The ‘Flagship Killer’ is Finally Here! OnePlus One To Launch On 2nd December
That moment which all the Android enthusiasts have been waiting for is finally here. OnePlus is going to grace the Indian smartphone market with its presence at last. The company has sent out invites for the much-awaited event going to be held on 2nd December, where it will launch the company’s blockbuster OnePlus One.
The Chinese smartphone manufacturer has been tight-lipped about the plans for the launch of the CyanogenMod-powered smartphone. However, the recent report has suggested that the OnePlus will be sold exclusively via Amazon. The company had also previously announced that their smartphone, the One, would be available in India through an exclusive invitation system.
[quote text_size=”small” author=”Vikas Agarwal” author_title=” General Manager for OnePlus India”]
As announced earlier, the product will be exclusively available through our e-commerce partner for users who have a valid India-specific invite
In a teaser image posted on amazon.in, the online retailer says that the smartphone, popularly known as a ‘flagship killer’, is expected to be available in the coming days. Amazon India, who has got exclusive rights to sell OnePlus One, says in a teaser, “The Smartphone you have been waiting for, is coming soon,” accompanied by a image of OnePlus One and a hashtag ‘#TheOneThing’.
Pricing, which is one of the most important parts of OnePlus One’s success, has also been a mystery for the Indian market. However, as we reported earlier, the 64 GB variant is expected to cost around Rs. 24,990 while the 16 GB variant is likely to come at a price of Rs. 19,990. The company’s newly appointed General Manager for OnePlus India, Vikas Agarwal, posted a forum on Saturday which said,
Firstly, we are thrilled to confirm that the One will be available for our Indian users in December. We can’t wait to bring your favourite phone to your hands. As all the details have now been perfected and last-mile hurdles have been cleared, the exact launch date will soon be announced in the coming days on our forums.
The OnePlus One is one complete device when it comes to hardware and build quality. Thanks to the inclusion of CyanogenMod, the ROM gives Android an adrenaline boost with regular updates and bug fixes. For a price sensitive market like India, the cost of the phone will be a major factor. In an interaction with The Indian Express, the company claimed that the invite system will prevent shortage of devices for potential customers in India. The invite process is also fair and transparent than the flash sale model.
Where companies like Xiaomi have gained respect and market share simply by cutting down on administration, distribution and marketing costs, OnePlus may bring the One at a premium in India. The company will continue the invite system for the Indian market and those interested in an invite will be able to get one from oneplus.net/in starting right now.
If you are successful in getting an invite a spanking new OnePlus One will await you at : www.amazon.in/oneplusone on the 2nd of December 2014. Excited yet? Catch our Review below.