Cupertino based tech titan, Apple held an event on the 25th of March where it announced four brand new subscription services. The list of newly announced services includes Apple TV Plus, Apple Arcade, Apple Card and Apple News Plus. 

Apple Arcade is the company’s take on a gaming service which spans across the iPhone, iPad, Apple TV and Mac computers. The paid subscription will initially provide access to over 100 gaming titles which will sprout further over time. Noteworthy, it even allows the user to play games in offline mode. This is a significant aspect as its direct competitor, the newly launched Google Stadia lacks support for this notable feature. [...]

Apple will host its much-awaited launch event at the Steve Jobs Theater, California on March 25. Rumours have been around for a long time regarding Apple’s upcoming streaming service. The anticipated streaming service will go up against other popular services including Amazon Prime, Hulu and Netflix.

As per reports, HBO and CBS, two very popular networks have agreed to partner up with Apple’s upcoming service, whereas Hulu and Netflix have chosen to stay away from the same for obvious reasons.  This means that the company will source content from other channels as well as create original content for the streaming service. Reportedly, [...]

In an effort to strengthen its premium positioning in the Indian smartphone market, Apple has planned to halt the retail of older devices like the iPhone 6 and 6 Plus. This may lead to a higher entry price barrier for other devices. The company is trying to shape the perception of Indian smartphone consumers towards Apple as a sumptuous brand.

As mentioned before, it has been confirmed that Apple is phasing out the iPhone 6 and 6 Plus, leading to an increase in the entry price barrier for Apple devices. Consequently, Apple’s entry level smartphones will now be the iPhone 6S and 6S Plus, which are already retailing at a higher price [...]

With its disputes with Qualcomm, Apple decided to use Intel chipsets in its upcoming smartphones. However, the company also announced that it will focus on using in-house chipsets for the iPhones. Which is why along with the iPhone X and iPhone 8, the company introduced the A11 Bionic chip.  This chip has a dedicated neural processing unit for AI applications. A new job posting on Apple’s website shows that the company may be planning on bringing a health-centric chipset to its products.

In the list of Apple products which would use a health-focussed chip, the Apple Watch could be the first. According to the job post, the company is looking for ASIC [...]

According to reports from Slice Intelligence, Apple’s smartwatch kicked off to a solid start by receiving almost a million pre-orders in the US. Slice Intelligence is a firm that tracks and projects US consumer spendings through e-commerce mail receipts. Slice Intelligence projections showed Apple, on its first day of accepting orders, hit a million pre-orders based on 9,080 online shoppers.

Saw the estimates of 1M Apple Watch pre-orders in my inbox. Won’t be surprised by an official Apple statement tomorrow saying 2M.

— Kevin C. Tofel (@KevinCTofel) April 13, 2015