Royal Enfield Thunderbird 500 Launched For INR 1.8 lakh

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Royal Enfield Thunderbird 500 Launched For INR 1.8 lakh

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Royal Enfield, the maker of iconic motorcycle Bullet, launched its next generation Thunderbird (500 & 350) cruiser motorcycles, as well as a range of accessories in Mumbai on Wednesday.

Developed on an all-new platform, the new Thunderbird 500 is priced at Rs 1,82,571. The Bullet-maker will also be rolling out a range of accessories.

[quote]By next year, the company plans to increase it two-wheeler capacities by 50% to 1,50,000 bikes a year. “Eicher is currently selling 1000 units of Thunderbird 350 in a month. The waiting period for other bikes will lower as we grow production by 2013,” Lal added.[/quote]

Furthermore, he said that the company’s new plant will be ready in three months and will keep adding capacities. 
The new Thunderbird, which is targeted at highway cruising motorists, is priced at Rs 1,82,571 (on road Mumbai for the 500 cc) and Rs 1,43,346 (350 cc). According to a PTI report, the company has dropped its plans to launch a diesel variant of the aforementioned model.
Moreover, it is also important to note that the company’s new launch comes at a time when the September sales figures for in the country rose by a staggering 19%.
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