its highly successful Moto E series of smartphones. Leading up to the launch, it appeared that the company would only launch the Moto G series but, the Moto E5 Plus and E5 Play have been launched at an event in Sao Paulo, Brazil.
Moto E5 Plus
The Moto E5 Plus is the premium offering between the two Moto E series smartphones launched today. The E5 Plus runs on the Qualcomm Snapdragon 435 chipset with 3 GB of RAM and 32 GB of built-in storage which is expandable up to 128GB via microSD card.
The E5 Plus has a 6 inch IPS LCD display with a 1440 x 720 px resolution which translates into an 18:9 aspect ratio. It also has the Moto Display for at-a-glance info and quick replies to notifications. The Moto E5 Plus has a massive 5000 mAh battery which will charge via a micro USB port. The smartphone will come bundled with a 15W TurboPower charger which is capable of pushing up to 6 hours worth of charge into the battery in just 15 minutes.
To the back of the smartphone is a 12MP camera with an f/2.0 aperture which records 1080P videos at 30fps. To the front is an 8MP camera with an f/2.2 aperture which would also record 1080P videos.
Moto E5 Play
The Moto E5 Play reverts to the archaic 16:9 aspect ratio and probably will be the most affordable of the five smartphones launched by Motorola. The Moto E5 Play runs on the Qualcomm Snapdragon 425/427 chipset along with 2GB RAM and 16GB of onboard storage which will be expandable up to 128GB via microSD card.
The Moto E5 Play has a 5.2 inch IPS LCD display with a 1280 x 720 px resolution. It also has the Moto Display for at-a-glance info and quick replies to notifications. The Moto E5 Play is powered by a 2800 mAh battery which, for a 5.2 inch HD display should suffice, in theory. The battery will be charged via a micro USB slot and the 3.5mm headphone jack is also present.
To the back of the smartphone is a 8MP camera with an f/2.0 aperture which records 1080P videos at 30fps. To the front is an 5MP camera along with a front-facing LED flash.
Motorola is all set to launch the new Moto E4 and the E4 plus in India. The phone that features a whopping 5000 mAh battery is being teased by Motorola India’s twitter. Claiming that the biggest horror today is a dead battery.
The Moto E4 Plus was launched earlier in June in certain markets and is expected to hit India within a fortnight. The Moto E4 and E4 Plus will launch in India priced under the Moto G series and above the Moto C Plus that was launched recently by the company.
The Moto E4 Plus features a 5.5 inch 1280 x 720px IPS LCD display along with Corning Gorilla Glass 3. The phone runs on 3GB of RAM and 16 GB of storage along with microSD expandability for up to 128 GB.
For optics the E4 Plus has a 13 MP, f/2.0 AF main camera with 1.12 µm pixel size, and a 5 MP, f/2.2 front camera with a 1.4 µm pixel size.
The smaller sibling the Moto E4 gets a 5 inch IPS display with the same resolution, along with Gorilla Glass 3. The E4 also gets the same chipset with 2 GB of RAM and 16 GB of storage with microSD expandability for up to 128 GB. In the cameras the E4 gets an 8MP main shooter with an f/2.2 aperture , with the same front camera as the Moto E4 Plus.
The Moto E4 will be priced considerably lower than the Moto E4 Plus and the smaller phone also features a smaller 2800 mAh battery.
Both the E4 and E4 Plus have front mounted fingerprint sensors just under the front display.
Lenovo’s Motorola has announced the launch of its baseline phones the Moto E4 and Moto E4 plus in the US, expected to hit the Indian market soon. The Moto E4 and Moto E4 Plus’ announcement comes after Motorola launched the Moto Z2 play last week.
The Moto E4 has a 5” 1280x720px display along with Qualcomm Snapdragon 425, or, Qualcomm Snapdragon 427 depending on region. The Moto E4 has 2 GB RAM and 16 GB of onboard storage along with expandability via a microSD card slot and single or dual SIM slots again depending on the region of the launch.
