After a rehashed launch strategy and new design, the LG G7 ThinQ is official. LG has launched its new flagship smartphone with an unusually long name that might put some people off. Nevertheless, the smartphone has high-end specs, build and design as the company plans to resurrect its smartphone business.
The G7 ThinQ will launch in India on the 25th of May and could be priced at Rs 54999 for the 4GB RAM model. The company has announced that the smartphone will be available in Platinum Gray, Aurora Black, Moroccan Blue and Raspberry Red colour variants. Even before the launch, LG started hinting at a few new features of the LG G7 ThinQ like its Boombox speakers. Apparently, this speaker will increase the base sound level by more than 6dB with twice the amount of bass. LG believes that this translates to more than ten times the loudness than that of an average smartphone. The bass can further be amplified by placing the device on a solid surface or box.
The G7 ThinQ has a 6.1 inch IPS LCD display with a 3120 x 1440 px resolution. The device has a 19.5:9 aspect ratio which will come in handy when the user decides to hide the notch.
Under the hood, the smartphone runs on the latest Qualcomm Snapdragon 845 chipset coupled with 4GB of RAM and 64GB of onboard storage. The storage will be expandable via a microSD card. Powering the G7 ThinQ is a 3000 mAh battery with QuickCharge 4.o and wireless charging. The G7 ThinQ+ will have 6GB of RAM and 128GB of onboard storage.
The new flagship smartphone will run Android 8 Oreo out of the box LG’s AI Pack 2.0. LG has announced that it plans to push out an update for Android P as soon as Google launches it.
The fingerprint sensor placed on the back of the smartphone no longer doubled up as a power button. The power button now sits on the right side of the device in a more conventional position. Interestingly, there is a Google Assistant button placed below the volume rockers on the left side. The button is not remappable right now and can only be disabled if a user is not a fan of the Google Assistant. AI is a theme well spread out throughout LG’s UI here. The camera app has an AI Cam button wherein the camera can sense a scene and automatically tweak certain settings for, theoretically, a better shot.
To the back of the smartphone is a vertically placed dual-camera setup. The primary 16MP wide-angle sensor has an f/1.9 aperture while the secondary 16MP RGB sensor has an f/1.9 aperture. To the front of the device is an 8MP camera with an f/1.9 aperture.
The LG G7 ThinQ looks a lot like an Android flagship smartphone of 2018 with a notch and an all-glass design. How well it resonates with LG loyalists and Android users, in general, is a question that only time will answer. In India, the G7 ThinQ will be up against the likes of the Galaxy S9, OnePlus 6 and even Xiaomi could launch the Mi MIX 2s in India soon.
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