Samsung’s Indian arm announced the flagship Galaxy S7 and S7 edge smartphones for Indian markets today. Samsung’s new flagships for 2016 come bearing a similar design scheme and slightly bumped up specs when compared to the Galaxy S6 range of devices from last year.

The S7 and S7 edge which have been priced at Rs 48,900 and Rs 56,900 in India are being positioned as devices for an audience that values premium features and services over increased cost. Samsung in a bid to increase its profit margins has over the past couple of years tried to position its Galaxy S series range as devices which are more than just phones but are in fact status [...]