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CES 2015 : Asus Brings Out Zenfone 2 and Camera-focused Zenfone Zoom

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CES 2015 : Asus Brings Out Zenfone 2 and Camera-focused Zenfone Zoom

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Asus, Taiwanese smartphone maker, has launched two new variants of its blockbuster phone, Zenfone at CES 2015.  The Zenfone 2 and Zenfone Zoom, both are based on the same hardware platform and run on Android 5.0 Lollipop.

The Second Gen Zenfone flaunts  a 5.5-inch full HD (1920×1080 pixels) IPS display, with evidently narrower bezels than its earlier devices. In fact, the company claims that the phone features 72 percent screen-to-body ratio. As for power, the smartphone is powered by Intel’s 64-bit Atom Z3580 quad-core processor clocked at 2.3GHz, and it is paired with 4GB of RAM.

ASUS-ZenFone-2

On the software side ASUS is now packing Android 5.0 Lollipop and the latest version of its Zen UI custom overlay.  On the photography front, the smartphone features a 13-megapixel “Pixelmaster” camera with an f/2.0 aperture, zero shutter lag, and according to the company, “the world’s best HDR technology.”

On the front, there is a 5-megapixel selfie snapper with different features including a Beautification mode, which offers real-time image enhancement, skin softening and brightening, blush and colour correction, eye enhancement and cheek thinning. The Zenfone 2 gets its juice from a 3,000 mAh battery with fast charging capabilities.

ASUS-ZenFone-Zoom

On the other hand, the Zoom boast the similar specifications as Zenfone 2 but with serious focus on imaging. The Zoom sports a 13MP camera that has 10-element lens, 3X optical zoom, and optical image stabilization. The back of the smartphone is reminiscent of the Nokia Lumia 1020.

The Zenfone 2 is priced at $199 (Rs 12,600 approximately), and will be available later this year in March. However, the availability and price of the Zoom is yet to be announced.

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About The Author
Parul Ritvik Sood
Parul Ritvik Sood
iGyaan Network's newbie, Parul is a Writer, Poet, Reader and Mass Communication Graduate with great interest in startups and entrepreneurship.
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