Intel Launches their new Range of Ivy Bridge Core Processors along with new Ultrabooks in India
Intel on Tuesday launched a whole new range of Ultrabooks, along with their new 3rd Gen Core Processors. The new range of products are designed on their 22nm platform, with added benefits of better battery life, more flexible designs and light mobile ultrabooks. The new inbuilt features will offer more security and theft protection by allowing new services like remote locking.
Intel said devices such as Ultrabooks, powered by Ivy Bridge, would give consumers ability to play games, upload videos to the Internet and movies without purchasing expensive, separate graphics card.
[quote]Similar to introduction of Intel Centrino nearly a decade ago, this is a time of revolutionary change in personal computing
-Ms Debjani Ghosh, Managing Director, Sales and Marketing Group, Intel South Asia[/quote]
We would see around 30 new designs coming which are touch-enabled and 10-12 designs which are convertible like sliders by end of this year. Sliders are designs that can be used as tablet as well as laptop.
-Mr Sandeep Aurora, Director Marketing, Intel South Asia
Though Intel has kept the cost of Ivy Bridge similar to that of Sandy Bridge, products such as Ultrabooks would remain as a niche product for at least next 12 months. Intel was also keen to mention that the staring SKU’s of the new ultrabooks would cost upwards of Rupees 50,000. But, the company is working closely with OEM manufacturers to bring pricing to the older time Centrino levels.
Along side their new Ultrabooks, Intel tied up with Satya Paul Designs to launch a new range of Ultrabook accessories at the event