The phone runs on a 2800 mAh battery and features Moto Turbo power with 10W charger included in the box. The main camera on the Moto E4 is a 8 MP shooter with an ƒ / 2.2 aperture 1.12 um micron pixel size. The main camera captures 1080p video. The front camera is a 5 Mp shooter with the same ƒ / 2.2 aperture and 1.4 um micron pixel size. The Moto E4 will be available in two color options including the Licorice Black which resembles a matte black finish and the Fine Gold color.
The Moto E4 plus on the other hand features a larger 5.5 inch display with a 1280x720px resolution. The Moto E4 plus will only be available with the Quad-core 1.4 GHz Qualcomm Snapdragon 427 with 2 GB RAM and 16/ 32 GB storage options. The phone has a massive 5000 mAh battery and supports the 10W charging provided by the Moto TurboPower charger in the box.
The plus variant gets a 13 MP camera with an ƒ / 2.0 aperture and 1.12 um micron pixel size along with 1080p video capture. While on the front you get the same 5 Mp shooter with ƒ / 2.2 aperture and 1.4 um micron pixel size.
Both the Moto E4 and Moto E4 plus have forward firing LED flash / or a selfie light. The E4 plus will miss the matte black color for Iron Gray and Fine Gold color options. While both phones have a water repellent nano coating, and still contain usual connectivity options like the 3.5mm headphone jack and a microUSB connector.
The Moto E4 plus has been launched in the US for a starting price of $174 ( Rs. 11300) while the E4 starts at $129 (Rs. 8300). However, expect the company to launch the phone in India for a price of around Rs. 6500-7000 for the Moto E4.
Moto’s latest budget smartphone is a revision to the existing Moto E gen 2 and long over due. The subtle upgrade offers up only a few changes for the loyalists.
The Moto E3 Power gets its name from the massive 3500 mAh battery and long battery life. This new edition of the Moto E has a 5 inch display with an HD resolution and an 8 MP rear camera with LED flash along with a 5 MP selfie cam
The new Moto E3 Power runs on the MediaTek MT6735P chipset and power through using 2GB of RAM along with 16GB of storage which is expandable using a microSD
The Moto E3 Power supports 4G LTE and the variant launching in India will have VOLTE and dual-SIM functionality.
The Moto E3 Power runs the latest Android 6.0.1, but now that Nougat has started pushing to official phones, the new Moto phones should be getting it too.
The handset is currently listed in Hong Kong for HKD 1,098 or Rs 9,500, but we expect it to launch in India for under Rs. 9000.
Moto India has been teasing a new smartphone on their twitter recently. While earlier thought to be tweets leading up to the Moto Z, the Moto India campaign could be for the next Moto E, considering they are talking about multitasking and good battery life.
In the midst of Chinese vendors threatening to take over Indian markets with their smartphones, Motorola India seems to be upping their game plan. This time they are creating a wider range of offline and online retailers through their distribution partner, Brightstar India for easier and wider access to their handsets.
Some of us, still prefer going to a store and examining a product before availing of it. For this lot, Motorola will for the first time make the 2nd Gen Moto E 4G LTE available off the shelf at select Airtel stores across the country. Along with this, they are also looking towards their e-shoppers and will start offering the Moto E 3G/4G LTE, September 25 onwards, on Amazon India and Snapdeal.
“Consumers are at the heart of whatever we do and we will leave no stone unturned to enhance their buying experiences.” said Mr. Amit Boni, General Manager, Motorola Mobility India.
Oh well, Motorola does seem to be on their toes this season and hopefully they continue to do so.
After the huge success of Moto E (ten 2), Motorola has finally introduced the LTE version of the second-generation Moto E in India. Today, the company has announced the roll out of the same starting tonight at 12am. The bigger Moto E successor comes at a price of Rs. 7,999.
While the base version of the new Moto E costs Rs. 6,999, the LTE variant of next-gen smartphone is priced Rs. 1,000 higher than the standard variant.
