Huawei To Introduce Its Own Mapping System To Compete With Google Maps
With the advent of newer technology, lives have become easier. For example, unlike in the past where you had to ask for directions or use an unyieldingly large map, online mapping services have existed to make lives easier. Currently, Google dominates such a service with its extremely popular Google Maps. Many companies have tried to obtain a footing in the market like Apple and Blackberry, the latter miserably failing in this regard. According to a new report, Huawei is now also seeking to develop its own mapping service which will compete with Google Maps.
Who Is It For?
A fresh report originating from Huawei’s home country, China, has stated that the tech giant is seeking to challenge Google. However, the company is developing a mapping service which differs from its competitors. Unlike Google Maps, it is reportedly being made for developers which implies that it may be used by navigation or taxi-hailing services. It would also allow third-party developers to create utilize this service without creating their own.
A top executive at Huawei has revealed Map Kit as the name of the upcoming service. It will offer developers a street-level navigation system that they can use in their respective apps. Map Kit will also convey real-time traffic conditions and other related data. It could also imply an AR walking navigational system which is used by Google. Furthermore, the Map Kit will be connected to local mapping services and will have to rely on telecom base stations that offer positioning data via satellites.
Will It Succeed?
The report also states that Huawei is partnering up with Booking Holdings. Notably, Booking is currently reliant on Google Maps. Hence Map Kit might just be a customer and not actually a data provider. Huawei will have to invest heavily to compete in the mapping service market which has been notoriously difficult to crack. As mentioned earlier, Google is the only company to see success in the business while even Apple is lagging behind the search giant. Nokia too had tried and failed with its Here Maps as did Blackberry in the past.
Why Is Huawei Making Map Kit?
Huawei’s new mapping service is probably in response to the trade ban imposed on it by the US Government. The trade ban it had received has since been temporarily revoked but its implications still stand evident. US and western-based companies can cut ties from the company at any given moment. Thus, the move arrives with a more self-sufficient motive rather than just a revenue-generating one.