Nokia ready for a Revamp – Starts with font

Nokia is all set to revamp its brand image, with the coming of a new era for Nokia it is a great move to change the looks of this legendary mobile phone brand. For starters Nokia has replaced its famous Nokia Sans font with a new “Nokia Pure” typeface.

“the letters [of the new font] flow into each other somewhat, creating the impression of forward movement.”

The new typeface will be used throughout the user interface — in areas such as the user menu and dial pad — on future Nokia phones, hopefully on their much awaited and upcoming Windows Phone 7 Series.

[Nokia]