YU Launches the Yuphoria with a Jaw-Dropping Price Tag of Rs. 6,999

No waiting anymore, Micromax YU’s next product is finally here! As scheduled, YU Televentures today launched its fresh smartphone Yuphoria in India today, adding another product to the YU lineup. The handset is an amazing offering from the Indian electronics start-up with LTE connectivity and Cyanogen OS 12. It won’t put a dent on the buyers pocket, the smartphone has been priced at a mere Rs. 6,999.

Yuphoria boasts an all-metal design with a matte finish at its back. It’s not a rebranded Chinese product and will be manufactured in India. Coming on to the specifications of the phone, Yuphoria sports a 5-inch IPS HD display with 1280×720p resolution and 294ppi. The screen has a protective coating of Gorilla Glass 3. Inside is a 64-bit 1.2GHz Quad-Core Qualcomm Snapdragon 410 along with Adreno A306 GPU. It packs 2GB of RAM and 16GB of internal storage capacity, which is expandable up to 64GB.

Optics of the phone include an 8MP rear shooter paired with a 5MP camera at the upfront. Battery capacity is sufficient at 2,230mAh. It offers 4G LTE connectivity, which allows faster internet browsing. Other options for connectivity includes Bluetooth, Wi-Fi, audio jack and a Micro-USB port.

Not only this, the handset is the first to integrate Truecaller directly in the dialer through its collaboration with Cyanogen. A lot of customization options are available on the phone along with a new app called App Themer that allows you to customise individual applications with a simple press of a button.

The smartphone will be available in two colour choices – Champagne Gold with white panel and Buffed Steel with black panel. The product will go for sale on May 28 on Amazon India website. Registrations begin today from 5pm onwards.

Here’s the spec sheet of the new YU YUphoria: