Harman Launched Google Assistant And Alexa Powered Smart Speakers At IFA 2017

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Harman Launched Google Assistant And Alexa Powered Smart Speakers At IFA 2017

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One of the biggest tech event of the year, the IFA 2017 tech show in Berlin has been a platform for various tech firms to debut everything ranging from Wi-Fi fridges to smartphones. Aside from the newly launched flagships like the LG V30 and the Xperia XZ1, smart assistants, luxury headphones, Bluetooth speakers and smart audio gear were some of the devices showcased at the IFA 2017.

Sinc the demand for smart speakers has surged in the recent past with the entry of Amazon Echo and Google Home, Harman is hedging its bets on smart speakers with the launch of two Google assistant and Alexa powered smart speakers.

Harman Kardon Allure

The Alexa powered, Harman Kardon Allure can be controlled via voice commands. The smart speaker lets you order pizza, play music, read the news, control your smart home appliances, make purchases from Amazon, and much more. Harman Kardon Allure features far-field voice technology which allows the speaker to hear commands even from a far distance. The speaker’s 360-degreeambient lighting that glows in time with the music. The Harman Kardon Allure is priced at $249.95 (approximately Rs 16000) and is available at Amazon.

Amazon Alexa Voice Control
Dual-band Wi-Fi
Far-field Voice Recognition
Built-in four-microphone array with advanced noise cancellation
360-degree sound
Ambient lighting
Wireless Bluetooth streaming

JBL Link Series

The company’s other smart speaker offering includes Google Assistant powered JBL Link series, the LINK 10, LINK 20, and LINK 300. The Google Assistant built-in smart speakers let you stream music, ask questions, manage everyday tasks, etc, by waking the device by saying “Ok, Google”.  The LINK 10 and LINK 20 speakers have the IPX7 waterproof design. Both the smart speakers have 5 and 10 hours of battery life, respectively. The smart speakers can be easily linked together using any home Wi-Fi network. The LINK 10, LINK 20 and LINK 300 are priced at $149, $199 and $249, respectively.

Built-In Google Assistant  Yes
Chromecast built-in with multi-room music playback  Yes
Speaker output power 2x8W | 2x10W | 50W
Bluetooth Yes
Battery Life 5 Hours | 10 Hours | NA
Dimensions (mm x mm x mm) 86 x 169 | 93 x 210 | 236 x 134 x 154
Waterproof IPX7 Rating


Voice controlled smart speakers are one of the most upcoming trends of 2017. And with Amazon’s Echo, Google Home and Apple’s upcoming HomePod, it will be interesting to see how Harman’s smart speakers will stack against its rivals.

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Anshika Jain