Volvo V40 Launching March 2013; Priced at Rs 25 lakhs

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Volvo V40 Launching March 2013; Priced at Rs 25 lakhs

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Luxury car major Volvo would launch its new car in Indian market by the end of March 2013, a top company official has said.

The car ‘V40-Cross Country,’ is already on road in Frankfurt and would hit the Indian market, which is a potential market for the company, Tomas Ernburg, Managing Director, Volvo India, told PTI on Friday.

n India, Volvo V40 will compete with the Mercedes Benz A Class and B Class, and BMW 1 Series hatchback. Tomas Ernburg told PTI earlier this Friday that India is a very big market. “Volvo India wants to be No.1 in India in the luxury segment and aims to capture 15% market share by 2020 and would sell 20,000 cars then. It would gradually increase to 30,000 in 2025,” he said.

Tomas revealed these details in Coimbatore, where he was present to open one of the Volvo showrooms in the country. Other cities that have Volvo showrooms include, Chnadigarh, Chennai, Delhi, Hyderabad, Kochi, Mumbai and Pune.

Volvo will increase their production sites to 43 by 2020, from current 12 by 2020 in order to capture the luxury car market by 2020. Volvo would commence operations at their plant in China next year and plans of building a plant in India are gaining momentum.

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Shivaank Rana
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