Recalling the specifications of Moto E (Gen 2) LTE, the device touts a bigger 4.5-inch qHD (540×960p) screen and a 1.2 GHz quad-core Snapdragon 410 processor as compared to the Snapdragon 200 processor of the 3G model. The handset features 1GB of RAM and 8GB of inbuilt storage capacity, expandable up to 32GB.
A rear camera of 5MP is fitted onto Moto E (Gen 2) LTE, while the front has a 0.3MP shooter. Running on Android 5.0 Lollipop, the device comes with a 2390mAh battery.
Unlike the Moto E, users can now personalize their devices. The new interchangeable, colourful bands and grip shells have been introduced that give the phone an appealing look. The bands come in six different shades (Golden Yellow, Turquoise, Blue, Raspberry, Purple, and Red) and for back plates any colour can be chosen from Golden Yellow, Charcoal, Turquoise, Blue, and Raspberry.
It would be interesting to see if the new model can secure the amount of traction acquired by the first device in the E series.
Motorola has announced officially that the first Moto Care centre has been set up at Jayanagar Road, Bangalore. This is the first of the many service centre that the company has promised, which will soon be up and running all over the country.
This service centre will serve as a walk-in service support location for Motorola customers. The Experience Zone will cater to the needs of prospective buyers who want to experience products like Moto G, Moto X (2nd Gen), Moto Turbo, Moto E, Moto 360 and other Motorola products at the centre. The Zone can also assist online ordering via Flipkart.
It has been added that the centre will not only facilitate customers directly in Jayanagar, but will also benefit customers from neighbouring locations of Bangalore such as MG Road, Koramangala, Indiranagar and Rajendra Nagar. For its customers elsewhere in India, new reaching out options include the Moto Care app and the helpline number. For its customers in Delhi, Motorola has initiated a pilot project which provides Moto vans for servicing the device within few hours. The Moto van service is valid up to 30 days of the purchase.
Motorola recently launched the new version of its Moto E in India, along with the Moto Turbo, their flagship model. The company has seen a lot of success in the country with the Moto G and Moto E smartphones. This move will only help better the company’s position in the market.
Motorola’s revision to last year’s budget hero, the Moto E, is out and while it’s still called the E, it does have some second gen features to boast.
The newer Moto E comes with a beefier set of specifications and not a whole lot of change in pricing. A new front camera, a larger 2390 mAh battery and an all new rear shell that truly is unique to the new Moto E. The Moto E is priced at Rs. 6999 and comes with Android 5.0 out of the box, yes just like its predecessors it’s stock android, with a bunch of Motorola apps on there.
Build Quality and Hardware
The new Moto E is the same 12.3 mm in thickness, however, feels a lot more robust and a lot more hefty in the hand. The side band comes off to give access to all the card slots, which for the version we are testing, include a micro SD slot and dual SIM slots.
The side band has a ribbed finish adding additional grip and what may be described as a rugged looks to the already smart looking Smartphone.
The front has a 4.5 inch display with a 540×960 px resolution and a 245ppi pixel density which also is protected by Gorilla Glass 3 and has a oleophobic coating, which is highly resistant to oil and smudges. This also makes sliding the finger on the phone to result in an action much smoother than anticipated.
The front camera is a basic VGA camera, but compared to last year’s “no camera” model anything works. The rear camera is a 5 MP camera capable of 720p video and HDR photography.
There are two variants of the new Moto E, the 3G variant comes with Qualcomm Snapdragon 200 and Adreno 302 GPU, while the 4G/LTE variant comes with the Qualcomm Snapdragon 400 and Adreno 306 GPU.
While the LTE variant is not yet available, it is expected to launch at Rs 8,999 in India. The 3G version is available today to buy from shopping website Flipkart for a price of Rs. 6999 with additional deals that you can see on their website.
The new Moto E comes with 8 GB of storage and 1 GB of RAM and you can pop-in a microSD card upto 32 GB.
