Twitter Bird gets a makeover
Social networking and microblogging website Twitter revealed their new logo on Wednesday. The new logo was announced on their blog and the new bird has a upturned beak, no hair on top, and higher feathers. Overall it looks like its strutting and and seems a little more confident. Also the lowercase “t” will no longer represent Twitter on various share buttons across the web. The Bird is replacing the t.
[quote]From now on, this bird will be the universally recognizable symbol of Twitter. (Twitter is the bird, the bird is Twitter), said Doug Bowman, the company’s creative director. There’s no longer a need for text, bubbled typefaces, or a lowercase ‘t’ to represent Twitter.[/quote]
The logo is said to have been constructed purely through overlapping circles, similar to how your networks, interests and ideas connect and intersect with peers and friends.
Twitter, which now has 140 million monthly active users producing 400 million tweets daily, has ramped up its revenue-generating efforts since Costolo assumed the top leadership role in late 2010.