Apple Cuts $200 on its New iMac

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Apple Cuts $200 on its New iMac

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It came as a surprise, when Apple launched new all-in-one iMac desktop computer.The new variant is slightly lower in price but with some significant changes in it’s build. The new 21.5-inch iMac is as slim as it’s older variants. 

The $200-cheaper iMac is missing some of the regular iMac specs. The built of the cheaper iMac is 40 percent slower in performance when compared to Apple’s older lower-end desktop computer. It has a dual-core Intel Core i5 processor running at 1.4GHz, 8GB of RAM, and has a 500GB hard drive.

The new variant provides with non-upgradable 500gb hard drive against older variant’s 1TB  and an Intel integrated GPU compared to high-end Intel graphics card in the old model. It does have the same 21.5-inch, 1080p screen and the same 8 GB of RAM. The RAM of the device is non-upgradable, but the hard drive can be upgraded for a price. A 1 TB drive is available for an extra $50, while $250 will buy either a 256 GB solid-state drive or a 1TB Fusion Drive, which combines a small SSD with a larger hard drive.


Apart from these changes, the computer’s internal parts have no major difference compared to the regular iMac. While others see it as a wise move for the iMac-maker to drive sales, the offered iMac 2014 specs are neither perfect for graphic design work, nor for gaming.

However, the new variant is good enough for casual home computing  and a great option for those who want the Apple quality, design and software but at a lower price. This may ensure Apple’s intent to make its all-in-one desktop more affordable.

The late release of this cheaper model in the iMac product line stands in contrast with Apple’s usual strategy. The company often lowers the price of existing models as they age in order to continue to attract customers while the next year’s lineup is on the way. In April, Apple upgraded the processors in the MacBook Air, while simultaneously lowering the price by $100.

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Parul Ritvik Sood
iGyaan Network's newbie, Parul is a Writer, Poet, Reader and Mass Communication Graduate with great interest in startups and entrepreneurship.