Specifications
Moto E (gen 2)
Moto E (gen 2) LTE
Display
4.5-inch
4.5-inch
Resolution
qHD(540×960)
qHD(540×960)
Chipset
Snapdragon 200
Snapdragon 410
Processor
1.2 GHz quad-core
1.2 GHz quad-core
GPU
Adreno 302 with 400 MHz GPU
Adreno 306 with 400 MHz GPU
RAM
1 GB
1 GB
Storage
8 GB
8 GB
Expandable Upto
32 GB
32 GB
Main Camera
5 MP
5 MP
Front Camera
0.3 MP
0.3 MP
Video
720p HD Video, 30 fps
720p HD Video, 30 fps
Battery
2390 mAh
2390 mAh
Operating System
Android 5.0 Lollipop
Android 5.0 Lollipop
Price
Rs.6999
Approx Rs.8999
Performance and Gaming
[pullquote_right]DO-Not expect a Powerhouse![/pullquote_right]
When you buy a phone under Rs. 7,000 in cost, your prime focus need not be the performance of the handset, but more so the reliability or the fact that the phone will get you through your needs in a trouble free fashion. The Moto E – Gen 2 does that, and it does that for every user who owns the handset.
However score charts do not lie, and Motorola’s success with the first Moto E and this year’s Moto E are wholly thanks to the stock Android that it runs, which is lighter and less resource hungry compared to the custom skins of the mighty elite.
On AnTuTu the score on the new Moto E is at 17629 (varied) which is poor by all means. But this does not reflect in the day-to-day performance of it.
It does support games like Batman Arkham Origins and Modern Combat 5, and even though graphics are lowered to the lowest possible, the gameplay remains smooth which is surprisingly good for a budget device such as the Moto E.
Moto Experience
[pullquote_right]Hello Moto, Funky Moto Tricks Built In![/pullquote_right]
Motorola has added a bunch of cool tricks in this cool budget phone. The new Moto app, allows for you to set a gesture, twist your wrist to launch the camera, and click a picture.
The Assist feature will go into Sleep Mode as well as Meeting Mode as per your settings, which is a neat productivity trick.
Moto Display shows off the notifications when the phone’s display is off, you can also customize which apps will show and which will not and set vibration modes for the notifications and interactions.
Moto Alert is designed specifically keeping India and its lack of safety in mind. You can set a number of contacts that will get updates on where you are and where you are going in case of an emergency.
The device will get quick and regular updates to the best possible supported build of Android, which is an appreciable aspect of Motorola’s promise to service.
Camera and Multimedia Experience
The 5 MP camera boasts focus capabilities and improved low light performance, but, not enough to impress us. The use of the camera will be limited to mostly well-lit environments or outdoors.
[pullquote_left]Why No LED Motorola?[/pullquote_left]
What baffles us is the lack of LED flash, which would double up as a flashlight/torch making life a lot more easier for users of the Moto E2. This LED flash would also drastically improve the poor image quality indoors. Honestly, how much does an LED diode cost anyway Moto? (We found them for as low as US $ 0.04 /piece ).
The front camera is a gimmick at VGA resolutions, poor quality, crushed images with large amounts of noise. Lots of companies are now installing upto 5 MP cameras in their budget selfie phones, however Motorola does not want to seem party to that.
Image Sample Moto E 2
The main camera and front camera are designed to provide lenses for use. However don’t expect them to do magic, because they won’t. If you are looking for a good camera in this price bracket, we suggest you buy a camera and not a phone. That being said, investing slightly more may get you better options.
The Speaker is surprisingly loud and will satisfy the needs of many. It is well balanced, even if it’s not the best speaker. On the other hand if you like listening to music, we suggest a good pair of earphones/ bluetooth speakers.
Phone and Battery
Networks are strong and phone calls are crisp on both sim cards. The audio on both sides of the call is nice and loud and you won’t find yourself complaining. Moto has bundled in a good SIM management right in the settings panel to allow for better organization and usability of both SIM cards, mostly based on what plans you have on either.
