The Best Global Brands report is coming up since 2000, the previous brand which was at the top most position was Coca-Cola which now fell to number 3. For the first time in its 13-year history, Best Global Brands have a new leader of its annual study of the most valuable brand names, which is Apple.
Not only has Apple replaced Coca-Cola as first among the 100 most valuable brands based on criteria that include financial performance as well. Apple came over Coca-Cola, which had led the study since it began in 2000, with a brand value Interbrand assessed at $98.3 billion. However, [...]
Apple events are usually unexpected, and at the WWDC 2013 Apple has launched the new Macbook Air. Based on the new Intel Haswell chipsets, Apple is promising full day of battery life.
With the 11 inch you get 9 hours of Battery Backup, and with the 13 inch you get 12 hours of working time on the new Macbook Air.
With prices for the next Macbook Air starting at us $ 999 for the 128 GB and US $ 1199 for the 256 GB
When Apple crossed over the 50 billion app download mark last month a press release hinted that they’ll show the world “new versions of iOS and OS X.” The much anticipated iOS 7 recently appeared in a GFXBench database and confirmed its presence.
Banners have been going up outside Moscone Center in San Francisco this week and the latest is a simplistic design showing the number 7, which basically confirms that we’ll see Apple finally unveil iOS 7. Other banners stated that WWDC is “where a whole new world is developing.”
Jony Ive, Apple’s SVP of [...]