BlackBerry, once the definition of a smartphone, has lost most of its market since the advancement of Apple and Google’s mobile ecosystems. It tried its hand at touchscreen phones but didn’t manage to create a whole lot of buzz. It seems like, in a desperate attempt to stay valid in the touchscreen era, BlackBerry is going back to its roots. The company will be releasing the new BlackBerry ‘Q20’ Classic, which will take it back to the ‘Bold’ era.
BlackBerry’s recent and unique release, the BlackBerry Passport, has given an inclination to go back to its traditional looks. Passport’s [...]
The advance of Android and iOS in the Smartphone market is unique. The speed of their conquering of the market can only be compared to Alexander, luckily it’s not fast enough to be compared with ISIS. But in the midst is a company which was seen as a precursor to the smartphone, but has now lost much of that sheen. The company is trying hard to stay relevant in the times when the app stores of two major giants is filling up, and more third party devices are being developed each day for those OS’s. Here Blackberry seems to believe that its classic appeal will be its saving grace.