Battery is a big improvement, you will find yourself running into two days without charge if you are a moderate user. The non-removable nature of the battery is slightly disappointing, but Motorola has a good record with battery longevity.
Battery Life
Talk Time
6.5 Hours
Internet Browsing
6 Hours
Music
18 Hours
Gameplay and Video
8 Hours
Conclusion
Motorola has been a favorite since rebirth and all their devices including the Moto X, the Moto G and the Moto E have done exceedingly well, especially in markets like India. However, Xiaomi has really hurt their sales at the lower end of the spectrum and OnePlus is taking a stab on the upper end.
[pullquote_right]Reliability and quick software updates are still on Motorola’s fame list[/pullquote_right]
With the Redmi 2 launched at the exact price, with better chipsets, better cameras and a sleeker profile, Motorola may be given a run for their money. On the flip side, reliability and quick software updates are still on Motorola’s fame list and it only gets better with an improved build and customizable options thanks to the new grip bands.
Xiaomi has launched the Redmi 2 (4G) in India, and it is a mere upgrade over its predecessor, the Redmi 1S. But even with the slight bump in the specs, the device is still unconquerable in its segment. The device that comes closest in competing with the Redmi 2 is the Moto E (Gen 2). So let’s take a look at how the two budget badasses fare against each other.
Specs
Xiaomi Redmi 2 4G
Motorola Moto E (Gen 2)
Display
4.7 inch
720 x 1280 pixels
4.5 inch
540 x 960 pixels
CPU
1.2 GHz, Quad-core, Snapdragon 410
1.2 GHz, Quad-core, Snapdragon 200
RAM
1 GB
1 GB
Main Camera
8 MP
5 MP
Front Camera
2 MP
0.3 MP
Internal Storage
8 GB
8 GB
External Storage
32 GB
32 GB
Battery
2200 mAh
2390 mAh
Operating System
MIUI 6.0, based on Android 4.4.4 Kitkat
Android 5.0 Lollipop
Price
Rs. 6999
Rs. 6999
The Redmi 2 definitely holds a lead in the specs sheet with its HD display and superior camera offering. The 4G ready Redmi 2 is priced the same as the 3G variant of the Moto E which would help it to attract the potential customers towards itself. The Moto E, on the other hand, can use its updated operating system and the bigger display in comparison to its predessesor to attract the buyers to itself.
The Redmi 2 also requires the troublesome effort of waiting for the flash sale whereas, the Moto E (Gen 2) is available right now for purchase which might work in Motorola’s favour.
Less than a week back, Motorola added one more affordable device to its smartphone lineup. The new addition was the 2015 edition of Moto E. The Moto E (Gen 2) arrived and was showcased at the Mobile World Congress. The device is already up for sale in more than 50 countries and comes in two versions – Moto E (Gen 2) and Moto E (Gen 2) LTE.
At MWC 2015, we got a chance to get our hands on the device.
Speaking of the design of the phone, then Moto E 2015 version features the same plastic design. The circular edges, camera and speakers sitting on the device might remind you of the first-gen Moto E, but there are a lot of features in the new handset like Quick Capture, Active Display and more. It has a superb built and is designed to remain unaffected by accidental drops and falls.
Unlike Moto E, users can now personalize their devices. The new interchangeable, colourful bands and grip shells have been introduced that give the phone an appealing look. The bands come in six different shades (Golden Yellow, Turquoise, Blue, Raspberry, Purple, and Red) and for back plates any colour can be chosen from Golden Yellow, Charcoal, Turquoise, Blue, and Raspberry.
