Today began with a news that could have been the cause of jubilation at Micromax’s office but would bring gloom to Samsung’s. Research firm Canalys had reported that Samsung was pushed off from the top spot by Micromax in the fourth quarter of 2014. But Samsung has now hit back at the report quoting data from market research organisation Gfk group.
Samsung has said that according to the Gfk data, its volume market share in the October-December 2014 quarter was 34.3% whereas the value market share was 35.8%.
[quote text_size=”small” author=”Asim Warsi” [...]
Indian smartphone market saw a lot of action last year. A lot of companies made India a priority market and launched their top flagships in the country. Indians now had a wider choice in smartphones than ever before. All these choices have also led to a major reshuffle in the points tally of top selling companies. Indian smartphone brand, Micromax seems to have kicked global market leader Samsung from the first position on the table.
The report comes from research firm Canalys. According to the report, Micromax accounted for 22 percent sales in the fourth quarter of the year between October and December. Samsung on the [...]