Report: Apple to Bring Out its Own Mobile Wireless Service
Earlier this year, Google surprised us all by bringing out Project Fi – the company’s own cell service. The Google-run network service is a customizable package that switches between Wi-Fi and multiple cellular networks. We’ve now seen reports that claim that Apple is also planning to launch a service, similar to what Google already has to offer.
According to the reports, the Cupertino-based tech giant is currently in talks with telecom companies in Europe to work with them on their very own Mobile Virtual Network Operator (MVNO) service. In the States, the service is already in trial mode.
It’s operation may be similar to Google’s Project Fi. Apple would chalk out a deal with multiple carrier services so that once you opt for Apple’s MVNO service, it would provide you the best service available in that particular area – hence, switching between multiple carriers. And with this switch, you would also begin paying Apple for your texts, calls and data usage, instead of your current network provider. When Google launched its cell service, it claimed that it was the ultimate way to make sure you get the best possible network connection available.
Again we should remember that this isn’t new territory for Apple. In September 2014, along with new iPads and iMacs, Apple had also announced the Apple SIM, which is a reprogrammable SIM (Subscriber Identity Module) that you could use to switch from carrier to carrier, networks and pricing plans using just a software in the device. The card is removable and if you buy a carrier locked device, it will carry the carrier’s SIM card.
The recent report states that Apple might take upto five years to launch this new service. We have no doubt that this service would be exclusive to Apple devices only. The company seems to be dabbling with multiple projects, and making its way towards the future.
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