Both the 3G and 4G versions of Moto E tout a bigger 4.5-inch qHD (540×960 pixels) screen. Running on Android 5.0 Lollipop, the 3G version is powered by a 1.2 GHz quad-core Snapdragon 200 bundled with 1 GB RAM and 8GB onboard memory space. The 4G model, on the other hand, is a bit faster with 1.2 GHz quad-core Snapdragon 410 processor with same 1 GB RAM and 8GB memory. Optics of both the versions is identical at 5MP rear and 0.3MP secondary camera. The smartphone arrives in India on 10th March, priced at Rs. 6,999.
The Moto E was the first device in the Indian market that followed the high-specs-low-pricing business approach. It was the cause of a lot of hullabaloos in the affordable segment of the market that was ruled by Indian smartphone brands. The second generation of this popular device is about to see the light of the day and Motorola has unveiled the pricing of the new handset.
Motorola has already announced that the Moto E(2nd Gen) will offer 8 GB internal storage. There will also be an option to buy a 16 GB device. The company will be offering the device is 3G and 4G LTE variants.
The 3G variant will be priced at Rs. 6999. It will be powered by a 1.2GHz Qualcomm Snapdragon 200 along with 1 GB RAM. The LTE variant, on the other hand, will get a 64 Bit, 1.2 GHz Snapdragon 410 processor. Both the new devices will run on Android Lollipop.
On the camera fronts, Motorola atoned for its sin of not adding a front camera in the first Moto E during the selfie age. This device includes a VGA camera, and the main camera too gets autofocus capabilities.
The price of the LTE variant hasn’t been specified yet, but it is expected to be somewhere near the Rs.8000 mark. Moto E now has several new challengers in the game that it began. Xiaomi Redmi 1S, the most prominent of all, has gathered massive recognition, and the Chinese company will also be launching the second generation of the device this year. With the amount of options available in the affordable segment, it will be interesting to see how the market reacts to this slightly updated version of the Moto E.
Last night, Motorola made an announcement that made Moto E fans jump with joy. The company brought out the upgraded version of the popular device – the Moto E (Gen 2), which is another significant addition to its affordable smartphone lineup. The US-based firm introduced two variants of the phone – Moto E (Gen 2) and Moto E (Gen 2) LTE. The earlier one is priced at $119.99 (Rs. 7,400 approx.), and the latter is priced slightly higher at $149.99 (around Rs. 9,200).
The company stated on its blog post –
We’re introducing the next generation, packed with more features and functionality to give people around the world even greater access to life’s possibilities – without a hefty price tag.
The design has been kept the same, and the familiar circular edges, camera and speakers sit on the device. Both the handsets come with double the in-built memory storage than Moto E, i.e 8 GB. The company has stuffed the next-gen phone with many new features like Quick Capture, Active Display and more.
The new Moto E packs very much the same set of specs, but the one thing that will catch your attention is the bigger 4.5-inch screen. However, the quality of both 3G and 4G model is just like the last generation Moto E, qHD (540×960 pixels) display. Both the phones run on Android 5.0 Lollipop. The LTE version is a bit faster than the other model and is powered by 64-bit quad-core 1.2 GHz Qualcomm Snapdragon 410.
Unlike Moto E, users can now personalise their devices. The new interchangeable, colourful bands and grip shells are introduced that gives the phones an appealing look. The bands come in six different shades (Golden Yellow, Turquoise, Blue, Raspberry, Purple, Red) and for back plates any colour can be chosen from Golden Yellow, Charcoal, Turquoise, Blue, Raspberry. The handsets are up for grabs in more than 50 countries in North America, Latin America, Europe and Asia.
Check out the detailed specifications of both Moto E (Gen 2) handsets:
Yesterday we heard that Motorola slashed the price of the Moto E by Rs.1000, reducing the price of the handset to a mere Rs. 5,999. Today, we can tell you why.
Motorola devices are doing well in the smartphone market. Moto G, Moto X and Moto E have made a good name for themselves in the industry. These devices offer specs of a high-end phones at relatively low prices; the fool-proof winning formula. Now, sources close to iGyaan have said that Motorola is working on releasing the successor of the Moto E handset.
