Google is letting advertisers in on your email address so that they can get you exactly what you’re looking for. And yes, this is a new feature by Google. The company is rolling out a new tool called Customer Match, which allows advertisers to use a list of email addresses to target specific users across Google. So now you can be tracked online by your Gmail address.

When you buy a smartphone, for example, from an online retailer and provide your email address, the retailer will feed your email id along with your recent purchase to the Google server. So the next time you’re surfing the net while logged in to your Gmail account, Google will be able to send you a whole bunch of [...]