Chinese conglomerate Xiaomi is an unconventional company when it comes to their business strategies. It was the first company in India to exclusively sell smartphones online which allowed to offer feature rich smartphones at lower prices in comparison to its competitors. Furthermore, in order to expand its offline growth the company opened thousands of small stores in areas like villages across the country. Another unorthodox initiative taken by the company is the newly installed electronics vending machine which the company is referring to as a Mi Express Kiosk.
Xioami India’s senior executive, Manu Kumar Jain on his Twitter account shared images of the aforementioned [...]