Seeing the positive response to the E range, the US-based telecommunication firm is likely to release Moto E (Gen 2) soon. There is no word about the specifications of the rumored phone, but it is likely to flaunt a 4.5-inch qHD display (540x960p resolution). The second gen phone might be powered by 1.2GHz Snapdragon 400 processor coupled with 1 GB of RAM. Talking about the camera of the device, the Moto E (Gen 2) may sport a 5MP main camera with LED flash and LTE connectivity, along with 2 MP front snapper.
Moto E was appreciated in its first generation because of its feature and price. But soon the market saw the arrival of the Redmi 1S which offered even more features for a price of Rs.5,999. Like its bigger siblings the Moto G and X, the E needs to offer a little more in terms of features or at least style to beat the competition this time around.
If you’ve been mulling over the idea of switching up your device to a better model, this might be the good news you needed to brighten up your Monday. To celebrate Motorola’s one-year tie-up with Flipkart, the two have joined hands to bring out offers. You can now exchange your old smartphone for a brand new Motorola handset at a discounted rate.
Motorola is offering discounted rates up to Rs. 4,000 on Moto G (2nd Gen) phones and Rs. 6,000 on the Moto X (2nd Gen). In short, the discount brings down the price of the Moto X and the Moto G to Rs. 25,999 and Rs. 8,999, respectively. Another exciting offer is that Motorola is giving out free Moto Deck Speakers, if you decide to go for the Moto X (2nd Gen). As always, the discount rate depends on the phone model you are exchanging.
Other than the Motorola range, the Google Nexus 6 phones are also available discount of up to Rs. 10,000 on exchange, another offer with Rs. 10,000 off if bought along with a Moto 360 Smart Watch – the two offers cannot be combined. These exchange offers are valid only till 15th February, so make sure to spread the word.
Though there are no exchange offers available on the Moto E handsets, price of the phone has been been slashed by Rs. 1000 and is now priced at a mere Rs. 5,999 on Flipkart.
Want to get a user feedback on the devices? Click here for our full reviews.
Micromax has had a good year. It has seen a comfortable rise in its market share as Samsung has steadily dropped down. In Q2 of this year, the company outsold Samsung according to market research consulting firm, CounterPoint Research. It has also partnered with CyanogenMod and will be bringing the custom ROM based device under the brand name ‘Yu’ in the Indian market soon. While everybody waits for the Yu phones to come out, Micromax has gone ahead and pulled a Motorola. The company will be launching its phone in the same price segment as the Moto E and that too exclusively on Flipkart.
The company will be launching the new Canvas Xpress.. The device has a 4.5 inch FWVGA(854×480) display, which is bigger than Moto E, but falls behind the Moto E’s qHD (960×540) resolution. The device runs on Android 4.4.2 KitKat.
MIcromax Canvas Xpress
It is powered by 1.3 GHz quad core processor along with 1GB RAM. The storage on the device is expandable up to 32 GB. The main camera on the device is a 5 MP shooter, while on the front is a 0.3 MP camera. The device gets its juice from a 1950 mAh battery.
It offers features like HotKnot with which you can transfer data by just tapping the compatible phones together. It also offers Smart Wake using which users can open their favorite apps through customized gestures and access apps directly from the locked screen.
The device will be available exclusively on Flipkart from 8th December. It is priced at Rs. 6,999. The pricing irks a bit as Micromax’s own Android One powered devices come cheaper. They also have the benefit of being related with Google, so they might get one thing that Micromax has always lagged behind in i.e updates.
It is weird that Micromax has launched a device so close to the launch of the Yu brand of devices. Maybe it’s a way to assert the existence of the original Canvas line of devices before the launch of the Yu brand. It may be a good thing for Micromax not to have a plethora of devices with different names. Instead, it’s time it went into making its own devices and bringing new versions of it every year, especially if it wants to set its place permanently in the mobile markets podium. The features on the device sound good, but the specs could have been better. Come on Micromax, we are waiting for a flauntable Indian brand, impress us already.
