While the world was glued to the launch of Apple’s new smartphones, Amazon quietly killed off its own. The Fire Phone was released last year and has since then fared poorly in the market. The phone was the first and only smartphone launched by Amazon, and the company has no plans on bringing it back.

According to the Amazon website, the phone is currently unavailable and “we don’t know when or if this item will be back in stock”. An Amazon spokesperson told Fortune that  “we sold through our inventory of the Fire phone in the U.S. and globally, and we do not plan to replenish stock at this time,”

The plan to discontinue the device [...]